Connect Google Analytics GA4 to Grafana: Dashboards in Minutes

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Google Analytics GA4
Grafana

Visualize Google Analytics GA4 Data in Grafana with Kondado

Connect your Google Analytics GA4 account to Kondado and select Grafana as your visualization destination to start building professional dashboards in minutes. Choose from 13 available pipelines covering traffic acquisition, e-commerce revenue, and user behavior metrics to replicate the exact data points your team needs for decision-making. Configure automated updates on a schedule that fits your business rhythm, from every 5 minutes to daily refreshes, ensuring your reports always reflect current performance.

Kondado provides a direct connection between Google Analytics GA4 and Grafana without requiring intermediate databases, complex API configurations, or technical expertise, enabling marketing teams to transform raw analytics data into actionable visual insights within minutes.

With Kondado, business users can skip the technical complexity traditionally associated with analytics visualization and focus entirely on extracting value from their website and app performance data. The platform handles all data replication automatically, delivering fresh metrics directly to your Grafana dashboards so you can monitor campaigns, track conversions, and optimize user experiences without writing a single line of code.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Combine your Google Analytics GA4 data with Grafana’s powerful visualization capabilities to unlock deeper insights into customer journeys and campaign performance. The E-commerce Revenue pipeline delivers daily transaction metrics directly to your dashboards, while Traffic Acquisition Daily reveals which marketing channels drive the most valuable visitors to your site. Marketing teams can also leverage the Landing Page Analysis pipeline to identify which entry points convert best, enabling data-driven decisions about content strategy and user experience optimization without relying on technical teams.

With these automated pipelines feeding your Grafana environment, you can create unified views that correlate revenue trends with traffic sources, helping you allocate marketing budgets more effectively and improve return on ad spend.

Try out all the features for free for 14 days

Google Analytics GA4 data available in Grafana

13
available pipelines
105
extractable fields

Available integrations

Integration Description
Channel Performance (Monthly) Analyze monthly channel performance with metrics such as sessions, users, and bounce rate, along with dimensions like source/medium and campaign.
Custom Report (Core) Create custom reports by selecting dimensions like date and page, and metrics such as users and sessions for detailed analysis.
Device & Region Performance Evaluate performance by device and region using metrics like sessions and users, along with dimensions such as device type and location.
Device Performance Analyze performance across different devices with metrics such as sessions, bounce rate, and average session duration.
E-commerce Revenue (Daily) Monitor daily e-commerce revenue using metrics such as total revenue, number of transactions, and conversion rate.
Events Tracking (Daily) Track daily events with metrics such as event count, unique users, and engagement, along with dimensions like event type.
Geographic Performance (Daily) Analyze daily geographic performance with dimensions such as location and metrics like sessions, users, and bounce rate.
Geographic Performance (Monthly) Examine monthly geographic performance using metrics like sessions and users, along with dimensions such as location and source.
Landing Page Analysis Evaluate landing page performance with metrics such as conversion rate and sessions, along with dimensions like page URL and source.
Page Content Analysis Analyze page content with metrics such as average time on page and sessions, along with dimensions like URL and page title.
Product Category Monthly Monthly report analyzing revenue, sessions, and users by product category, allowing insights into the performance of each category over time.
Product Performance Report detailing metrics such as revenue, units sold, and sessions by product, facilitating the analysis of individual item performance.
Traffic Acquisition Daily Daily report including dimensions such as date, source/medium, and campaign, with metrics of sessions, users, and bounce rate, allowing evaluation of campaign effectiveness.
Channel Performance (Monthly)
Analyze monthly channel performance with metrics such as sessions, users, and bounce rate, along with dimensions like source/medium and campaign.
Custom Report (Core)
Create custom reports by selecting dimensions like date and page, and metrics such as users and sessions for detailed analysis.
Device & Region Performance
Evaluate performance by device and region using metrics like sessions and users, along with dimensions such as device type and location.
Device Performance
Analyze performance across different devices with metrics such as sessions, bounce rate, and average session duration.
E-commerce Revenue (Daily)
Monitor daily e-commerce revenue using metrics such as total revenue, number of transactions, and conversion rate.
Events Tracking (Daily)
Track daily events with metrics such as event count, unique users, and engagement, along with dimensions like event type.
Geographic Performance (Daily)
Analyze daily geographic performance with dimensions such as location and metrics like sessions, users, and bounce rate.
Geographic Performance (Monthly)
Examine monthly geographic performance using metrics like sessions and users, along with dimensions such as location and source.
Landing Page Analysis
Evaluate landing page performance with metrics such as conversion rate and sessions, along with dimensions like page URL and source.
Page Content Analysis
Analyze page content with metrics such as average time on page and sessions, along with dimensions like URL and page title.
Product Category Monthly
Monthly report analyzing revenue, sessions, and users by product category, allowing insights into the performance of each category over time.
Product Performance
Report detailing metrics such as revenue, units sold, and sessions by product, facilitating the analysis of individual item performance.
Traffic Acquisition Daily
Daily report including dimensions such as date, source/medium, and campaign, with metrics of sessions, users, and bounce rate, allowing evaluation of campaign effectiveness.

Try out all the features for free for 14 days

How to create Google Analytics GA4 dashboards in Grafana

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Add Google Analytics GA4 Data Source

Log into Kondado and add Google Analytics GA4 as a new data source by authenticating with your Google account. Select the specific property and pipelines containing the metrics you want to visualize, such as e-commerce data or traffic acquisition reports.

2
Select Grafana as Destination

Choose Grafana from the available destinations to establish your visualization endpoint. Kondado will prepare the connection to send your selected GA4 metrics directly to Grafana without requiring additional storage setup.

3
Build Dashboards and Set Schedule

Access your data in Grafana to create custom dashboards displaying your chosen KPIs and metrics. Set your preferred update frequency to keep reports current automatically, whether you need near-real-time monitoring for active campaigns or daily summaries for executive reporting.

Access Google Analytics GA4 data in Grafana and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Google Analytics GA4 data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Google Analytics GA4 data in Grafana automatically

How do I connect Google Analytics GA4 to Grafana without coding?
Start by adding Google Analytics GA4 as a data source in your Kondado account using your Google credentials. Select Grafana as your destination, choose the specific pipelines containing your desired metrics, and Kondado will begin replicating data automatically. Your selected information appears in Grafana within minutes, ready for dashboard creation without any API configuration or database setup.
What Google Analytics GA4 dashboards can I build in Grafana?
You can create comprehensive marketing performance dashboards combining e-commerce revenue trends, traffic acquisition channels, and user engagement metrics. Build geographic performance views to compare regional campaigns, or design device-specific analytics to optimize mobile versus desktop experiences. These visualizations help you identify high-performing content, track conversion funnels, and monitor campaign effectiveness across all your digital properties.
How often does my GA4 data update in Grafana?
Kondado lets you configure update frequencies ranging from every 5 minutes to daily refreshes based on your business needs. Choose near-real-time updates for active campaign monitoring or hourly intervals for standard reporting rhythms. This flexibility ensures your Grafana dashboards display current information without manual refreshes or data exports.
Which KPIs should I track from GA4 in Grafana?
Focus on metrics that drive business decisions, such as conversion rates from the Landing Page Analysis pipeline, revenue per transaction from E-commerce Revenue, and channel-specific bounce rates from Traffic Acquisition Daily. Track user engagement through events monitoring and compare device performance to optimize your mobile strategy. These KPIs reveal which marketing efforts generate actual revenue versus just traffic.
Are there pre-built dashboard templates for Google Analytics GA4?
Yes, Kondado offers ready-made report templates including the Google Analytics (GA4) Power BI Report and Google Analytics (GA4) Looker Studio Report for immediate insights. While these templates work with other tools, you can apply the same pipeline structure to build equivalent dashboards in Grafana. Alternatively, send your data to Power BI or Looker Studio to use the templates directly.
Can I share my Grafana dashboards with my marketing team?
Once built, Grafana dashboards can be shared with stakeholders across your organization through standard Grafana sharing features. Your team members can view current marketing performance without accessing the underlying Kondado account or understanding the data replication process. This enables collaborative decision-making where everyone works from the same updated metrics.
Do I need a database to store GA4 data before visualizing in Grafana?
No, Kondado's direct integration eliminates the need for intermediate storage solutions like PostgreSQL or BigQuery. The platform connects your Google Analytics account directly to Grafana, handling all data processing internally. This streamlined approach removes infrastructure costs and maintenance overhead while delivering clean, analysis-ready data to your dashboards.

Try out all the features for free for 14 days