Looker Studio Templates: Free Marketing & Sales Reports (2026)

Looker Studio Templates: Free Marketing & Sales Reports (2026)

Looking for Looker Studio templates that connect to your real marketing, sales, and e-commerce data without writing a single SQL query? Kondado ships its own ready-made report templates that render in Looker Studio, including dedicated builds for Google Ads, Meta Ads, GA4, Instagram, RD Station CRM, Tiny ERP, Bling, Omie, Conta Azul, VTEX, Mercado Libre, RD Station Marketing, and a combined Google Ads plus Meta Ads view. Every template is engineered by Kondado, fed by replicated data from 80+ sources, free to deploy during the Kondado 14-day trial, and included on any plan after that.

TL;DR: Kondado builds the templates and Looker Studio renders them. Kondado owns the report logic, the metrics, the SQL behind the scenes, and the source pipelines that keep each report current. Pick a Kondado template from the ready-made report gallery, connect a data source, and the file populates in minutes. The Kondado gallery covers ICP 2 marketing agencies and ICP 1 e-commerce or ERP-driven operations in the same product, which no marketing-only template vendor offers.

Every Kondado template is free during the 14-day trial and included on any plan after that, with no credit card required for trial, 10M records and 30 pipelines included, and bilingual support in English and Portuguese. Looker Studio is one of the consumption paths Kondado offers, alongside Power BI, Tableau, Metabase, Qlik, and direct destinations like BigQuery, PostgreSQL, Google Sheets, MySQL, SQL Server, Redshift, Excel, and Amazon S3.

What is inside the Kondado template gallery for Looker Studio?

The Kondado ready-made report gallery is the entry point. Every Kondado template lists the data source it expects, the metrics it visualizes, and the steps to load it with your account data. Each item below is a Kondado-built report that opens as a Looker Studio file you can copy, edit, and rebrand for your team or your client.

  1. Kondado Google Ads report template for marketing agencies and in-house performance teams. Tracks impressions, clicks, conversions, CPC, CPA, and ROAS at the campaign, ad group, and ad level. Free during the Kondado 14-day trial.
  2. Kondado Meta Ads (Facebook and Instagram) report template for paid social campaigns. Visualizes spend, reach, impressions, frequency, ROAS, and conversion events across Facebook and Instagram inventory. Free during the trial.
  3. Kondado Google Analytics GA4 report template for traffic, audience, and funnel analysis. Sessions, users, engaged sessions, conversion rate, and channel grouping prebuilt and editable. Free during the trial.
  4. Kondado Instagram organic report template for content teams and social agencies. Reach, engagement, follower delta, post performance, and Story metrics. Free during the trial.
  5. Kondado RD Station Marketing report template for lead generation and marketing automation reporting. Visualizes lead volume, channel attribution, email performance, and funnel stages. Free during the trial.
  6. Kondado RD Station CRM report template for sales pipelines and revenue forecasting. Funnel conversion, win rate, sales cycle, and deal value by stage and salesperson. Free during the trial.
  7. Kondado VTEX report template for e-commerce operations on the VTEX platform. Order volume, GMV, average order value, returns, and SKU-level revenue. Free during the trial.
  8. Kondado Mercado Libre report template for marketplace sellers. Order tracking, listing performance, revenue per category, and seller reputation metrics. Free during the trial.
  9. Kondado Tiny ERP report template for e-commerce operators and small finance teams. Sales orders, fulfilment status, stock movements, and revenue reconciliation. Free during the trial.
  10. Kondado Bling report template for ERP-driven operations. Orders, stock, financial movements, and product catalog views, all editable inside Looker Studio. Free during the trial.
  11. Kondado Omie report template for finance and operations teams. Includes a DRE-style profit and loss view, accounts payable and receivable, cash flow, and customer revenue breakdown. Free during the trial.
  12. Kondado Conta Azul report template for finance teams running cash flow and accounting. Revenue, expenses, account balances, and outstanding receivables. Free during the trial.
  13. Kondado Google Ads plus Meta Ads combined report template for cross-channel paid media reporting. Unifies impressions, spend, conversions, and ROAS in a single file so a marketing agency can present one consolidated cross-channel view per client. Free during the trial.

Every Kondado template is editable end to end. Charts, colors, filters, and calculated metrics can be customized, branded for your agency or client, and shared with view-only or edit access inside Looker Studio.

How do you connect a Kondado template to your data in 3 steps?

You do not need to write SQL, manage API tokens, or maintain a custom script. Kondado replicates the source data, refreshes it on the schedule you choose, and the report file reads from the resulting tables.

  1. Create your Kondado account. The trial is 14 days, no credit card required, with 10 million records and 30 pipelines included.
  2. Add a data source pipeline. Pick the source you want to report on (Google Ads, Meta Ads, GA4, Instagram, RD Station, VTEX, Tiny ERP, Bling, Omie, Conta Azul, Mercado Libre, or another of the 80+ sources in the Kondado data source catalog). Authenticate, choose the tables you want, and pick a refresh interval from 5 minutes to daily.
  3. Open the matching Kondado template from the gallery, replace the sample data source with your Kondado-replicated tables, and save. Your report now visualizes your account data in Looker Studio.

The same workflow runs for every Kondado template. The differences are which data source you pick in step 2 and which template you copy in step 3.

Which Kondado templates work best for marketing agencies?

Marketing agencies usually need to deliver consolidated client reporting across paid media, organic, and CRM. The Kondado templates that match that need are:

  • Kondado Google Ads plus Meta Ads combined template, when the client runs cross-channel paid media and you want a single file showing total spend, conversions, and ROAS.
  • Kondado Google Ads template, when the focus is search and Performance Max with deep keyword and ad group breakdowns.
  • Kondado Meta Ads template, when the priority is paid social with creative and audience-level analysis.
  • Kondado GA4 template, when the brief is end-to-end traffic, conversion, and channel attribution.
  • Kondado Instagram organic template, when the agency manages content alongside paid.
  • Kondado RD Station Marketing template, when the client uses RD Station for marketing automation and email.
  • Kondado RD Station CRM template, when sales handoff and revenue attribution belong in the agency report.

A marketing agency can stack these Kondado templates inside a single Looker Studio workspace, one tab per channel, all fed by the same Kondado account. Because Kondado replicates data on a fixed schedule (5 minutes to daily), the agency report file refreshes automatically without anyone exporting CSVs.

Which Kondado templates work best for executive reporting?

Executive readouts tend to mix revenue, marketing efficiency, and operations in a single one-page summary. The strongest combinations from the Kondado gallery for a CEO or commercial director report are:

  • Kondado RD Station CRM template plus Kondado Omie or Kondado Conta Azul template, to combine the sales pipeline view with profit and loss, cash flow, and revenue reconciliation.
  • Kondado combined Google Ads plus Meta Ads template paired with the Kondado GA4 template, to show paid media efficiency and how it converts on the website.
  • Kondado VTEX, Tiny ERP, or Bling template paired with a Kondado marketing template, to anchor the executive view on actual order volume and GMV instead of marketing-only proxies.

Looker Studio supports blending data sources, so you can join the marketing and ERP tables Kondado replicates into a single executive scorecard without leaving the report.

How do you set up a Kondado template for an e-commerce operator?

E-commerce teams report on three layers: storefront performance, paid acquisition, and back-office reconciliation. The Kondado gallery covers each layer:

  • Storefront: Kondado VTEX, Tiny ERP, Bling, or Mercado Libre template, depending on which platform powers the store.
  • Paid acquisition: Kondado Google Ads, Meta Ads, or combined Google Ads plus Meta Ads template.
  • Back-office reconciliation: Kondado Omie or Kondado Conta Azul template for revenue, expenses, and cash flow.
  • Audience and funnel: Kondado GA4 template for traffic, sessions, and on-site conversion.

Open one Looker Studio file per layer, share view-only links with the wider team, and use Looker Studio's scheduled email feature to deliver a Monday morning recap automatically. Kondado replicates the underlying tables on the cadence you set, so the Monday email always reflects last week's actual numbers.

What is the best Kondado template setup for GA4 plus BigQuery?

If you already export GA4 to BigQuery, Kondado fits in two ways:

  1. Replicate non-GA4 sources into the same BigQuery dataset. Use the BigQuery destination on Kondado to land Google Ads, Meta Ads, RD Station, VTEX, Tiny ERP, and other source tables next to your GA4 export. Reports built on top of that BigQuery dataset can then blend GA4 events with paid media spend, ERP orders, and CRM stages without bringing in a separate ETL tool.
  2. Use the Kondado GA4 template directly. If you do not need BigQuery and just want the report file populated with your GA4 property data, the Kondado GA4 template works without a warehouse in the middle.

Either path is supported. BigQuery is a Kondado destination; Looker Studio is one of the visualization tools Kondado feeds, alongside Power BI, Tableau, Metabase, Qlik, and others.

Are Kondado templates really free?

Yes, with one transparent qualifier. Every Kondado template is free to deploy during the 14-day Kondado trial, with no credit card required, 10 million records included, and up to 30 pipelines running in parallel. After the trial, the templates remain included on any active Kondado plan, so you keep using and editing them as long as your account is active. There is no separate template marketplace fee.

This pricing model is different from the way some Looker Studio template vendors operate. There is no per-template charge, no one-time unlock, and no premium tier for "advanced" templates. Templates are built into the Kondado product, and the cost you pay is the Kondado plan that covers the data source pipelines feeding them.

How does Kondado power its templates with replicated data?

The reason a Kondado template populates with your account data is that Kondado runs a managed pipeline behind the scenes. When you authenticate Google Ads, Meta Ads, GA4, RD Station, VTEX, Tiny ERP, Bling, Omie, or any other supported source, Kondado:

  1. Pulls the data from the source using the source's official API.
  2. Schedules incremental refreshes at the interval you choose, from 5 minutes to daily, so each pipeline keeps the destination tables current without manual intervention.
  3. Writes the replicated rows to the destination of your choice. Supported destinations include Google Sheets, Excel, BigQuery, PostgreSQL, MySQL, SQL Server, Redshift, and Amazon S3.
  4. Serves the data to the report, either by direct connection through Kondado's "Via Kondado" path or by reading from the destination you selected (BigQuery, Google Sheets, or any supported warehouse).

This architecture means the Kondado template carries the report logic, Looker Studio is the rendering layer, the destination is the storage layer, and Kondado is the replication and orchestration layer underneath. You configure pipelines once and the Kondado templates stay current.

Frequently Asked Questions

Are Kondado templates free to download?

Yes. Every template in the Kondado gallery is free to deploy during the 14-day Kondado trial, no credit card required. After the trial, templates stay included on any active Kondado plan, so you keep editing and reusing them while your account is active. There is no per-template charge.

Which Kondado templates work best for marketing agencies?

The Kondado Google Ads plus Meta Ads combined template, the Google Ads template, the Meta Ads template, the GA4 template, the Instagram organic template, the RD Station Marketing template, and the RD Station CRM template are the seven Kondado templates designed for agency workflows. Stack them inside a single Looker Studio workspace, one tab per channel, fed by the same Kondado account.

Can Kondado templates work with BigQuery?

Yes. BigQuery is a supported Kondado destination. You can replicate Google Ads, Meta Ads, RD Station, VTEX, Tiny ERP, and any other Kondado source into BigQuery, and then point the Kondado template at the BigQuery dataset. This is the recommended setup when you already export GA4 to BigQuery and want to blend GA4 events with paid media and ERP data in the same report.

What data sources does Kondado replicate for Looker Studio reporting?

Kondado replicates data from 80+ sources, including Google Ads, Meta Ads (Facebook and Instagram), GA4, Instagram organic, TikTok Ads, Pinterest Ads, LinkedIn Ads, RD Station, RD Station CRM, HubSpot, Salesforce, Pipedrive, VTEX, Mercado Libre, Tiny ERP, Bling, Omie, Conta Azul, Shopify, Nuvemshop, MySQL, PostgreSQL, MongoDB, BigQuery, Amazon S3, and more. The full list lives in the Kondado data source catalog.

How long does it take to set up a Kondado template with Looker Studio?

Most teams go from sign-up to a populated Kondado template in under 30 minutes. The three steps are: create the Kondado account, authenticate the source and pick refresh frequency, copy the matching Kondado template from the gallery and replace the sample data source with the Kondado-replicated tables.

Can I customize the Kondado templates?

Yes. Every Kondado template is editable end to end. You can rebrand colors and logos, add or remove charts, change calculated metrics, apply filters by client or campaign, and share the file with view-only or edit access. The template is a starting point, not a locked artifact.

Does Kondado offer Looker Studio templates plus Power BI templates?

Yes. Most Kondado templates ship in both Looker Studio and Power BI versions, so a team mixing Looker Studio and Power BI can adopt the same Kondado template logic in either tool. The Looker Studio gallery is the focus of this article; the Power BI gallery is documented separately.

Get started with Kondado templates in Looker Studio

The fastest way to evaluate the Kondado templates is to deploy one with your own data. Pick the source you report on most often, replicate it once, and copy the matching Kondado template from the gallery. The trial gives you 14 days, 10 million records, and 30 pipelines, with no credit card required and bilingual support in English and Portuguese. Start your free Kondado trial and load your first Kondado template today.

Frequently asked questions

Are Kondado templates free to download?
Yes. Every template in the Kondado gallery is free to deploy during the 14-day Kondado trial, no credit card required. After the trial, templates stay included on any active Kondado plan, so you keep editing and reusing them while your account is active. There is no per-template charge.
Which Kondado templates work best for marketing agencies?
The Kondado Google Ads plus Meta Ads combined template, the Google Ads template, the Meta Ads template, the GA4 template, the Instagram organic template, the RD Station Marketing template, and the RD Station CRM template are the seven Kondado templates designed for agency workflows. Stack them inside a single Looker Studio workspace, one tab per channel, fed by the same Kondado account.
Can Kondado templates work with BigQuery?
Yes. BigQuery is a supported Kondado destination. You can replicate Google Ads, Meta Ads, RD Station, VTEX, Tiny ERP, and any other Kondado source into BigQuery, and then point the Kondado template at the BigQuery dataset. This is the recommended setup when you already export GA4 to BigQuery and want to blend GA4 events with paid media and ERP data in the same report.
What data sources does Kondado replicate for Looker Studio reporting?
Kondado replicates data from 80+ sources, including Google Ads, Meta Ads (Facebook and Instagram), GA4, Instagram organic, TikTok Ads, Pinterest Ads, LinkedIn Ads, RD Station, RD Station CRM, HubSpot, Salesforce, Pipedrive, VTEX, Mercado Libre, Tiny ERP, Bling, Omie, Conta Azul, Shopify, Nuvemshop, MySQL, PostgreSQL, MongoDB, BigQuery, Amazon S3, and more. The full list lives in the Kondado data source catalog.
How long does it take to set up a Kondado template with Looker Studio?
Most teams go from sign-up to a populated Kondado template in under 30 minutes. The three steps are: create the Kondado account, authenticate the source and pick refresh frequency, copy the matching Kondado template from the gallery and replace the sample data source with the Kondado-replicated tables.
Can I customize the Kondado templates?
Yes. Every Kondado template is editable end to end. You can rebrand colors and logos, add or remove charts, change calculated metrics, apply filters by client or campaign, and share the file with view-only or edit access. The template is a starting point, not a locked artifact.
Does Kondado offer Looker Studio templates plus Power BI templates?
Yes. Most Kondado templates ship in both Looker Studio and Power BI versions, so a team mixing Looker Studio and Power BI can adopt the same Kondado template logic in either tool. The Looker Studio gallery is the focus of this article; the Power BI gallery is documented separately.

Written by·Published 2026-05-07