Ready-to-use and customizable reports for Salesforce Marketing Cloud (Exact Target)

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Salesforce Marketing Cloud (Exact Target) Dashboards

Salesforce Marketing Cloud (Exact Target) generates valuable customer interaction data across email, mobile, and social channels. Marketing teams need clear visibility into campaign performance, subscriber engagement, and journey analytics to optimize their strategies and improve ROI. With the right reporting setup, you can transform raw marketing data into actionable insights that drive better customer experiences and faster decision-making across your organization.

Kondado enables you to replicate your Salesforce Marketing Cloud (Exact Target) data into leading business intelligence tools without writing code or managing complex APIs. You choose which pipelines to activate based on your reporting needs, set your preferred update schedule from every few minutes to daily, and start analyzing comprehensive marketing metrics within minutes of setup.

Kondado provides automated data pipelines that replicate Salesforce Marketing Cloud (Exact Target) data to Power BI, Looker Studio, and Google Sheets, enabling marketing teams to build custom dashboards on a configurable schedule without technical expertise.

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How to analyze this chart

Step-by-step guide to extract insights from your dashboard

Select your report template destination

Choose between Power BI, Looker Studio, or Google Sheets as your dashboard platform based on your team's reporting needs and sharing preferences.

Connect your Salesforce Marketing Cloud account

Authenticate your Salesforce Marketing Cloud (Exact Target) data source with a few clicks, then select which data pipelines to activate for your marketing analytics.

Deploy and customize your dashboard

Once data begins populating your chosen platform, arrange visualizations, apply filters, and save your configuration as a reusable template for your marketing team.

Frequently Asked Questions

Answers about dashboards and data visualization

What report templates are available for Salesforce Marketing Cloud (Exact Target)? ▼

While Kondado does not offer pre-built report templates specifically for Salesforce Marketing Cloud (Exact Target) at this time, you can quickly build custom dashboards using our automated data pipelines. The platform provides ready-to-use data connections that populate your chosen visualization tool with marketing data, allowing you to create tailored reports for campaign performance, subscriber analytics, and journey tracking within minutes.

Can I customize the dashboards to match my KPIs? ▼

Absolutely. Once your data flows into Power BI, Looker Studio, or Google Sheets, you have complete control over chart types, metrics, and layout design. You can create custom calculations, filter by specific campaigns or time periods, and arrange visualizations to highlight the exact KPIs your marketing team monitors daily.

Which visualization tools work with Salesforce Marketing Cloud (Exact Target) data? ▼

Kondado supports direct data pipelines to three major platforms: Microsoft Power BI for comprehensive enterprise analytics, Google Looker Studio for collaborative dashboard sharing, and Google Sheets for flexible spreadsheet-based analysis. Each option offers distinct advantages depending on whether you need advanced statistical modeling, executive summary views, or detailed data exploration.

How often does the data update in my reports? ▼

You configure the update frequency based on your business needs, with options ranging from every 5 minutes for near-real-time campaign monitoring to hourly or daily refreshes for periodic analysis. The automated schedule ensures your dashboards stay current without requiring manual intervention or repetitive data pulls from your Salesforce Marketing Cloud account.

How do I deploy a report template for my marketing team? ▼

After connecting your Salesforce Marketing Cloud (Exact Target) account and selecting your destination platform, the data begins flowing immediately to your chosen tool. You can then build your dashboard layout, save it as a template within Power BI or Looker Studio, and share access with team members so everyone works from the same current data source.

Can I combine Salesforce Marketing Cloud data with other sources? ▼

Yes, you can merge marketing data with information from CRM systems, e-commerce platforms, or advertising channels within your chosen visualization tool. This unified view helps you analyze the complete customer journey from initial contact through conversion, revealing insights that siloed data cannot provide.

What marketing metrics can I track in these dashboards? ▼

You can monitor email campaign performance including open rates, click-through rates, and bounce statistics, plus subscriber growth trends, journey engagement metrics, and mobile push notification effectiveness. The pipelines also support tracking automation performance and cross-channel campaign attribution depending on your specific Salesforce Marketing Cloud configuration.

Do I need technical skills to set up these reports? ▼

No coding or technical expertise is required to establish the data pipeline or begin building dashboards. The connection process uses a simple point-and-click interface, and once data appears in your chosen platform, you can use familiar drag-and-drop tools to create professional marketing reports.