Connect Hotmart to Data Studio: Dashboards in Minutes

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Hotmart
Data Studio

How to Visualize Hotmart Data in Data Studio

Kondado offers a direct connection that sends your Hotmart information straight to Data Studio without any technical setup or intermediate databases. You simply choose Hotmart as your data source, select from the available pipelines such as Sales History or Subscribers, and start building charts in minutes. There is no need for manual exports, spreadsheets, or complex configurations, so business teams can focus on insights instead of data preparation.

With Kondado, marketing and operations teams can turn Hotmart transactions, commissions, and subscription records into clear visualizations that support daily decisions. Since the connection runs through Kondado directly, you avoid building custom infrastructure and keep your Data Studio dashboards current automatically.

Kondado’s direct “Via Kondado” connection replicates 11 Hotmart pipelines covering 202 fields directly into Data Studio on a configurable schedule, with refresh options ranging from every 5 minutes to daily, enabling automated reporting for sales, subscriptions, and Hotmart Club progress.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Combining Hotmart with Data Studio gives you a complete view of your digital product business without any technical complexity. By pulling the Sales Commissions and Sales Price Breakdown pipelines into the same dashboard, you can quickly see which products drive the most revenue and how commissions affect your net results.

You can also track subscriber behavior over time using the Subscribers and Subscription Transactions pipelines to identify churn patterns and renewal trends. If you sell courses through Hotmart Club, visualizing the Student Progress and Hotmart Club: Pages pipelines helps you understand engagement levels and completion rates, so you can optimize content and improve student retention across your entire catalog.

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Hotmart data available in Data Studio

11
available pipelines
202
extractable fields

Available integrations

Integration Description
Subscribers Records of subscriptions include subscriber_code, subscriber_name, and status, allowing detailed analysis of active and canceled subscriptions.
Sales Commissions Commission details include transaction, commission_value, and user_name, providing a clear view of commissions generated by each transaction.
Subscriber Purchases Data on purchases includes subscriber_code, product_id, and price_value, allowing tracking of acquisitions made by subscribers.
Sales Price Breakdown Detailed pricing information includes product_id, price_value, and price_currency_code, facilitating analysis of sales prices.
Sales History Sales records include purchase_transaction, product_id, and request_date, allowing analysis of transaction history.
Hotmart Club: Students Information about students includes subscriber_name, product_id, and status, allowing tracking of students' progress in the club.
Hotmart Club: Modules Data on modules includes product_id, module_name, and completion_status, allowing analysis of students' progress in each module.
Hotmart Club: Student Progress Progress records include subscriber_code, module_id, and completion_percentage, facilitating monitoring of students' performance.
Hotmart Club: Pages Information about pages includes page_id, access_count, and last_access_date, allowing analysis of student engagement.
Products Product data includes product_id, product_name, and price_value, allowing detailed analysis of the available product portfolio.
Subscription Transactions Records of subscription transactions, including fields such as transaction code, product ID, and commission value.
Subscribers
Records of subscriptions include subscriber_code, subscriber_name, and status, allowing detailed analysis of active and canceled subscriptions.
Sales Commissions
Commission details include transaction, commission_value, and user_name, providing a clear view of commissions generated by each transaction.
Subscriber Purchases
Data on purchases includes subscriber_code, product_id, and price_value, allowing tracking of acquisitions made by subscribers.
Sales Price Breakdown
Detailed pricing information includes product_id, price_value, and price_currency_code, facilitating analysis of sales prices.
Sales History
Sales records include purchase_transaction, product_id, and request_date, allowing analysis of transaction history.
Hotmart Club: Students
Information about students includes subscriber_name, product_id, and status, allowing tracking of students' progress in the club.
Hotmart Club: Modules
Data on modules includes product_id, module_name, and completion_status, allowing analysis of students' progress in each module.
Hotmart Club: Student Progress
Progress records include subscriber_code, module_id, and completion_percentage, facilitating monitoring of students' performance.
Hotmart Club: Pages
Information about pages includes page_id, access_count, and last_access_date, allowing analysis of student engagement.
Products
Product data includes product_id, product_name, and price_value, allowing detailed analysis of the available product portfolio.
Subscription Transactions
Records of subscription transactions, including fields such as transaction code, product ID, and commission value.

Try out all the features for free for 14 days

How to create Hotmart dashboards in Data Studio

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Add Hotmart as Data Source

Log into Kondado and add Hotmart as a new data source, then authenticate your account to unlock the available pipelines. Select the pipelines you want to replicate, such as Sales History or Subscribers, so Kondado knows exactly which data to prepare.

2
Select Data Studio Destination

Pick Data Studio as your destination and use the "Via Kondado" connection to link your Hotmart data directly. This sends your selected information straight to Data Studio without requiring any intermediate database or manual file uploads.

3
Create Dashboards and Set Refresh

Open Data Studio and create custom charts using your replicated Hotmart fields to track sales, commissions, or student progress. Set your preferred refresh schedule in Kondado, from every 5 minutes to daily, to keep your dashboards updated automatically.

Access Hotmart data in Data Studio and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Hotmart data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Hotmart data in Data Studio automatically

How do I connect Hotmart to Data Studio using Kondado?
Start by adding Hotmart as a data source inside your Kondado account, then authenticate with your Hotmart credentials. After that, choose Data Studio as the destination and select the pipelines you want to replicate. Kondado handles the data transfer directly, so you can begin building dashboards immediately without any intermediate storage.
What Hotmart dashboards can I build in Data Studio?
You can build custom dashboards that track sales performance, subscription health, and Hotmart Club student engagement. For example, combine the Sales History pipeline with Subscriber Purchases to analyze buying patterns, or use Hotmart Club: Modules with Student Progress to monitor course completion. These visualizations in Data Studio help marketing and operations teams spot trends and adjust strategies quickly.
How often does Hotmart data update in Data Studio?
You set the refresh frequency based on your business needs, choosing intervals such as every 5 minutes, 15 minutes, hourly, or daily. This configurable schedule keeps your Data Studio reports current automatically without manual exports. You can adjust the timing anytime as your reporting requirements change.
Which KPIs should I track when visualizing Hotmart data?
Focus on metrics like commission values from the Sales Commissions pipeline, subscription status changes from Subscribers, and completion percentages from the Hotmart Club: Student Progress pipeline. Tracking these KPIs in Data Studio helps you evaluate product profitability, predict churn, and measure the effectiveness of your educational content.
Can I build custom Hotmart dashboards in Data Studio from scratch?
Yes, you can design your own dashboards in Data Studio from scratch using your replicated Hotmart data. This gives you the freedom to build charts that match your specific goals, from sales breakdowns to student activity tracking, without relying on predefined layouts. Every visualization can be tailored to the exact metrics your marketing and operations teams need.
Can I share Hotmart Data Studio dashboards with my team?
Yes, once your data is in Data Studio, you can share dashboards and reports with colleagues just like any other Data Studio project. Your teammates will see the same automated, up-to-date Hotmart information without needing access to Kondado or the original platform. This makes it easy to align marketing, sales, and support teams around one source of truth.
Do I need a database to store Hotmart data before sending it to Data Studio?
No, Kondado uses a direct "Via Kondado" connection that sends your selected Hotmart pipelines straight to Data Studio. You do not need to set up PostgreSQL, MySQL, or any other storage layer in between. This simplifies the process and lets business users start visualizing data immediately.

Try out all the features for free for 14 days