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Connect Google Analytics GA4 to Power BI: Dashboards in Minutes

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Connect Google Analytics GA4 to Power BI

To visualize Google Analytics GA4 data in Power BI, connect your Google Analytics GA4 account to Kondado and select Power BI as your destination. Choose from 13 ready-made pipelines covering traffic acquisition, e-commerce revenue, and user engagement metrics that replicate automatically on your preferred schedule. This no-code approach eliminates manual CSV exports and complex technical setup, allowing marketing teams and business users to focus on analyzing website performance rather than managing data connections.

13
available pipelines
105
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Google Analytics GA4 now →

Try out all the features for free for 14 days

With your Google Analytics GA4 Power BI dashboard, you can track campaign ROI, monitor conversion funnels, and analyze user behavior across different devices and regions without any coding required. The automated data replication keeps your reports updated on a configurable schedule, ensuring stakeholders always have access to current insights for making informed marketing decisions and optimizing digital strategies.

Kondado enables you to connect Google Analytics GA4 to Power BI with 13 pre-configured pipelines containing 105 fields, updating on a configurable schedule from every 5 minutes to daily, without requiring intermediate databases or technical expertise.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Google Analytics GA4 data available in Power BI

Each item below is automatically replicated by Kondado from Google Analytics GA4 into Power BI — no schema setup, no manual mapping.

13
available pipelines
105
extractable fields
∞
Auto-refresh

Available integrations

Channel Performance (Monthly)
Analyze monthly channel performance with metrics such as sessions, users, and bounce rate, along with dimensions like source/medium and campaign.
Custom Report (Core)
Create custom reports by selecting dimensions like date and page, and metrics such as users and sessions for detailed analysis.
Device & Region Performance
Evaluate performance by device and region using metrics like sessions and users, along with dimensions such as device type and location.
Device Performance
Analyze performance across different devices with metrics such as sessions, bounce rate, and average session duration.
E-commerce Revenue (Daily)
Monitor daily e-commerce revenue using metrics such as total revenue, number of transactions, and conversion rate.
Events Tracking (Daily)
Track daily events with metrics such as event count, unique users, and engagement, along with dimensions like event type.
Geographic Performance (Daily)
Analyze daily geographic performance with dimensions such as location and metrics like sessions, users, and bounce rate.
Geographic Performance (Monthly)
Examine monthly geographic performance using metrics like sessions and users, along with dimensions such as location and source.
Landing Page Analysis
Evaluate landing page performance with metrics such as conversion rate and sessions, along with dimensions like page URL and source.
Page Content Analysis
Analyze page content with metrics such as average time on page and sessions, along with dimensions like URL and page title.
Product Category Monthly
Monthly report analyzing revenue, sessions, and users by product category, allowing insights into the performance of each category over time.
Product Performance
Report detailing metrics such as revenue, units sold, and sessions by product, facilitating the analysis of individual item performance.
Traffic Acquisition Daily
Daily report including dimensions such as date, source/medium, and campaign, with metrics of sessions, users, and bounce rate, allowing evaluation of campaign effectiveness.
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

Combining Google Analytics GA4 data in Power BI transforms raw metrics into actionable business intelligence for marketing teams and agencies seeking deeper insights. The E-commerce Revenue (Daily) pipeline helps online retailers monitor daily sales performance, transaction volumes, and conversion rates to optimize pricing strategies. Meanwhile, the Traffic Acquisition Daily pipeline enables marketers to evaluate campaign effectiveness across different channels, and the Landing Page Analysis pipeline reveals which entry points drive the most valuable user engagement. Together, these pipelines help businesses optimize content strategy, allocate marketing budgets efficiently, and improve overall digital performance without technical complexity.

Try out all the features for free for 14 days

Discover our Google Analytics GA4 report in Power BI

Power BI
Google Analytics (GA4) Power BI Report

Google Analytics (GA4) Power BI Report

Try out all the features for free for 14 days

How to create Google Analytics GA4 dashboards in Power BI

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect GA4 as data source

Add Google Analytics GA4 to Kondado by authenticating your Google account and selecting the property you want to analyze. Choose from 13 available pipelines including traffic, revenue, and user behavior metrics to replicate into your reports.

2
Select Power BI destination

Choose Power BI as your destination and configure how often you want your Google Analytics data to update, from every 5 minutes to daily intervals. The connection requires no intermediate databases or technical setup, enabling immediate data flow into your business intelligence environment.

3
Build dashboards and configure refresh

Access your replicated data in Power BI to create custom visualizations or use the available Google Analytics (GA4) Power BI Report template for immediate insights. Set your preferred refresh schedule to keep marketing metrics current and share reports with stakeholders across your organization.

Access Google Analytics GA4 data in Power BI and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

55pbx
55pbx
ActiveCampaign
ActiveCampaign
Google Ads
Google Ads
Amazon S3
Amazon S3
api4com
api4com
Apple App Store
Apple App Store
ASAAS
ASAAS
AWS CloudWatch Metrics
AWS CloudWatch Metrics
Azure Table Storage
Azure Table Storage
BigQuery
BigQuery
Bing
Bing
Bitrix24 CRM
Bitrix24 CRM
Bling!
Bling!
Blip (take)
Blip (take)
ClickUp
ClickUp
Clockify
Clockify
ContaAzul
ContaAzul
Criteo
Criteo
E-goi
E-goi
EADBOX
EADBOX
Exact Sales
Exact Sales
Facebook Ads
Facebook Ads
Facebook
Facebook
Fatura Simples
Fatura Simples
Freshdesk
Freshdesk
FTP
FTP
Google Analytics GA4
Google Analytics GA4
Google Cloud Storage
Google Cloud Storage
Google Play Store
Google Play Store
Google Search Console
Google Search Console
Google Sheets
Google Sheets
Granatum
Granatum
Hi Platform
Hi Platform
Hotmart
Hotmart
Hubspot
Hubspot
Huggy
Huggy
InfluxDB v1
InfluxDB v1
Infusionsoft (Keap)
Infusionsoft (Keap)
Instagram Ads
Instagram Ads
Instagram
Instagram
Jira
Jira
Linkedin
Linkedin
Loja Integrada
Loja Integrada
MailChimp
MailChimp
Mandrill
Mandrill
Mautic
Mautic
Meetime
Meetime
Mercado Libre
Mercado Libre
Meta Ads
Meta Ads
Microsoft Ads
Microsoft Ads
Microsoft Advertising
Microsoft Advertising
Mixpanel
Mixpanel
monday.com
monday.com
MongoDB
MongoDB
Movidesk
Movidesk
MySQL (& MariaDB)
MySQL (& MariaDB)
NectarCRM
NectarCRM
Notion
Notion
Nuvemshop (Tiendanube)
Nuvemshop (Tiendanube)
Olist Tiny
Olist Tiny
Omie
Omie
Oracle
Oracle
Pagar.me
Pagar.me
Pinterest Ads
Pinterest Ads
Pipedrive
Pipedrive
Pipefy
Pipefy
PipeRun
PipeRun
Ploomes
Ploomes
PostgreSQL
PostgreSQL
Pushwoosh
Pushwoosh
RDStation CRM
RDStation CRM
RDStation
RDStation
Recruiterbox
Recruiterbox
Salesforce Marketing Cloud (Exact Target)
Salesforce Marketing Cloud (Exact Target)
Salesforce
Salesforce
SenseData
SenseData
Shopify
Shopify
SQLServer
SQLServer
Stilingue
Stilingue
Superlogica
Superlogica
Sympla
Sympla
Taboola
Taboola
Tangerino
Tangerino
TikTok Ads
TikTok Ads
TikTok Organic
TikTok Organic
Tiny ERP
Tiny ERP
Toggl
Toggl
Tray
Tray
Trello
Trello
Twilio
Twilio
VNDA
VNDA
VTEX
VTEX
Wake Commerce
Wake Commerce
Webhook
Webhook
Wootric
Wootric
WordPress
WordPress
X Ads
X Ads
YouTube
YouTube
Zeeng
Zeeng
Zendesk Chat (Zopim)
Zendesk Chat (Zopim)
Zendesk
Zendesk

Visualize Google Analytics GA4 data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Google Analytics GA4 > Airtable
Alteryx
Google Analytics GA4 > Alteryx
Amazon Quicksight
Google Analytics GA4 > Amazon Quicksight
BIMachine
Google Analytics GA4 > BIMachine
Cortex
Google Analytics GA4 > Cortex
Data Studio
Google Analytics GA4 > Data Studio
Geckoboard
Google Analytics GA4 > Geckoboard
Grafana
Google Analytics GA4 > Grafana
IBM Cognos Analytics
Google Analytics GA4 > IBM Cognos Analytics
Klipfolio
Google Analytics GA4 > Klipfolio
Looker Studio
Google Analytics GA4 > Looker Studio
Looker
Google Analytics GA4 > Looker
Looqbox
Google Analytics GA4 > Looqbox
Metabase
Google Analytics GA4 > Metabase
Microstrategy
Google Analytics GA4 > Microstrategy
Pentaho
Google Analytics GA4 > Pentaho
Power BI
Google Analytics GA4 > Power BI
Qlik Cloud Analytics
Google Analytics GA4 > Qlik Cloud Analytics
Qlik Sense
Google Analytics GA4 > Qlik Sense
Qlik
Google Analytics GA4 > Qlik
QlikView
Google Analytics GA4 > QlikView
Redash
Google Analytics GA4 > Redash
Superset
Google Analytics GA4 > Superset
Tableau
Google Analytics GA4 > Tableau
BI TOTVS
Google Analytics GA4 > BI TOTVS
Zoho Analytics
Google Analytics GA4 > Zoho Analytics

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Focus on extracting value from your data and leave the rest to us

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Frequently Asked Questions (FAQ)

Answers about visualizing Google Analytics GA4 data in Power BI automatically

How do I connect Google Analytics GA4 to Power BI without coding? ▼
Start by adding Google Analytics GA4 as a data source in your Kondado account, then select Power BI as the destination. Choose from 13 available pipelines such as Traffic Acquisition Daily or E-commerce Revenue, and your data will begin replicating automatically without requiring any technical expertise or API configuration.
What Google Analytics GA4 Power BI dashboard templates are available? ▼
Kondado offers pre-built report templates including the Google Analytics (GA4) Power BI Report and the Google Analytics (GA4) Looker Studio Report. These templates provide ready-made visualizations for traffic analysis, conversion tracking, and user behavior metrics, allowing you to generate insights immediately after connecting your data source.
How often does Google Analytics GA4 data update in Power BI? ▼
You can configure the update frequency to match your business needs, choosing from intervals as frequent as every 5 minutes or extending to hourly or daily schedules. This ensures your Google Analytics GA4 Power BI reports reflect recent performance data without manual refreshes or exports.
Which marketing KPIs can I track in a Google Analytics GA4 Power BI report? ▼
You can monitor essential metrics including sessions, users, bounce rates, conversion rates, e-commerce revenue, and event tracking across 105 available fields. Specific pipelines like Channel Performance (Monthly) and Device Performance help analyze campaign effectiveness and user engagement patterns by segment.
Can I share Google Analytics GA4 dashboards with my team in Power BI? ▼
Once your data replicates to Power BI, you can distribute reports through Power BI's native sharing features, including workspaces, apps, and embedded analytics. This allows marketing teams, executives, and clients to access current performance data and collaborate on data-driven decisions.
Do I need a separate database to store Google Analytics GA4 data for Power BI? ▼
No, Kondado connects Google Analytics GA4 directly to Power BI without requiring intermediate databases or complex storage infrastructure. This direct connection simplifies setup and reduces maintenance overhead for business users and marketing agencies.
What types of user behavior insights can I get from GA4 to Power BI? ▼
The Events Tracking (Daily) and Page Content Analysis pipelines reveal how users interact with your website, including engagement rates, time on page, and specific event completions. These insights help optimize user experience and identify high-performing content across different audience segments.
Can I analyze Google Analytics GA4 data alongside other business data in Power BI? ▼
Yes, you can combine Google Analytics GA4 data with information from other sources such as Google Sheets, BigQuery, or PostgreSQL within the same Power BI dashboard. This enables comprehensive analysis correlating website performance with sales data, CRM records, or financial metrics.

Try out all the features for free for 14 days