Connect Salesforce Marketing Cloud (Exact Target) to Data Studio: Dashboards in Minutes

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Salesforce Marketing Cloud (Exact Target)
Data Studio

Visualize Salesforce Marketing Cloud (Exact Target) in Data Studio

Connect your Salesforce Marketing Cloud account to Kondado in minutes without writing any code. Select the data you want to replicate, such as subscriber lists, email sends, and campaign events. Choose Data Studio as your destination and start building visual reports that update automatically on your preferred schedule. This direct connection eliminates manual exports and gives your marketing team access to current performance metrics.

Kondado replicates your Salesforce Marketing Cloud data to Data Studio on a configurable schedule, enabling automated marketing dashboards without intermediate databases or technical setup.

Business users can track email engagement, monitor subscriber growth, and analyze campaign effectiveness through intuitive visualizations. The platform handles all data synchronization behind the scenes, so you focus on making data-driven decisions rather than managing technical processes. Whether you need hourly updates or daily summaries, your reports stay current with minimal effort.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Combine your List Subscribers, Sends, and Events pipelines in Data Studio to create comprehensive views of customer engagement across all touchpoints. Analyze which email campaigns drive the most opens and clicks by correlating send data with subscriber activity, all within familiar visualization tools that your team already knows. Marketing teams can segment performance by campaign type, track subscriber status changes over time, and identify the best-performing content without switching between platforms or managing complex exports. These insights help optimize send times, refine audience targeting, and improve overall marketing ROI through clear, actionable visualizations that update automatically.

Try out all the features for free for 14 days

Salesforce Marketing Cloud (Exact Target) data available in Data Studio

9
available pipelines
164
extractable fields

Available integrations

Integration Description
Data Extension Returns data from a specific data extension, including _kdd_rowkey, col_x, col_y, and col_z, allowing for incremental or full integration.
Emails Provides definitions of stored emails, with fields such as id, status, name, and modifieddate, along with information on dynamic subject line usage.
Events Captures event data, allowing analysis of interactions with campaigns, including timestamps and other relevant details.
Folders Organizes and categorizes objects, with fields such as id and folder, facilitating the management of emails and other assets.
List Sends Records list sends, allowing analysis of metrics such as number of sends and status, essential for marketing campaigns.
List Subscribers Provides information about list subscribers, including data such as email and status, fundamental for segmentation and engagement.
Lists Groups subscribers and allows efficient management, with fields such as id and customerkey, essential for targeted campaigns.
Sends Monitors all sends made, with metrics such as status and timestamps, allowing performance analysis of campaigns.
Subscribers Contains information about subscribers, including fields such as email and status, essential for list and campaign management.
Data Extension
Returns data from a specific data extension, including _kdd_rowkey, col_x, col_y, and col_z, allowing for incremental or full integration.
Emails
Provides definitions of stored emails, with fields such as id, status, name, and modifieddate, along with information on dynamic subject line usage.
Events
Captures event data, allowing analysis of interactions with campaigns, including timestamps and other relevant details.
Folders
Organizes and categorizes objects, with fields such as id and folder, facilitating the management of emails and other assets.
List Sends
Records list sends, allowing analysis of metrics such as number of sends and status, essential for marketing campaigns.
List Subscribers
Provides information about list subscribers, including data such as email and status, fundamental for segmentation and engagement.
Lists
Groups subscribers and allows efficient management, with fields such as id and customerkey, essential for targeted campaigns.
Sends
Monitors all sends made, with metrics such as status and timestamps, allowing performance analysis of campaigns.
Subscribers
Contains information about subscribers, including fields such as email and status, essential for list and campaign management.

Try out all the features for free for 14 days

How to create Salesforce Marketing Cloud (Exact Target) dashboards in Data Studio

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Salesforce Marketing Cloud

Select Salesforce Marketing Cloud (Exact Target) as your data source and authenticate your account to access the available pipelines.

2
Choose Data Studio destination

Select Looker Studio as your destination to stream marketing data directly into your visualization environment without intermediate databases.

3
Build dashboards and configure refresh

Create custom reports in Looker Studio using your replicated pipelines, then set automated updates to keep metrics current.

Access Salesforce Marketing Cloud (Exact Target) data in Data Studio and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Salesforce Marketing Cloud (Exact Target) data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Salesforce Marketing Cloud (Exact Target) data in Data Studio automatically

How do I connect Salesforce Marketing Cloud to Data Studio using Kondado?
Start by selecting Salesforce Marketing Cloud (Exact Target) as your data source in Kondado. Authenticate your account credentials, choose the specific pipelines you need, and select Looker Studio as your destination. The setup requires no coding or database configuration, allowing you to begin replicating data within minutes.
What marketing KPIs can I track in Data Studio with Salesforce Marketing Cloud data?
You can monitor email open rates, click-through rates, subscriber growth trends, and campaign delivery status by combining the Sends, Events, and Subscribers pipelines. Track list engagement over time and compare performance across different customer segments. These metrics help you identify which content resonates with your audience and optimize future campaign strategies.
How often does Salesforce Marketing Cloud data update in Data Studio?
You configure the update frequency based on your business needs, choosing intervals such as every 5 minutes, 15 minutes, hourly, or daily. This automated refresh keeps your marketing dashboards current without manual intervention. Set more frequent updates during active campaigns and reduce frequency for routine monitoring.
Can I share Salesforce Marketing Cloud dashboards with my team in Data Studio?
Yes, once your data flows into Looker Studio, you can share reports with stakeholders using standard sharing features. Team members can view campaign performance, subscriber metrics, and engagement trends without needing access to your Salesforce Marketing Cloud account. This simplifies collaboration across marketing, sales, and executive teams.
Do I need a data warehouse to visualize Salesforce Marketing Cloud data in Data Studio?
No, Kondado connects Salesforce Marketing Cloud directly to Data Studio without requiring intermediate storage or complex infrastructure. The Via Kondado method streams your selected pipelines straight into your visualization tool. This approach saves setup time and reduces technical complexity for marketing teams.
What types of custom dashboards can I build with Salesforce Marketing Cloud data?
Create subscriber growth dashboards tracking List Subscribers and Lists data, campaign performance views using Sends and Events pipelines, and engagement analysis combining Emails and Data Extension information. Build executive summaries showing high-level trends or detailed operational reports for daily campaign management. Each dashboard updates automatically based on your configured schedule.
Can I combine Salesforce Marketing Cloud data with other sources in Data Studio?
Yes, you can replicate data from additional sources into Looker Studio alongside your marketing data. Combine customer information from Google Sheets or sales data from PostgreSQL to create unified views of your customer journey. This cross-platform analysis reveals deeper insights into how marketing campaigns influence overall business performance.

Try out all the features for free for 14 days