Chat with your Criteo data

AI to analyze Criteo data with Claude and ChatGPT

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No credit card required | 14 days | 10 million records | 30 pipelines

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Criteo
You
How much did I spend on Criteo retargeting last week?
Criteo Ads
Your Criteo campaigns spent R$ 47.320 last week with a 3.2% click-through rate.
Via Kondado MCP
You
Which day had the highest bounce rate this month?
Performance
March 15th showed the highest bounce rate at 42% despite high impression volume.
Via Kondado MCP
You
What was my ROAS on dynamic display campaigns yesterday?
Revenue
Yesterday's retargeting campaigns delivered a 4.8x ROAS generating R$ 89.400 in revenue.
Via Kondado MCP
You
How many impressions did we serve compared to last month?
Volume
You served 2.4 million impressions, which is a 15% increase over the previous month.
Via Kondado MCP
Works in Claude, ChatGPT and any MCP client

AI to Analyze Criteo Data with Claude and ChatGPT

Ask Claude, ChatGPT, or any MCP client about your Criteo programmatic advertising data using natural language chat. You can inquire about daily ad spend efficiency, compare retargeting revenue across different periods, or investigate bounce rate trends affecting your dynamic display campaigns. The AI reads your replicated Criteo data and returns instant insights about clicks, impressions, and conversion metrics without requiring technical queries or manual spreadsheet analysis.

Kondado enables direct AI analysis of Criteo advertising data through the MCP open standard, supporting Claude, ChatGPT, and other MCP clients. The platform replicates 1 pipeline containing 146 fields of daily ad statistics, including spend, clicks, and revenue metrics. The same synchronized data also powers ready dashboards in Power BI and Looker Studio for visual monitoring.

E-commerce managers use this to optimize retargeting ROI by asking about cost per acquisition trends, while marketing analysts track programmatic campaign efficiency through impression-to-revenue ratios. Finance teams monitor advertising spend against generated revenue in chat, and operations professionals check bounce rate patterns to identify campaign fatigue. Simply describe what you want to know about your Criteo performance in plain language.

I prefer ready dashboards

Dashboard templates in Power BI and Looker Studio, connected to your Criteo data by Kondado in minutes.

View Criteo dashboards →

I want to ask the AI

Claude, ChatGPT and other MCP clients query your Criteo data in natural language.

View MCP setup →

The Daily Ad Statistics pipeline detailed below offers 146 fields for deep conversational analysis. You can query specific insights about click volume trends, impression distribution across retargeting campaigns, or total ad spend efficiency by simply asking about particular date ranges. Investigating bounce rate correlations or revenue attribution patterns becomes as easy as describing the comparison you want to see in chat, unlocking actionable intelligence about your programmatic advertising performance.

While Criteo provides one comprehensive pipeline, you can cross-analyze its extensive field set to understand relationships between impression volumes and revenue generation, or compare cost per click metrics against bounce rates for performance optimization. This enables sophisticated questioning about campaign health and audience engagement patterns without requiring technical database knowledge or manual reporting exports.

With automated updates on a configurable schedule, your AI assistant always references fresh advertising performance data when answering questions about your latest Criteo campaign results, ensuring your analysis reflects current market activity.

How to connect Criteo to Claude, ChatGPT and other AI clients

MCP is an open standard. Add the Kondado server to the connections of Claude (Web or Desktop), ChatGPT, or any other MCP client you use, and authorize via OAuth at app.kondado.com.br. Setup through the UI, no code.

Kondado MCP server: https://mcp.kondado.io/mcp
Detailed guide: Claude Detailed guide: ChatGPT
AI vocabulary

Criteo tables and metrics available via Kondado

Each item below is something Claude, ChatGPT or another MCP client already knows how to query — no schema setup, no manual mapping.

1
Table
146
Fields
∞
Ad-hoc questions
Daily Ad Statistics
Analyze clicks, impressions, and total ad spend, along with bounce rate and revenue generated over a specific period.
Full docs on the wiki → Connect Criteo now →

How to connect and use AI with your data

In 3 steps: connect on Kondado, pick dashboard or chat, analyze.

1
Connect Criteo Data Source

Visit app.kondado.com.br to connect your Criteo account and select a Via Kondado destination, which prepares your advertising data for both AI analysis and dashboard templates.

2
Configure Your AI Client

In Claude (Web or Desktop) or ChatGPT, add the Kondado MCP server in the connection settings and complete the OAuth authorization at app.kondado.com.br once, with no CLI commands or code required.

3
Analyze and Monitor

Start asking questions about your Criteo campaigns in natural language through chat, or open a ready Power BI or Looker Studio dashboard template for visual recurring monitoring.

Other connectors with AI via MCP

Same Kondado data, in chat through Claude, ChatGPT and other MCP clients.

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ActiveCampaign ActiveCampaign
Bitrix24 CRM Bitrix24 CRM
Exact Sales Exact Sales
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Infusionsoft (Keap) Infusionsoft (Keap)
Meetime Meetime
NectarCRM NectarCRM
Pipedrive Pipedrive
PipeRun PipeRun
Ploomes Ploomes
RDStation CRM RDStation CRM
Salesforce Salesforce

Marketing and Automation

Google Ads Google Ads
E-goi E-goi
Google Search Console Google Search Console
Hi Platform Hi Platform
Huggy Huggy
Linkedin Linkedin
MailChimp MailChimp
Mandrill Mandrill
Mautic Mautic
Pushwoosh Pushwoosh
RDStation RDStation
Salesforce Marketing Cloud (Exact Target) Salesforce Marketing Cloud (Exact Target)
SenseData SenseData
Taboola Taboola
Twilio Twilio
WordPress WordPress

Advertising and Media

Apple App Store Apple App Store
Bing Bing
Facebook Facebook
Facebook Ads Facebook Ads
Google Play Store Google Play Store
Instagram Ads Instagram Ads
Meta Ads Meta Ads
Microsoft Ads Microsoft Ads
Microsoft Advertising Microsoft Advertising
Pinterest Ads Pinterest Ads
TikTok Ads TikTok Ads
X Ads X Ads
YouTube YouTube

E-commerce and Marketplaces

Bling! Bling!
Hotmart Hotmart
Loja Integrada Loja Integrada
Mercado Libre Mercado Libre
Nuvemshop (Tiendanube) Nuvemshop (Tiendanube)
Olist Tiny Olist Tiny
Omie Omie
Pagar.me Pagar.me
Shopify Shopify
Tiny ERP Tiny ERP
Tray Tray
VNDA VNDA
VTEX VTEX
Wake Commerce Wake Commerce

Financial and Payments

ASAAS ASAAS
ContaAzul ContaAzul
Fatura Simples Fatura Simples
Granatum Granatum
Superlogica Superlogica
Sympla Sympla

Support and Customer Service

55pbx 55pbx
api4com api4com
Blip (take) Blip (take)
Clockify Clockify
EADBOX EADBOX
Freshdesk Freshdesk
Movidesk Movidesk
Recruiterbox Recruiterbox
Stilingue Stilingue
Wootric Wootric
Zendesk Zendesk
Zendesk Chat (Zopim) Zendesk Chat (Zopim)

Databases

AWS CloudWatch Metrics AWS CloudWatch Metrics
Azure Table Storage Azure Table Storage
BigQuery BigQuery
InfluxDB v1 InfluxDB v1
MongoDB MongoDB
MySQL (& MariaDB) MySQL (& MariaDB)
Oracle Oracle
PostgreSQL PostgreSQL
SQLServer SQLServer
Webhook Webhook

Productivity and Collaboration

ClickUp ClickUp
Google Sheets Google Sheets
Jira Jira
monday.com monday.com
Notion Notion
Pipefy Pipefy
Tangerino Tangerino
Toggl Toggl
Trello Trello

Social Media

Instagram Instagram
TikTok Organic TikTok Organic

User Analytics

Google Analytics GA4 Google Analytics GA4
Mixpanel Mixpanel
Zeeng Zeeng

Storage and Transfer

Amazon S3 Amazon S3
FTP FTP
Google Cloud Storage Google Cloud Storage
See all AI connectors →

Related on Kondado

Frequently asked questions about AI

How ready dashboards and chat via Claude / ChatGPT work together with your data via Kondado.

What specific retargeting metrics can I ask Claude or ChatGPT about in my Criteo data? ▼
You can inquire about daily clicks, impressions, total ad spend, bounce rates, and revenue generated over specific periods. The AI can calculate derived metrics like cost per click, click-through rates, or revenue per impression by analyzing the 146 available fields in natural language conversation.
How do I configure Claude Web or Desktop to access my Criteo advertising data through Kondado? ▼
Add the Kondado MCP server in your Claude connection settings and authorize via OAuth at app.kondado.com.br. The same GUI-based setup works for both Claude Web and Desktop interfaces, requiring no command line tools or JSON configuration files.
Does the AI assistant write data back to Criteo or execute campaign actions? ▼
No, the AI provides read-only analytical chat based on your replicated data. It cannot create campaigns, adjust bids, pause ads, or modify any settings in your Criteo account, functioning purely as a question-answering tool for performance analysis.
How does authentication work when connecting ChatGPT to my Criteo data source? ▼
You authorize once through OAuth at app.kondado.com.br after adding the Kondado MCP server in ChatGPT's connection settings. This secure browser-based authentication grants your AI client read access to your replicated Criteo statistics without storing your source credentials in the chat platform.
How often does the Criteo data update for AI chat analysis? ▼
Updates occur on a configurable schedule that you set in Kondado, ensuring your AI assistant references recent campaign performance. This near-real-time refresh keeps your chat answers accurate without claiming instantaneous synchronization.
What is the difference between asking the AI about Criteo data and using the ready Power BI dashboards? ▼
AI chat answers specific ad-hoc questions about your Criteo metrics through conversational interaction, while Power BI and Looker Studio report templates provide visual recurring monitoring with pre-built charts and graphs. The same underlying data supports both experiences, letting you choose chat for exploration and dashboards for structured reporting.
Can I use other MCP clients besides Claude and ChatGPT to analyze my Criteo statistics? ▼
Yes, any MCP-compatible client can connect to Kondado's server to query your Criteo advertising data. While Claude and ChatGPT are the most popular options, other MCP clients work equally well for natural language analysis of your programmatic campaign metrics.

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