How do I connect RDStation to Airtable using Kondado?

Start by adding RDStation as a data source in your Kondado account and authenticate with your credentials. Then select Airtable as your destination, choose the specific pipelines you need, and map the fields to your preferred base structure. The connection initializes immediately, and your historical data begins populating within minutes.

What marketing KPIs can I track in Airtable from RDStation?

You can monitor essential metrics including email open rates, landing page conversion rates, lead scoring from funnel stages, and pop-up engagement statistics. The Contacts pipeline shows individual lead journeys while Marketing Asset Statistics reveal which content pieces drive the most conversions. Create custom views to track cost per lead and marketing qualified leads by channel.

How often does RDStation data update in Airtable?

Kondado updates your data on a configurable schedule that you control, with options ranging from every 5 minutes to daily refreshes. Choose near-real-time updates when monitoring active campaigns, or select hourly or daily intervals for standard reporting needs. You can adjust the frequency anytime based on your reporting requirements.

Can I share RDStation dashboards with my team in Airtable?

Yes, Airtable's collaboration features let you share specific views or entire bases with team members, stakeholders, or clients. Set permissions to control who can view, comment, or edit the marketing reports. Your team sees the same current data simultaneously, eliminating version control issues from exported spreadsheets.

Are there pre-built report templates for RDStation marketing data?

Yes, Kondado offers ready-made dashboards including the RD Station Marketing Power BI Report and RD Station Marketing Looker Studio Report for comprehensive marketing analytics. If you prefer Airtable, you can quickly build custom reports using our suggested field mappings, or send data to Power BI and Looker Studio to use the pre-built templates there.

Which RDStation pipelines should I enable for complete lead tracking?

Enable the Contacts pipeline for basic lead information, Contacts: Conversion Events to see what actions prospects took, and Contacts: Funnels to track lifecycle stages. Adding the Forms and Webhook Leads pipelines captures entry points from all your capture mechanisms. This combination creates a complete view of lead generation and qualification.

Can I combine RDStation data with other sources in Airtable?

Absolutely, Airtable supports data from multiple Kondado connections in the same base. You can join your RDStation marketing data with sales information from your CRM or financial data from accounting platforms. This unified view helps you calculate true customer acquisition costs and lifetime value across your entire operation.

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Visualize RDStation Data in Airtable

Kondado helps marketing teams replicate their RDStation data directly into Airtable without writing code or managing complex setups. Simply select your data source, choose which pipelines to activate, and watch your marketing metrics populate organized Airtable bases within minutes. You can track lead conversions, email performance, and funnel analytics alongside your operational data to make faster decisions. Marketing managers use this connection to monitor campaign ROI and identify high-value leads without switching between platforms. Configure automated updates to run every 5 minutes, hourly, or daily to keep your reports current without manual work.

Kondado provides a direct integration between RDStation and Airtable, offering 14 data pipelines with 177 fields including Contacts, Email Campaign Statistics, and Landing Pages performance metrics, updated on a configurable schedule.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Available RDStation Pipelines for Airtable

Once your RDStation connection is active, you can combine Contacts data with Conversion Events to identify which marketing touchpoints generate your best leads. Analyze Email Campaign Statistics alongside Landing Pages performance to understand the complete journey from first click to qualified opportunity. Operations teams often create views in Airtable that track Opportunity Events through different funnel stages, enabling sales and marketing alignment without complex spreadsheet exports. By visualizing Automation Flow Statistics next to your project management data, you can quickly spot which sequences need optimization. This visibility helps you optimize budget allocation toward the channels and campaigns that actually drive revenue.

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RDStation data available in Airtable

available pipelines

177

extractable fields

Available integrations

Integration	Description
Contacts	Includes fields such as uuid, email, and created_at, allowing tracking of each contact and their last conversion.
Contacts: Custom Fields	Presents custom fields such as custom_field_a, custom_field_b, and custom_field_c, allowing for customization of contact data.
Contacts: Conversion Events	Includes contact_uuid, event_type, and event_timestamp, providing insights into the conversions of contacts.
Contacts: Opportunity Events	Contains fields such as contact_uuid, event_type, and payload_funnel_name, detailing opportunities associated with contacts.
Contacts: Funnels	Presents contact_uuid, fit, and lifecycle_stage, allowing analysis of the stage of contacts in sales funnels.
Contacts: Tags	Includes information about tags associated with contacts, facilitating segmentation and organization of data.
Emails	Provides data on email campaigns, including delivery and open metrics, essential for performance analysis.
Marketing Asset Statistics	Presents metrics on the performance of marketing assets, such as clicks and conversions, allowing for effectiveness evaluation.
Email Campaign Statistics	Includes data on open rates, clicks, and conversions, essential for understanding the performance of email campaigns.
Automation Flow Statistics	Provides metrics on the effectiveness of automation flows, including interactions and conversions generated.
Forms	Captures lead information through fields such as email, name, and created_at, allowing for analysis of conversions and engagement.
Landing pages	Monitors performance metrics such as views, conversion rate, and leads generated, helping to optimize marketing campaigns.
Pop Ups	Records user interactions with pop-ups, including metrics such as impressions, clicks, and close rate, to assess effectiveness.
Webhook Leads	Collects lead data through webhooks, including fields such as email, name, and traffic source, facilitating data integration.

Contacts

Includes fields such as uuid, email, and created_at, allowing tracking of each contact and their last conversion.

Contacts: Custom Fields

Presents custom fields such as custom_field_a, custom_field_b, and custom_field_c, allowing for customization of contact data.

Contacts: Conversion Events

Includes contact_uuid, event_type, and event_timestamp, providing insights into the conversions of contacts.

Contacts: Opportunity Events

Contains fields such as contact_uuid, event_type, and payload_funnel_name, detailing opportunities associated with contacts.

Contacts: Funnels

Presents contact_uuid, fit, and lifecycle_stage, allowing analysis of the stage of contacts in sales funnels.

Contacts: Tags

Includes information about tags associated with contacts, facilitating segmentation and organization of data.

Emails

Provides data on email campaigns, including delivery and open metrics, essential for performance analysis.

Marketing Asset Statistics

Presents metrics on the performance of marketing assets, such as clicks and conversions, allowing for effectiveness evaluation.

Email Campaign Statistics

Includes data on open rates, clicks, and conversions, essential for understanding the performance of email campaigns.

Automation Flow Statistics

Provides metrics on the effectiveness of automation flows, including interactions and conversions generated.

Forms

Captures lead information through fields such as email, name, and created_at, allowing for analysis of conversions and engagement.

Landing pages

Monitors performance metrics such as views, conversion rate, and leads generated, helping to optimize marketing campaigns.

Pop Ups

Records user interactions with pop-ups, including metrics such as impressions, clicks, and close rate, to assess effectiveness.

Webhook Leads

Collects lead data through webhooks, including fields such as email, name, and traffic source, facilitating data integration.

See all available data →

Try out all the features for free for 14 days

How to create RDStation dashboards in Airtable

Visualize your data automatically — no spreadsheet exports or custom scripts.

Add RDStation to Kondado

Authenticate your RDStation account in Kondado to establish the data source connection without technical configuration.

Choose Airtable destination

Select Airtable as your target platform and specify which base will receive the marketing data from your available pipelines.

Configure refresh schedule

Set your preferred update frequency and begin building visual reports that keep your marketing metrics current automatically.

Access RDStation data in Airtable and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize RDStation data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Get started for free

Get started for free

Get started for free

Connect RDStation to Airtable: Dashboards in Minutes

Get started for free

Visualize RDStation Data in Airtable

Available RDStation Pipelines for Airtable

RDStation data available in Airtable

Available integrations

How to create RDStation dashboards in Airtable

Add RDStation to Kondado

Choose Airtable destination

Configure refresh schedule

Access RDStation data in Airtable and combine it with dozens of other data sources

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