Overview and Insights of the Facebook Ads Power BI Report

Clicks: Discover trends and drive strategies with the Clicks Metric from the Facebook Ads Report, created by Kondado. This indicator allows for a direct analysis of click volume compared to previous periods, providing a precise view of audience interaction with your campaigns. Integrate your Facebook Ads data with Kondado for a clear view of the performance of your advertising actions.

Impressions: Discover trends and refine strategies with the Impressions Metric from the Facebook Ads Report, developed by Kondado. This indicator shows the total number of impressions all campaigns have achieved in the selected period via the date filter, allowing for comparative analysis against previous periods. This detailed view reveals the reach of your campaigns and helps assess their visibility. Integrate your Facebook Ads data with Kondado to gain a deep understanding of the exposure of your advertising campaigns.

Cost: Maximize financial control with the Cost Metric from the Facebook Ads Report, developed by Kondado. This indicator presents the total cost of all campaigns during the selected period via the date filter, allowing for an effective comparison of spending against previous periods. With this analysis, you can evaluate the efficiency of your advertising investment and adjust marketing strategies to optimize return on investment. Integrate your Facebook Ads data with Kondado for precise control over the costs of your advertising campaigns.

Metrics Table: Optimize your campaigns with the Metrics List from the General Indicators Page of the Facebook Ads Report, created by Kondado. This table displays crucial metrics such as CTR, which measures campaign effectiveness, CPM, indicating the cost per thousand impressions, and CPC, the average cost per click. These indicators help evaluate the efficiency and impact of your digital marketing strategies. Integrate your Facebook Ads data with Kondado for deep analysis and strategic management of your campaigns.