Connect Hotmart to Qlik Sense: Dashboards in Minutes

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Hotmart
Qlik Sense

Visualize Hotmart Data in Qlik Sense

Kondado lets you connect your Hotmart account directly to Qlik Sense without any technical setup or intermediate storage. You choose which data pipelines you need, such as Subscribers, Sales History, or Products, and Kondado replicates that information into Qlik Sense on a configurable schedule. Your marketing and operations teams can then explore sales trends, subscription activity, and student progress inside interactive dashboards that make decision making simple.

Kondado connects Hotmart to Qlik Sense through a Via Kondado connection, giving business users access to 11 data pipelines and 202 fields with updates on a configurable schedule ranging from every 5 minutes to daily.

With no code required, you can combine Hotmart sales figures, commission details, and subscription records into unified Qlik Sense reports that update automatically. This means your team always has current information to optimize pricing, track campaign performance, and manage subscriber retention without waiting on technical resources.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Combining Hotmart data in Qlik Sense gives digital businesses a complete view of their online sales and educational content performance. By bringing together the Sales History and Hotmart Club: Student Progress pipelines, you can analyze how subscription behavior correlates with course completion rates and identify which products drive the most recurring revenue.

Marketing teams can track commission trends through the Sales Commissions pipeline while operations monitors subscriber activity. These combined insights in Qlik Sense help you decide where to invest in new digital products, adjust pricing strategies, and improve student engagement across your Hotmart catalog.

Try out all the features for free for 14 days

Hotmart data available in Qlik Sense

11
available pipelines
202
extractable fields

Available integrations

Integration Description
Subscribers Records of subscriptions include subscriber_code, subscriber_name, and status, allowing detailed analysis of active and canceled subscriptions.
Sales Commissions Commission details include transaction, commission_value, and user_name, providing a clear view of commissions generated by each transaction.
Subscriber Purchases Data on purchases includes subscriber_code, product_id, and price_value, allowing tracking of acquisitions made by subscribers.
Sales Price Breakdown Detailed pricing information includes product_id, price_value, and price_currency_code, facilitating analysis of sales prices.
Sales History Sales records include purchase_transaction, product_id, and request_date, allowing analysis of transaction history.
Hotmart Club: Students Information about students includes subscriber_name, product_id, and status, allowing tracking of students' progress in the club.
Hotmart Club: Modules Data on modules includes product_id, module_name, and completion_status, allowing analysis of students' progress in each module.
Hotmart Club: Student Progress Progress records include subscriber_code, module_id, and completion_percentage, facilitating monitoring of students' performance.
Hotmart Club: Pages Information about pages includes page_id, access_count, and last_access_date, allowing analysis of student engagement.
Products Product data includes product_id, product_name, and price_value, allowing detailed analysis of the available product portfolio.
Subscription Transactions Records of subscription transactions, including fields such as transaction code, product ID, and commission value.
Subscribers
Records of subscriptions include subscriber_code, subscriber_name, and status, allowing detailed analysis of active and canceled subscriptions.
Sales Commissions
Commission details include transaction, commission_value, and user_name, providing a clear view of commissions generated by each transaction.
Subscriber Purchases
Data on purchases includes subscriber_code, product_id, and price_value, allowing tracking of acquisitions made by subscribers.
Sales Price Breakdown
Detailed pricing information includes product_id, price_value, and price_currency_code, facilitating analysis of sales prices.
Sales History
Sales records include purchase_transaction, product_id, and request_date, allowing analysis of transaction history.
Hotmart Club: Students
Information about students includes subscriber_name, product_id, and status, allowing tracking of students' progress in the club.
Hotmart Club: Modules
Data on modules includes product_id, module_name, and completion_status, allowing analysis of students' progress in each module.
Hotmart Club: Student Progress
Progress records include subscriber_code, module_id, and completion_percentage, facilitating monitoring of students' performance.
Hotmart Club: Pages
Information about pages includes page_id, access_count, and last_access_date, allowing analysis of student engagement.
Products
Product data includes product_id, product_name, and price_value, allowing detailed analysis of the available product portfolio.
Subscription Transactions
Records of subscription transactions, including fields such as transaction code, product ID, and commission value.

Try out all the features for free for 14 days

How to create Hotmart dashboards in Qlik Sense

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Add Hotmart as data source

In Kondado, add Hotmart as a data source by entering your credentials and choosing the pipelines your team needs, such as Sales History or Subscribers. This establishes the connection that moves your digital product and subscription data into your analytics environment.

2
Select Qlik Sense destination

Choose Qlik Sense from the destination list and define how your Hotmart data should appear in your reports. Kondado replicates the selected information directly into Qlik Sense so you can begin visualizing sales and subscriber metrics immediately.

3
Build dashboards and set refresh

Open Qlik Sense to create custom reports using your replicated Hotmart data, then return to Kondado to set an automated refresh schedule ranging from every 5 minutes to daily. This keeps your dashboards current and ensures your marketing and operations teams always see the latest numbers.

Access Hotmart data in Qlik Sense and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Hotmart data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Hotmart data in Qlik Sense automatically

How do I set up Hotmart as a data source for Qlik Sense?
In Kondado, add Hotmart as a data source using your account credentials, then select Qlik Sense as the destination. Choose from available pipelines such as Products or Subscription Transactions to replicate into your dashboards. Your selected data will begin flowing on the schedule you configure, ready for visualization without any manual preparation.
What business decisions can I make with Hotmart data in Qlik Sense?
You can analyze the Sales Price Breakdown pipeline to optimize pricing across your digital product catalog and use the Hotmart Club: Pages pipeline to see which course materials generate the most student engagement. Comparing Subscription Transactions with Subscriber Purchases helps you identify which subscription plans lead to the highest long-term value. These insights guide decisions on product creation, marketing spend, and content updates.
How often does Hotmart data refresh in Qlik Sense?
You decide the refresh cadence when setting up your replication, with options ranging from every 5 minutes up to daily updates. This automated schedule means your Qlik Sense dashboards always reflect recent sales, subscriber changes, and student progress. There is no need to manually export information from Hotmart to keep your reports current.
Which KPIs should I track when visualizing Hotmart sales in Qlik Sense?
Popular metrics include recurring revenue from the Subscription Transactions pipeline, churn indicators from the Subscribers pipeline, and course completion percentages from Hotmart Club: Modules. You can also monitor average sales price using the Sales Price Breakdown data and track which products generate the highest commissions. These KPIs help marketing and operations teams optimize pricing and content investments.
Can I share Qlik Sense dashboards with my team after connecting Hotmart through Kondado?
Yes, once your data is in Qlik Sense, you can distribute reports to colleagues across marketing, operations, and finance just as you would with any other Qlik Sense project. Your teammates can view subscriber trends, sales history, and student progress without needing access to Kondado or the original Hotmart account. This makes collaboration easier while keeping everyone aligned on business performance.
Can I send Hotmart data to other business intelligence tools besides Qlik Sense?
Yes, Kondado supports multiple destinations, so you can replicate your Hotmart data to Power BI, Looker Studio, Google Sheets, or BigQuery depending on your reporting needs. Many teams start with one destination and expand to others as their analytics requirements grow. This flexibility lets you choose the best visualization environment for each department.

Try out all the features for free for 14 days