Connect Criteo to Power BI: Dashboards in Minutes

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Criteo
Power BI

How to Visualize Criteo Data in Power BI

Connect your Criteo account to Power BI in minutes without technical expertise or complex database configuration. Kondado automatically replicates your programmatic advertising data so you can build interactive visual dashboards and monitor retargeting campaign performance on a configurable schedule. Business users and marketing teams transform clicks, impressions, and conversion metrics into actionable insights that help optimize media investments and increase advertising return on investment across all your dynamic display campaigns.

Kondado provides 146 data fields from Criteo through the Daily Ad Statistics pipeline, enabling detailed analysis of ad spend, clicks, revenue generated, and bounce rate without requiring intermediate databases, manual exports, or complex code.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Combining Criteo data with Power BI allows marketing managers to monitor essential metrics like bounce rate and revenue generated over specific time periods. The Daily Ad Statistics pipeline brings detailed information about impressions, clicks, and total spend, enabling the creation of custom dashboards that show return on investment for dynamic display ads. Your operations team can quickly identify which retargeting campaigns are performing best and adjust segmentation strategies to maximize conversions and improve overall campaign efficiency.

Try out all the features for free for 14 days

Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
146
extractable fields

Pre-configured reports

Report Description
Daily Ad Statistics Analyze clicks, impressions, and total ad spend, along with bounce rate and revenue generated over a specific period.
Daily Ad Statistics
Analyze clicks, impressions, and total ad spend, along with bounce rate and revenue generated over a specific period.

Try out all the features for free for 14 days

How to create Criteo dashboards in Power BI

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Criteo as data source

Log into Kondado, click add source, and select Criteo to authenticate your programmatic advertising account.

2
Select Power BI as destination

Set Power BI as your visualization tool and configure which fields from the Daily Ad Statistics pipeline you want to replicate.

3
Build dashboards and configure refresh

Create your reports in Power BI and schedule data replication frequency to keep retargeting metrics automatically updated.

Access Criteo data in Power BI and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Criteo data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Criteo data in Power BI automatically

How do I set up the Criteo connection to use with Power BI?
Log into Kondado and select Criteo as your data source. Authenticate your programmatic advertising account and choose the Daily Ad Statistics pipeline to replicate all 146 available fields directly into Power BI without technical configuration.
What dashboards can I build with Criteo data in Power BI?
You can build custom dashboards showing retargeting campaign performance, comparing clicks, impressions, and revenue generated over time. Marketing teams visualize bounce rates and total spend to identify which dynamic display ads deliver the best return on investment.
How frequently does Criteo data update in Power BI?
Update frequency is configurable based on your needs: every 5 minutes, 15 minutes, hourly, or daily. Kondado automatically replicates data at these scheduled intervals, keeping your Power BI dashboards current with recent performance metrics.
Which retargeting KPIs can I track with the Criteo pipeline?
The Daily Ad Statistics pipeline lets you track clicks, impressions, total spend, bounce rate, and revenue generated over specific periods. Data analysts can calculate cost per acquisition, conversion rates, and return on investment for programmatic advertising campaigns.
Are there pre-built report templates for Criteo in Power BI?
We do not offer pre-built report templates, but you can create custom reports in Power BI using the 146 available fields. Build tailored visualizations for your specific retargeting needs and share them with sales leaders and business managers.
How do I share Criteo dashboards with my operations team?
After publishing your dashboard in Power BI, use the tool's native sharing features to grant access to your operations team or marketing colleagues. Data remains automatically updated based on the schedule configured in Kondado.

Try out all the features for free for 14 days