No-code pipeline · Salesforce Marketing Cloud (Exact Target) → SQL Server

Send data from Salesforce Marketing Cloud (Exact Target) to SQL Server

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From Salesforce Marketing Cloud (Exact Target) to SQL Server: managed, scheduled, no code.

Kondado connects Salesforce Marketing Cloud (Exact Target) and SQL Server directly, replicating Data Extensions, subscriber lists, email sends, and campaign events to your Microsoft database on schedules ranging from every 5 minutes to daily, enabling automated marketing analytics and cross-channel reporting.

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Salesforce Marketing Cloud (Exact Target) to SQL Server

To send Salesforce Marketing Cloud (Exact Target) data to SQL Server, start by selecting this data source in Kondado and authenticating with your marketing platform credentials. Choose SQL Server as your destination and configure which pipelines you need from the available marketing data endpoints. Kondado handles the schema creation and data type mapping automatically, pushing your marketing metrics into SQL Server on a configurable schedule without requiring any coding or manual exports.

Once your data flows into SQL Server, you can build custom reports analyzing campaign performance, subscriber engagement, and email deliverability metrics alongside your CRM or sales data. This automated pipeline eliminates manual CSV downloads and ensures your marketing team always works with current data for segmentation, attribution modeling, and ROI analysis.

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Replicate Data Extension pipelines to SQL Server to unlock analysis of your custom marketing data structures and personalized campaign attributes using standard SQL queries. The Sends and List Subscribers pipelines deliver comprehensive email performance metrics and audience engagement data directly into your database, enabling you to calculate deliverability rates, segment behavior patterns, and track subscription lifecycles. With this marketing intelligence centralized in SQL Server, you can combine Salesforce Marketing Cloud (Exact Target) data with information from other platforms to build comprehensive attribution models that connect email interactions to revenue outcomes.

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Replicated to SQL Server

Salesforce Marketing Cloud (Exact Target) data available for SQL Server

Tables Kondado writes into your SQL Server, on a schedule you control.

available pipelines

164

extractable fields

SQL Server

Destination

Available integrations

Data Extension

Returns data from a specific data extension, including _kdd_rowkey, col_x, col_y, and col_z, allowing for incremental or full integration.

Emails

Provides definitions of stored emails, with fields such as id, status, name, and modifieddate, along with information on dynamic subject line usage.

Events

Captures event data, allowing analysis of interactions with campaigns, including timestamps and other relevant details.

Folders

Organizes and categorizes objects, with fields such as id and folder, facilitating the management of emails and other assets.

List Sends

Records list sends, allowing analysis of metrics such as number of sends and status, essential for marketing campaigns.

List Subscribers

Provides information about list subscribers, including data such as email and status, fundamental for segmentation and engagement.

Lists

Groups subscribers and allows efficient management, with fields such as id and customerkey, essential for targeted campaigns.

Sends

Monitors all sends made, with metrics such as status and timestamps, allowing performance analysis of campaigns.

Subscribers

Contains information about subscribers, including fields such as email and status, essential for list and campaign management.

See all available data → Send Salesforce Marketing Cloud (Exact Target) to SQL Server →

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How to send Salesforce Marketing Cloud (Exact Target) data to SQL Server

Sync data automatically — no code, no manual exports.

Connect Salesforce Marketing Cloud (Exact Target)

Authenticate your Salesforce Marketing Cloud (Exact Target) account in Kondado by providing your API credentials and selecting the business unit you want to replicate data from. The platform will automatically detect available pipelines including Data Extensions, Sends, and Subscriber lists.

Configure SQL Server destination

Enter your SQL Server connection details including server address, database name, and authentication credentials to establish the destination database where your marketing data will be stored. Kondado validates the connection and prepares the schema structure for incoming Salesforce Marketing Cloud (Exact Target) data.

Select pipelines and schedule

Choose which of the nine available pipelines you want to replicate, such as Emails, Events, or List Subscribers, and set your preferred update frequency ranging from every 5 minutes to daily. Once activated, Kondado begins the initial data load and maintains automated updates according to your schedule.

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Send data from Salesforce Marketing Cloud (Exact Target) to other destinations

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Salesforce Marketing Cloud (Exact Target) > Excel

Salesforce Marketing Cloud (Exact Target) > Google Sheets

Salesforce Marketing Cloud (Exact Target) > MySQL

Salesforce Marketing Cloud (Exact Target) > PostgreSQL

Salesforce Marketing Cloud (Exact Target) > Redshift

Salesforce Marketing Cloud (Exact Target) > SQL Server

Choose a tool to visualize your Salesforce Marketing Cloud (Exact Target) data

If the software you need is not listed, drop us a messagem. You can use almost every tool

Salesforce Marketing Cloud (Exact Target) > Airtable

Salesforce Marketing Cloud (Exact Target) > Alteryx

Salesforce Marketing Cloud (Exact Target) > Amazon Quicksight

Salesforce Marketing Cloud (Exact Target) > BIMachine

Salesforce Marketing Cloud (Exact Target) > Cortex

Salesforce Marketing Cloud (Exact Target) > Data Studio

Salesforce Marketing Cloud (Exact Target) > Geckoboard

Salesforce Marketing Cloud (Exact Target) > Grafana

Salesforce Marketing Cloud (Exact Target) > IBM Cognos Analytics

Salesforce Marketing Cloud (Exact Target) > Klipfolio

Salesforce Marketing Cloud (Exact Target) > Looker Studio

Salesforce Marketing Cloud (Exact Target) > Looker

Salesforce Marketing Cloud (Exact Target) > Looqbox

Salesforce Marketing Cloud (Exact Target) > Metabase

Salesforce Marketing Cloud (Exact Target) > Microstrategy

Salesforce Marketing Cloud (Exact Target) > Pentaho

Salesforce Marketing Cloud (Exact Target) > Power BI

Salesforce Marketing Cloud (Exact Target) > Qlik Cloud Analytics

Salesforce Marketing Cloud (Exact Target) > Qlik Sense

Salesforce Marketing Cloud (Exact Target) > Qlik

Salesforce Marketing Cloud (Exact Target) > QlikView

Salesforce Marketing Cloud (Exact Target) > Redash

Salesforce Marketing Cloud (Exact Target) > Superset

Salesforce Marketing Cloud (Exact Target) > Tableau

Salesforce Marketing Cloud (Exact Target) > BI TOTVS

Salesforce Marketing Cloud (Exact Target) > Zoho Analytics

Frequently Asked Questions (FAQ)

Answers about sending Salesforce Marketing Cloud (Exact Target) data to SQL Server automatically

How does Kondado replicate Salesforce Marketing Cloud data to SQL Server? ▼

Kondado connects directly to your Salesforce Marketing Cloud (Exact Target) account using API authentication, then automatically creates corresponding database schemas in your SQL Server instance. The platform extracts data from your selected pipelines, handles data type conversions between the marketing platform and SQL Server formats, and loads records into structured tables on your configured schedule.

What marketing data can I extract from Salesforce Marketing Cloud to SQL Server? ▼

You can replicate nine distinct pipelines including Data Extensions for custom marketing attributes, Sends and List Sends for campaign performance metrics, and Subscribers with List Subscribers for audience management data. The Events pipeline captures interaction timestamps while Emails provides template definitions and dynamic content configurations, totaling 164 available fields across all endpoints.

How often can I update Salesforce Marketing Cloud data in SQL Server? ▼

Kondado offers flexible scheduling options ranging from every 5 minutes to daily updates, allowing you to balance data freshness with API rate limits and database performance. You can configure different frequencies for individual pipelines, such as near-real-time updates for subscriber changes while processing large send logs hourly.

What format does Salesforce Marketing Cloud data take in SQL Server? ▼

Each pipeline becomes a structured table in your SQL Server database with appropriately mapped data types, preserving timestamps, status fields, and custom attributes from your marketing platform. Data Extensions maintain their column structures while standard objects like Subscribers and Sends follow relational database schemas that support efficient querying and joining with your existing business data.

Can I combine Salesforce Marketing Cloud data with other sources in SQL Server? ▼

Yes, you can consolidate marketing data with information from additional Kondado data sources into your SQL Server database, creating unified tables that join customer interactions across platforms. This enables comprehensive analytics such as correlating email engagement metrics with sales records or website behavior data stored in the same database instance.

Do I need technical skills to set up the Salesforce Marketing Cloud to SQL Server pipeline? ▼

The setup requires no coding knowledge, as Kondado provides a visual interface for authenticating your Salesforce Marketing Cloud (Exact Target) account and mapping pipelines to SQL Server tables. You simply select your data endpoints, specify your database connection details, and define your update schedule through guided configuration screens.

What can I build with Salesforce Marketing Cloud data in SQL Server? ▼

You can connect Power BI or Looker Studio to your SQL Server database to visualize campaign performance, create automated reports tracking subscriber growth and email deliverability rates, and develop SQL queries that segment audiences based on engagement history. The centralized data also supports joining marketing metrics with sales information to calculate true campaign ROI and customer lifetime value.

Try out all the features for free for 14 days

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Try out all the features for free for 14 days