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shape ActiveCampaign

ActiveCampaign Data Replication and Analytics

ActiveCampaign contains valuable marketing automation, CRM, and email campaign data that marketing teams need to analyze alongside other business metrics. Through Kondado, you can replicate comprehensive ActiveCampaign data including contact details with custom attributes, deal pipelines with stage history, campaign performance metrics, and account-level information directly into your preferred analytics environment. This includes granular information such as contact tags, list subscription activities, campaign message content, deal tasks, and account notes that capture every customer interaction and touchpoint. Accessing this detailed ActiveCampaign data enables deeper analysis of customer journeys, conversion rates, and marketing ROI beyond the platform’s native reporting capabilities.

Kondado provides direct access to 29 distinct data pipelines containing 644 fields from ActiveCampaign, covering accounts, contacts, deals, campaigns, tasks, custom field metadata, and user groups without requiring any coding or API management.

Marketing operations teams can leverage this data to build sophisticated attribution models tracking how contacts move through pipelines and interact with specific campaigns over time. Sales leaders benefit from analyzing deal velocity, task completion rates, and secondary contact relationships to optimize their CRM processes and improve forecast accuracy. Data analysts can combine ActiveCampaign analytics with financial, product, or advertising data to calculate true customer acquisition costs, lifetime value, and marketing channel effectiveness across the entire business stack.

The Kondado platform takes care of refreshing ActiveCampaign data, allowing you to stop wasting time with manual work and complex workflows, and focus on analyzing ActiveCampaign data in your report, spreadsheet, data warehouse, data lake, or database

The following data pipelines enable comprehensive extraction of your ActiveCampaign information for advanced business intelligence. Analyze campaign effectiveness using the Campaigns and Campaigns: Messages pipelines to track open rates and content performance across different audience segments. The Contacts and Contacts: Tags pipelines reveal how segmentation strategies correlate with deal progression and revenue outcomes, while the Deals and Deals: Activities pipelines provide granular visibility into sales pipeline health, team productivity, and stage conversion metrics. For account-based marketing strategies, the Accounts and Accounts: Custom Fields (Data) pipelines deliver crucial insights into organizational hierarchies, account scores, and bespoke firmographic attributes that drive enterprise sales cycles. By joining the List Contacts pipeline with Contacts: List Activity, you can measure engagement trends and churn patterns across subscriber segments, while combining Pipelines with Deals data reveals specific conversion bottlenecks and average time spent at each sales stage. With automated updates on a configurable schedule ranging from every 5 minutes to daily, you can monitor these marketing and sales KPIs continuously without manual data exports or stale reporting slowing your decision-making.

Try out all the features for free for 14 days

Available ActiveCampaign data

29
available pipelines
644
extractable fields

Available integrations

Integration Description
Accounts Contains information about accounts, including ID, registered URL, contact count, and account name.
Accounts: Contacts Presents relationships between accounts and contacts, including account and contact IDs, as well as the creation timestamp of the link.
Accounts: Custom Fields (Data) Includes values of custom fields for accounts, such as value ID, account ID, and creation timestamp.
Accounts: Custom Fields (Meta) Provides metadata for custom fields, including field ID, field type, and available options.
Accounts: Notes Records notes associated with accounts, featuring fields like note ID, note text, and creation date.
Campaigns Contains data about campaigns, including ID, campaign name, and current status.
Campaigns: Messages Presents messages sent in campaigns, with fields such as message ID and message content.
Campaigns: Messages: Content Includes the content of campaign messages, detailing the text and visual elements used.
Contacts Stores information about contacts, including ID, name, and contact details.
Contacts: Custom Fields (Data) Contains values of custom fields for contacts, such as value ID and associated contact ID.
Contacts: custom fields (meta) Includes metadata such as field ID, type, available options, and whether the field is required or visible in forms.
Contacts: list activity Records contact activity in lists, including contact ID, list ID, and date/time of the activity.
Contacts: notes Contains notes associated with contacts, featuring fields like note ID, note text, and creation date.
Contacts: tags List of tags assigned to contacts, including tag ID, contact ID, and tag creation date.
Contacts: tasks Includes tasks related to contacts, featuring fields like task ID, status, and due date.
Deals Represents deals with fields like deal ID, value, status, and creation date.
Deals: activities Records activities associated with deals, including activity ID, type, and activity date.
Deals: custom fields (data) Contains values of custom fields for deals, including field ID and field value.
Deals: custom fields (meta) Includes metadata for custom fields of deals, such as field ID, type, and whether it is required.
Deals: secondary contacts List of secondary contacts associated with deals, including contact IDs and deal IDs.
Deals Tasks View tasks associated with deals, including fields such as ID, status, and created timestamp.
Lists Manage contact lists, with information on ID, name, and contact count.
List Contacts Examine the relationship between lists and contacts, including list ID, contact ID, and created timestamp.
Pipelines Visualize sales pipelines, with details on ID, name, and stages of deals.
Scores Track scores assigned to contacts or deals, including ID and score value.
Tasks Outcomes Analyze task outcomes, with fields such as ID, status, and completion date.
Tasks Types Explore different types of tasks, including ID, name, and description.
User Groups Manage user groups, with information on ID, name, and assigned permissions.
Users View information about users, including ID, name, and created timestamp.
Accounts
Contains information about accounts, including ID, registered URL, contact count, and account name.
Accounts: Contacts
Presents relationships between accounts and contacts, including account and contact IDs, as well as the creation timestamp of the link.
Accounts: Custom Fields (Data)
Includes values of custom fields for accounts, such as value ID, account ID, and creation timestamp.
Accounts: Custom Fields (Meta)
Provides metadata for custom fields, including field ID, field type, and available options.
Accounts: Notes
Records notes associated with accounts, featuring fields like note ID, note text, and creation date.
Campaigns
Contains data about campaigns, including ID, campaign name, and current status.
Campaigns: Messages
Presents messages sent in campaigns, with fields such as message ID and message content.
Campaigns: Messages: Content
Includes the content of campaign messages, detailing the text and visual elements used.
Contacts
Stores information about contacts, including ID, name, and contact details.
Contacts: Custom Fields (Data)
Contains values of custom fields for contacts, such as value ID and associated contact ID.
Contacts: custom fields (meta)
Includes metadata such as field ID, type, available options, and whether the field is required or visible in forms.
Contacts: list activity
Records contact activity in lists, including contact ID, list ID, and date/time of the activity.
Contacts: notes
Contains notes associated with contacts, featuring fields like note ID, note text, and creation date.
Contacts: tags
List of tags assigned to contacts, including tag ID, contact ID, and tag creation date.
Contacts: tasks
Includes tasks related to contacts, featuring fields like task ID, status, and due date.
Deals
Represents deals with fields like deal ID, value, status, and creation date.
Deals: activities
Records activities associated with deals, including activity ID, type, and activity date.
Deals: custom fields (data)
Contains values of custom fields for deals, including field ID and field value.
Deals: custom fields (meta)
Includes metadata for custom fields of deals, such as field ID, type, and whether it is required.
Deals: secondary contacts
List of secondary contacts associated with deals, including contact IDs and deal IDs.
Deals Tasks
View tasks associated with deals, including fields such as ID, status, and created timestamp.
Lists
Manage contact lists, with information on ID, name, and contact count.
List Contacts
Examine the relationship between lists and contacts, including list ID, contact ID, and created timestamp.
Pipelines
Visualize sales pipelines, with details on ID, name, and stages of deals.
Scores
Track scores assigned to contacts or deals, including ID and score value.
Tasks Outcomes
Analyze task outcomes, with fields such as ID, status, and completion date.
Tasks Types
Explore different types of tasks, including ID, name, and description.
User Groups
Manage user groups, with information on ID, name, and assigned permissions.
Users
View information about users, including ID, name, and created timestamp.

Try out all the features for free for 14 days

How to visualize ActiveCampaign data in 3 steps

Connect ActiveCampaign to dashboards, spreadsheets, or databases — no code required.

1
Add ActiveCampaign Data Source

Connect your ActiveCampaign account to Kondado by selecting it from the data source catalog and entering your API credentials to establish the initial connection.

2
Select Pipelines and Destination

Choose from 29 available pipelines including Contacts, Deals, and Campaigns, then select where to send your data such as Power BI, Google Sheets, BigQuery, PostgreSQL, MySQL, or Redshift.

3
Analyze in Dashboards, Sheets, or Databases

Visualize your ActiveCampaign analytics in Looker Studio or Power BI dashboards, and explore contact data in Google Sheets or Excel. You can also run SQL queries on your replicated data in BigQuery, PostgreSQL, SQL Server, and Amazon S3 for advanced database analysis.

Try out all the features for free for 14 days

Hundreds of data-driven companies trust Kondado
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Pick a Spreadsheet, Database, Data Warehouse or Data Lake to receive ActiveCampaign data

Choose a tool to visualize your ActiveCampaign data

If the software you need is not listed, drop us a messagem. You can use almost every tool

Frequently Asked Questions (FAQ)

Find answers to common questions about connecting ActiveCampaign to dashboards, spreadsheets, and databases

What ActiveCampaign data can I extract using Kondado?
You can replicate 29 different data endpoints including contacts, deals, campaigns, accounts, tasks, tags, and custom fields. This covers contact list activities, deal stages, campaign message content, account notes, and task outcomes with a total of 644 available fields for comprehensive analysis.
How do I connect ActiveCampaign to Power BI or Google Sheets?
Start by adding ActiveCampaign as a data source in your Kondado account, authenticate with your API credentials, then select your destination such as Power BI, Google Sheets, or BigQuery. The no-code setup takes minutes and does not require any technical API configuration.
How often does ActiveCampaign data update in my dashboard?
Kondado updates your ActiveCampaign data on a configurable schedule that you control, ranging from near-real-time updates every 5 minutes to daily refreshes. This ensures your marketing reports and sales dashboards reflect current information without manual intervention.
Can I analyze ActiveCampaign contacts and deals together in one report?
Yes, you can combine the Contacts, Contacts: Tags, Deals, and Deals: Secondary Contacts pipelines to create unified customer views. This cross-analysis reveals how contact attributes and engagement history influence deal progression and closure rates.
Which databases and BI tools work with ActiveCampaign data from Kondado?
Kondado sends ActiveCampaign data to Power BI, Looker Studio, BigQuery, PostgreSQL, MySQL, Redshift, SQL Server, Amazon S3, and Excel. This flexibility allows you to use existing business intelligence infrastructure without changing your current analytics workflow.
Can I track ActiveCampaign campaign performance in Looker Studio?
Absolutely, replicate your Campaigns, Campaigns: Messages, and Contacts: List Activity pipelines to Looker Studio to build custom dashboards tracking open rates, click-through rates, and list growth over time. You can blend this data with Google Analytics or advertising platforms for complete funnel visibility.
Do I need technical skills to replicate ActiveCampaign data?
No coding is required to set up ActiveCampaign data replication through Kondado's interface. Simply select the pipelines you need from the 29 available options, choose your destination, and define your update schedule without writing API queries or managing authentication tokens manually.
Can I access ActiveCampaign custom fields and metadata?
Yes, Kondado extracts both standard and custom data through dedicated pipelines including Contacts: Custom Fields (Data), Contacts: Custom Fields (Meta), Accounts: Custom Fields (Data), and Deals: Custom Fields (Data). This ensures your bespoke contact attributes, deal properties, and account classifications are available for segmentation and reporting.

Try out all the features for free for 14 days