How to Automate Facebook Ads Report Updates in Excel

Manually updating Facebook Ads reports can be time-consuming and prone to errors. For businesses managing multiple campaigns, keeping data up to date is essential for optimizing performance and gaining valuable insights.

In this article, we’ll show you how to automate Facebook Ads report updates directly in Excel, making data analysis easier and allowing you to make faster, more informed decisions.

What is Facebook Ads?

Facebook Ads is a tool that helps businesses create targeted campaigns based on audience interests, location, and other factors. By tracking metrics like clicks, impressions, conversions, and budget, the platform offers a clear and detailed view of how each campaign is performing.

Why Automate Facebook Ads Reports?

Automating Facebook Ads reports in Excel offers several benefits, including:

Time savings: Eliminates the need for manual updates.
Accuracy: Reduces the risk of errors by automatically transferring data.
Strategic decisions: Base your decisions on up-to-date data, allowing quick responses to campaign changes.

What is Excel?

Excel is a spreadsheet platform used for data manipulation and analysis. With features like formulas, charts, and pivot tables, it helps organize large volumes of data, making the analysis process more efficient and collaborative.

What is Kondado?

Kondado is a platform that automates data pipelines from various sources into a single place. With Kondado, you can connect Facebook Ads data directly to Excel, automating updates and streamlining data management. In addition to Excel, Kondado also supports other analysis tools like Google Sheets, Power BI, and Looker Studio.

Step-by-Step Guide to Automating Facebook Ads Reports in Excel

1. Setting Up the Facebook Ads Data Source in Kondado

To integrate Facebook Ads data with Excel through Kondado, follow these steps:

Log into your Kondado account.
In the top menu, click "Create+" and select "Data Source".
Choose the Facebook Ads data source and click "Authenticate".
Follow the instructions, then click "Authorize" on the final screen to complete the authentication.

2. Creating the Pipeline and Exporting to Excel

After setting up the Facebook Ads data source, it's time to create an pipeline that automatically sends your data to Excel:

Create a new pipeline in Kondado.
Select Excel as the data destination.
Choose Facebook Ads as the data source.
Configure the data you want to transfer, such as impressions, clicks, conversions, and budget.
Run the pipeline so that the data is automatically synced with your Excel spreadsheet.

Transform Your Facebook Ads Data Analysis

Learn how Kondado can automate the updating of Facebook Ads reports in Excel, simplifying your company’s data analysis! Start improving your reports with automatic updates and make strategic decisions based on accurate, real-time information.

Try our platform for free for 14 days and change the way you manage your Facebook Ads campaigns in Excel.

Conclusion

Automating Facebook Ads report updates in Excel with Kondado is a practical way to optimize your ad campaign management, saving you time and increasing the accuracy of your analysis.