Connect Criteo to Airtable: Dashboards in Minutes

Get started for free

No credit card required | 14 days | 10 million records | 30 pipelines

sso google logo
Sign up with Google
sso facebook logo
Sign up with Facebook
sso microsoft logo
Sign up with Microsoft
sso linkedin logo
Sign up with Linkedin

or sign up with your email

By signing up, you agree to Kondado’s Terms of service and Privacy policy

Criteo
Airtable

Visualize Criteo Data in Airtable

Connecting your Criteo advertising data to Airtable is straightforward with Kondado’s direct connection. You start by authenticating your Criteo account as a data source, then select Airtable as your destination base. The system replicates your campaign metrics automatically, allowing you to visualize performance data in a flexible, collaborative workspace that your entire team can access.

Kondado connects Criteo to Airtable through a direct connection that replicates 146 fields of daily ad statistics, including clicks, impressions, ad spend, bounce rates, and revenue data, enabling marketing teams to build custom performance dashboards without writing code or managing intermediate databases.

Once configured, your Criteo metrics flow into Airtable on a configurable schedule that you control, whether you need updates every five minutes or once daily. This automated replication eliminates manual data exports and gives you current insights to optimize your programmatic retargeting campaigns and display ad performance directly within your operational workspace.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

With the Daily Ad Statistics pipeline, you bring comprehensive programmatic advertising metrics directly into your Airtable workspace. This pipeline delivers 146 fields covering every aspect of your campaign performance, from click-through rates and impression volumes to total ad spend and revenue attribution, giving you complete visibility into your dynamic display ad results.

In Airtable, you can transform these Criteo metrics into actionable business intelligence by creating custom views that track ROI across different time periods, monitor bounce rates alongside revenue generated, or analyze impression trends by campaign. Marketing teams gain immediate visibility into which retargeting strategies drive actual sales, enabling quick budget reallocation decisions and performance comparisons without switching between multiple platforms.

Try out all the features for free for 14 days

Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
146
extractable fields

Pre-configured reports

Report Description
Daily Ad Statistics Analyze clicks, impressions, and total ad spend, along with bounce rate and revenue generated over a specific period.
Daily Ad Statistics
Analyze clicks, impressions, and total ad spend, along with bounce rate and revenue generated over a specific period.

Try out all the features for free for 14 days

How to create Criteo dashboards in Airtable

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect your Criteo account

Authenticate your Criteo credentials in Kondado to establish your data source, selecting the Daily Ad Statistics pipeline to begin replicating your advertising metrics into the platform.

2
Choose Airtable as destination

Select Airtable from the available destinations and specify which base will house your Criteo campaign data, ensuring the field structure aligns with your reporting requirements and existing workflows.

3
Configure refresh and build views

Set your preferred update frequency from five minutes to daily, then create custom Airtable views and reports that visualize clicks, impressions, and revenue trends to optimize your retargeting campaigns.

Access Criteo data in Airtable and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Criteo data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Hundreds of data-driven companies trust Kondado
arezzo
brf
Contabilizei
dpz
Experian
grupo_soma
inpress
multilaser
olist
unimed
v4_company
yooper

Frequently Asked Questions (FAQ)

Answers about visualizing Criteo data in Airtable automatically

How do I connect my Criteo account to Airtable using Kondado?
Start by selecting Criteo as your data source in the Kondado platform and authenticate with your API credentials. Then choose Airtable as your destination and map the Daily Ad Statistics pipeline to your preferred base. The connection establishes immediately without requiring intermediate databases or technical configuration.
What specific Criteo advertising metrics can I track in my Airtable base?
You can monitor 146 distinct fields spanning the complete customer journey, including cost per click, view-through conversions, and revenue attribution by campaign. The data covers both engagement metrics like impressions and financial outcomes such as total spend and return on ad spend calculations. This granularity lets you analyze which dynamic creatives and audience segments generate the highest value.
How frequently does my Criteo data refresh in Airtable?
You control the refresh frequency based on your business needs, with options ranging from every five minutes to daily updates. Configure your preferred schedule during setup to keep your reports current without manual intervention. This automated approach ensures your marketing team always works with recent campaign performance data for timely optimization decisions.
Can I build custom dashboards to monitor my retargeting campaign ROI?
Yes, Airtable's flexible interface allows you to create custom views that calculate ROI by comparing revenue generated against total ad spend from your Criteo data. Build filtered views for specific date ranges or campaign groups to identify which retargeting strategies deliver the best returns. You can also send this data to Power BI or Looker Studio for advanced visualization if your team needs additional charting capabilities.
Are there pre-built Criteo dashboard templates available for Airtable?
Kondado does not provide pre-built report templates for this connection, giving you the freedom to design dashboards that match your specific KPI requirements. Create custom Airtable views that focus on the metrics most relevant to your retargeting goals, whether that is analyzing bounce rates by ad creative or tracking revenue per impression across different audience segments. This flexibility ensures your reports align perfectly with your agency or SMB reporting standards.
How do I share Criteo performance reports with my marketing team in Airtable?
Airtable's native collaboration features allow you to share specific views or entire bases containing your Criteo data with team members via email invites or shareable links. Set permissions to control who can view or edit the advertising metrics, ensuring stakeholders see exactly the insights they need. Your team can comment on specific campaign records or performance trends directly within the platform.
Which specific KPIs should I prioritize tracking for programmatic display ads?
Focus on core efficiency metrics like click-through rates, cost per acquisition, and revenue per impression to evaluate campaign performance. Monitor bounce rates alongside engagement volume to identify which dynamic ads capture qualified audiences versus those that generate traffic without converting. Use Airtable formulas to calculate custom metrics like return on ad spend directly within your base for immediate performance snapshots.
Can I send my Criteo data to other business intelligence tools simultaneously?
Yes, Kondado allows you to route your Criteo data to multiple destinations at the same time while maintaining your Airtable connection. You can replicate the same Daily Ad Statistics metrics to Power BI, Google Sheets, or BigQuery for different departmental needs. This multi-destination approach ensures your finance team, executives, and marketing specialists all access Criteo insights in their preferred platforms.

Try out all the features for free for 14 days