Follow these steps: 

1- Sign up for a free account on Kondado or log in if you already have one. 

2- Then, choose your preferred report, and Kondado will automatically configure everything in moments, providing you with a link to view your report with all your data inserted.

Report Features

The report is organized into two main pages:

General Indicators Page

Offers an overview of key metrics to assess Google Ads campaign performance, allowing you to track clicks, cost, impressions, and click-through rate (CTR).

Google Ads Campaigns Page

Contains a detailed summary of your campaign metrics, with filters for ad account, campaign name, and date, along with the key metrics mentioned above.

Report Metrics

We have selected the most important metrics for our report to help you monitor and understand the performance of your Google Ads campaigns. These are crucial for evaluating and adjusting your strategies effectively. Here are the key metrics:

• Clicks: The total number of times users clicked on your ads during the selected period.
• Impressions: The number of times your ads were displayed across your campaigns.
• Cost: The total amount spent on all campaigns within the defined period.
• CTR (Click-Through Rate): The percentage that shows the ratio between clicks and impressions.
• CPM (Cost per Thousand Impressions): The estimated cost for every thousand times your ad was shown.
• CPC (Cost per Click): The average amount paid for each click, calculated by dividing the total cost by the number of clicks.

Experience the simplicity of building a customized report with Kondado

Conclusion

With Kondado’s report, you have an efficient and personalized solution to track the performance of your Google Ads campaigns. Metrics such as impressions, cost, and CTR are organized in a user-friendly way, enabling you to make strategic decisions and optimize your results.