How to Create Calculated Fields in Looker Studio

How to Create Calculated Fields in Looker Studio

 

Looker Studio , previously known as Google Data Studio, is a powerful data visualization tool that enables the transformation of raw data into interactive and detailed reports. With an intuitive interface and advanced features, Looker Studio is perfect for data analysts, marketing professionals, and anyone needing to turn data into actionable insights.

One of the most powerful features of Looker Studio is the ability to create calculated fields. These fields are derived from formulas that combine one or more existing fields in your data source. They allow you to apply mathematical operations, text transformations, conditional logic, and various other functions directly within Looker Studio.

For example, you can use calculated fields to create custom metrics such as profit margin, conversion rate, or any specific measure not present in your original data source.

Tutorial for Creating Calculated Fields in Looker Studio

In this step-by-step guide, a copy of the Google Ads & Facebook Ads report was used as an example.

  • Access the Report where you want to create a calculated field.
1.png
  • Click on “Resources” in the top menu and then select “Manage added data sources”.
2 .png
  • Click on “Edit” next to your data source.
     
3.png

If you don’t have a data source added yet, click “Add data” and select the data source containing the necessary information for your calculated field.

  • Then, click on “Add a Field” and select “Add calculated field”.
4.png
C Field.png

Enter the name (which will appear in your reports) and the function for this field.  To choose a metric or function, start typing its name.

5.png

After entering the function , click “Save” to create the calculated field. It will now be available for use in your charts, tables, and other visualizations within Looker Studio.

  • To use your new calculated field, select a visualization (such as a chart or table), click the pencil icon, and add the calculated field as a metric or dimension as appropriate.
7.png
  • Adjust the visualization settings as needed to display your data clearly and informatively.
8.png

At Kondado, we make data analysis easier with agile tools and integrations designed for seamless connectivity without requiring coding. Our templates for Looker Studio include:

We invite you to discover how our platform can revolutionize how your company utilizes Looker Studio. Try Kondado for free today and see how we can help elevate your data management to the next level.

Conclusion

Calculated fields are an essential tool in Looker Studio, enabling the creation of custom metrics that help answer specific questions and generate valuable insights. With this functionality, you can elevate your data analyses, tailoring visualizations precisely to your needs.