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Connect Hotmart to Grafana: Dashboards in Minutes

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Connect Hotmart to Grafana

Kondado makes it simple to visualize your Hotmart sales and subscription data directly in Grafana without any technical setup or coding knowledge. You can replicate information from your digital product marketplace into beautiful, interactive dashboards that help you track revenue trends, monitor student progress in your online courses, and analyze commission performance across your entire affiliate network. The platform offers a straightforward way to transform complex sales records into clear visual insights that support daily business decisions and long-term strategic planning for your digital products. Whether you sell ebooks, video courses, or software subscriptions, you can consolidate all your key metrics into one central visualization environment for complete business oversight.

11
available pipelines
202
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Hotmart now →

Try out all the features for free for 14 days

Kondado provides a direct integration between Hotmart and Grafana with 11 available pipelines including Subscribers, Sales Commissions, and Hotmart Club data, requiring no intermediate databases or complex configuration.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Hotmart data available in Grafana

Each item below is automatically replicated by Kondado from Hotmart into Grafana — no schema setup, no manual mapping.

11
available pipelines
202
extractable fields
∞
Auto-refresh

Available integrations

Subscribers
Records of subscriptions include subscriber_code, subscriber_name, and status, allowing detailed analysis of active and canceled subscriptions.
Sales Commissions
Commission details include transaction, commission_value, and user_name, providing a clear view of commissions generated by each transaction.
Subscriber Purchases
Data on purchases includes subscriber_code, product_id, and price_value, allowing tracking of acquisitions made by subscribers.
Sales Price Breakdown
Detailed pricing information includes product_id, price_value, and price_currency_code, facilitating analysis of sales prices.
Sales History
Sales records include purchase_transaction, product_id, and request_date, allowing analysis of transaction history.
Hotmart Club: Students
Information about students includes subscriber_name, product_id, and status, allowing tracking of students' progress in the club.
Hotmart Club: Modules
Data on modules includes product_id, module_name, and completion_status, allowing analysis of students' progress in each module.
Hotmart Club: Student Progress
Progress records include subscriber_code, module_id, and completion_percentage, facilitating monitoring of students' performance.
Hotmart Club: Pages
Information about pages includes page_id, access_count, and last_access_date, allowing analysis of student engagement.
Products
Product data includes product_id, product_name, and price_value, allowing detailed analysis of the available product portfolio.
Subscription Transactions
Records of subscription transactions, including fields such as transaction code, product ID, and commission value.
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

Combining Hotmart data with Grafana visualization capabilities opens new possibilities for tracking your digital business performance. By accessing pipelines such as Subscriber Purchases and Hotmart Club: Student Progress, you can create comprehensive views showing which students are actively engaging with your course content and completing modules on schedule. The Sales Commissions pipeline allows you to monitor affiliate payouts alongside revenue data, giving you clear visibility into profitability per product and partner performance.

Marketing teams can leverage the Subscription Transactions and Products pipelines to identify bestselling digital items and seasonal trends, while operations teams track cancellation patterns through the Subscribers data to improve retention strategies. This combination turns raw marketplace data into actionable business intelligence that drives smarter pricing decisions and targeted marketing campaigns.

Try out all the features for free for 14 days

How to create Hotmart dashboards in Grafana

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Add Hotmart authentication

Configure Hotmart as your data source by entering your marketplace credentials in Kondado, selecting the specific pipelines like Subscribers or Sales Commissions you want to replicate.

2
Choose Grafana destination

Select Grafana as your visualization tool and establish the connection, which routes your selected Hotmart data directly into your Grafana environment without intermediate storage requirements.

3
Configure refresh schedule

Build your custom dashboards in Grafana using the replicated Hotmart fields, then set your preferred update frequency to keep sales metrics and student progress data current automatically.

Access Hotmart data in Grafana and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

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Facebook
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FTP
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Google Analytics GA4
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Google Cloud Storage
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Google Play Store
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Google Search Console
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Google Sheets
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Hi Platform
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Hotmart
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Hubspot
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Huggy
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InfluxDB v1
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Infusionsoft (Keap)
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Instagram Ads
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Instagram
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Jira
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Linkedin
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Loja Integrada
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MailChimp
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Mandrill
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Mautic
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Meetime
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Mercado Libre
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Meta Ads
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Microsoft Ads
Microsoft Ads
Microsoft Advertising
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Mixpanel
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monday.com
monday.com
MongoDB
MongoDB
Movidesk
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MySQL (& MariaDB)
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VTEX
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Visualize Hotmart data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Hotmart > Airtable
Alteryx
Hotmart > Alteryx
Amazon Quicksight
Hotmart > Amazon Quicksight
BIMachine
Hotmart > BIMachine
Cortex
Hotmart > Cortex
Data Studio
Hotmart > Data Studio
Geckoboard
Hotmart > Geckoboard
Grafana
Hotmart > Grafana
IBM Cognos Analytics
Hotmart > IBM Cognos Analytics
Klipfolio
Hotmart > Klipfolio
Looker Studio
Hotmart > Looker Studio
Looker
Hotmart > Looker
Looqbox
Hotmart > Looqbox
Metabase
Hotmart > Metabase
Microstrategy
Hotmart > Microstrategy
Pentaho
Hotmart > Pentaho
Power BI
Hotmart > Power BI
Qlik Cloud Analytics
Hotmart > Qlik Cloud Analytics
Qlik Sense
Hotmart > Qlik Sense
Qlik
Hotmart > Qlik
QlikView
Hotmart > QlikView
Redash
Hotmart > Redash
Superset
Hotmart > Superset
Tableau
Hotmart > Tableau
BI TOTVS
Hotmart > BI TOTVS
Zoho Analytics
Hotmart > Zoho Analytics

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Frequently Asked Questions (FAQ)

Answers about visualizing Hotmart data in Grafana automatically

How do I connect my Hotmart account to Grafana using Kondado? ▼
Start by adding Hotmart as a data source in your Kondado account and authenticate with your marketplace credentials. Then select Grafana as your destination, and Kondado will establish the connection without requiring any database setup or technical configuration on your end.
What Hotmart KPIs should I track in Grafana dashboards? ▼
Focus on metrics like subscription renewal rates from the Subscribers pipeline, course completion percentages from Hotmart Club: Student Progress, and commission costs per sale from the Sales Commissions data. These indicators help you optimize pricing strategies and improve student engagement across your digital products.
How often does Hotmart data update in Grafana? ▼
You can configure the update frequency to match your business needs, choosing intervals such as every 5 minutes, 15 minutes, hourly, or daily refreshes. This ensures your Grafana visualizations stay current with your latest sales transactions and student activity without manual data exports.
Can I share Hotmart Grafana dashboards with my marketing team? ▼
Yes, once you build your dashboards in Grafana, you can share them with team members through Grafana's native sharing features, allowing marketers and operations staff to view subscription trends and sales performance without needing direct access to your Hotmart account.
Are there pre-built report templates for Hotmart in Grafana? ▼
Kondado does not provide pre-built report templates for this connection, giving you the flexibility to design custom dashboards that highlight the specific metrics and visualizations most relevant to your digital product business and affiliate network.
Can I combine Hotmart data with other sources in the same Grafana dashboard? ▼
Absolutely, you can replicate data from additional sources like Google Sheets or PostgreSQL into the same Grafana instance to create unified reports that compare your Hotmart sales against advertising spend or customer support metrics.
What types of Hotmart dashboards work best for course creators? ▼
Course creators benefit from dashboards combining Hotmart Club: Modules data with Subscriber Purchases to track content consumption alongside revenue, while monitoring Sales History helps identify which promotional periods drive the most enrollments for specific digital products.

Try out all the features for free for 14 days