What business questions can Claude or ChatGPT answer about my Google Ads data in chat?
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You can ask about conversion rates by campaign, compare cost-per-click trends across ad groups, identify which keywords drive the most valuable traffic, or analyze budget utilization against spend limits. The AI retrieves specific metrics from your replicated pipelines and presents insights in natural language, helping you understand performance patterns without manually navigating complex reporting interfaces.
How do I configure Claude or ChatGPT to access my Google Ads data through Kondado?
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Open Claude Web or Desktop, or ChatGPT, navigate to the connection settings, and add the Kondado MCP server using the provided endpoint. The interface guides you through OAuth authorization at app.kondado.com.br where you authenticate once, granting the AI read access to your replicated Google Ads pipelines without any command line installation or JSON configuration.
Can the AI execute actions on my Google Ads account like adjusting bids or pausing campaigns?
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No, the connection provides read-only analytical access for chat-based questioning only. You can query performance data, analyze trends, and compare metrics across campaigns, but the AI cannot modify campaigns, change budgets, or alter any settings within your Google Ads account. All strategic changes remain under your manual control through the Google Ads interface.
How frequently does the Google Ads data update for AI queries?
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Kondado replicates your Google Ads data on a configurable schedule, ensuring the information available to Claude, ChatGPT, or other MCP clients remains current for your analysis needs. The automated updates maintain data freshness without manual intervention, so your conversational queries reference recent campaign performance rather than stale historical snapshots.
Which dashboard templates are available for visual monitoring of Google Ads data?
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Kondado provides ready report templates in both Power BI and Looker Studio that visualize the same Google Ads data accessible through AI chat. These templates offer recurring monitoring capabilities with pre-built visualizations for campaign performance, conversion tracking, and budget analysis, complementing the on-demand analytical chat experience.
What is the difference between asking the AI in chat and opening a ready dashboard?
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Chat interaction via Claude or ChatGPT allows spontaneous, specific questioning about particular metrics or cross-analysis between different data points using natural language. Ready dashboards in Power BI or Looker Studio provide structured visual monitoring with consistent layouts for recurring status checks, offering complementary approaches to analyzing the same underlying Google Ads dataset.
Do other MCP clients besides Claude and ChatGPT work with Kondado?
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Yes, while Claude and ChatGPT represent the most popular interfaces for business users, any MCP-compatible client can connect to the Kondado server. The open standard architecture ensures flexibility for teams using alternative interfaces, though the setup process and OAuth authorization flow remain consistent across different client applications.
Which specific Google Ads metrics can I query when chatting with the AI?
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You can query metrics from any of the 13 available pipelines including conversion action values, daily campaign costs, click-through rates by ad group, demographic performance by age and gender, geographic cost-per-click variations, keyword impression shares, and search term conversion rates. The AI can compare these metrics across date ranges, campaigns, or demographic segments to uncover actionable insights.
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