How do I connect RDStation to Pentaho using Kondado?

Start by adding RDStation as a data source in your Kondado account and authenticate with your credentials. Then select Pentaho as your destination and choose the pipelines you want to replicate, such as Contacts or Emails. Kondado handles the data delivery through a Via Kondado connection, so your information flows directly into Pentaho without intermediate databases.

What marketing KPIs should I track in Pentaho with RDStation data?

Focus on metrics that tie activity to revenue, such as lead conversion rates by funnel stage, email open and click rates, and landing page conversion percentages. You can also monitor opportunity events to see which campaigns produce sales-ready leads. Tracking these KPIs in Pentaho gives your team a single view of campaign effectiveness and customer journey progress.

How often can I update RDStation data in my Pentaho reports?

Kondado lets you set a configurable schedule that fits your business rhythm, ranging from every five minutes to daily updates. Marketing teams monitoring active campaigns often prefer frequent refreshes, while strategic reviews may work well with hourly or daily intervals. Your Pentaho dashboards stay current automatically based on the timing you select.

Can I build automated marketing dashboards in Pentaho for my agency clients?

Yes, once your RDStation pipelines are flowing into Pentaho, you can design reports that track lead generation, email performance, and asset statistics for each client. Schedule automated data refreshes so every stakeholder sees current results without manual work. You can also distribute dashboard access to keep account managers and clients aligned on campaign outcomes.

Are there pre-built dashboard templates available for RDStation data?

Kondado offers ready-made report templates for this source, including the RD Station Marketing Power BI Report and the RD Station Marketing Looker Studio Report. These templates accelerate your analytics setup by providing proven layouts for marketing KPIs and funnel tracking. If you are building in Pentaho, you can use these reports as inspiration or recreate the same metrics using the available pipelines.

How do I share Pentaho dashboards built with RDStation data across my team?

After building your reports in Pentaho, use the platform's built-in sharing features to distribute views to marketing managers, sales leaders, or executives. Because Kondado keeps the underlying data updated on your chosen schedule, everyone sees the same current numbers. This alignment helps teams coordinate quickly on budget changes and campaign optimizations.

What types of RDStation reports work best in Pentaho for non-technical users?

Non-technical marketing teams thrive with visual Pentaho reports that compare email campaign statistics against landing page performance and pop-up engagement. Drag-and-drop chart builders let you highlight trends in lead conversion without writing formulas. These intuitive views make it easy for operations teams to identify what is working and present findings to leadership.

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Visualize RDStation Data in Pentaho with Kondado

Kondado makes it simple to bring your RDStation marketing data into Pentaho for rich visualizations and smarter decision-making. With a direct connection through Kondado, you can replicate data from your RDStation account directly into Pentaho without setting up intermediate databases or writing any code. Choose from dozens of available pipelines covering contacts, email campaigns, landing pages, and more to build the exact views your team needs. Whether you manage lead generation for a growing agency or track campaign ROI across multiple brands, having your marketing metrics in Pentaho helps you spot trends and optimize budgets faster.

Kondado offers a Via Kondado connection that sends RDStation data directly to Pentaho, enabling marketing teams to create automated reports and track lead conversion without technical setup or manual data exports.

Updates run on a configurable schedule, so your Pentaho reports always reflect the latest lead activity and campaign performance. You decide how often the data refreshes, from every few minutes to daily, keeping your marketing dashboards current and your team aligned on what drives results.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

By combining RDStation and Pentaho through Kondado, marketing teams can turn raw campaign information into clear visual stories that drive action. For example, the Contacts: Funnels pipeline lets you monitor how leads progress from first touch to qualified opportunity, while the Email Campaign Statistics pipeline reveals which subject lines and send times generate the most engagement. You can also blend in Automation Flow Statistics to see how nurture sequences influence revenue, then layer landing page results to identify your highest-impact channels. These combined insights help you allocate budget confidently and refine your digital strategy based on actual customer behavior.

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RDStation data available in Pentaho

available pipelines

177

extractable fields

Available integrations

Integration	Description
Contacts	Includes fields such as uuid, email, and created_at, allowing tracking of each contact and their last conversion.
Contacts: Custom Fields	Presents custom fields such as custom_field_a, custom_field_b, and custom_field_c, allowing for customization of contact data.
Contacts: Conversion Events	Includes contact_uuid, event_type, and event_timestamp, providing insights into the conversions of contacts.
Contacts: Opportunity Events	Contains fields such as contact_uuid, event_type, and payload_funnel_name, detailing opportunities associated with contacts.
Contacts: Funnels	Presents contact_uuid, fit, and lifecycle_stage, allowing analysis of the stage of contacts in sales funnels.
Contacts: Tags	Includes information about tags associated with contacts, facilitating segmentation and organization of data.
Emails	Provides data on email campaigns, including delivery and open metrics, essential for performance analysis.
Marketing Asset Statistics	Presents metrics on the performance of marketing assets, such as clicks and conversions, allowing for effectiveness evaluation.
Email Campaign Statistics	Includes data on open rates, clicks, and conversions, essential for understanding the performance of email campaigns.
Automation Flow Statistics	Provides metrics on the effectiveness of automation flows, including interactions and conversions generated.
Forms	Captures lead information through fields such as email, name, and created_at, allowing for analysis of conversions and engagement.
Landing pages	Monitors performance metrics such as views, conversion rate, and leads generated, helping to optimize marketing campaigns.
Pop Ups	Records user interactions with pop-ups, including metrics such as impressions, clicks, and close rate, to assess effectiveness.
Webhook Leads	Collects lead data through webhooks, including fields such as email, name, and traffic source, facilitating data integration.

Contacts

Includes fields such as uuid, email, and created_at, allowing tracking of each contact and their last conversion.

Contacts: Custom Fields

Presents custom fields such as custom_field_a, custom_field_b, and custom_field_c, allowing for customization of contact data.

Contacts: Conversion Events

Includes contact_uuid, event_type, and event_timestamp, providing insights into the conversions of contacts.

Contacts: Opportunity Events

Contains fields such as contact_uuid, event_type, and payload_funnel_name, detailing opportunities associated with contacts.

Contacts: Funnels

Presents contact_uuid, fit, and lifecycle_stage, allowing analysis of the stage of contacts in sales funnels.

Contacts: Tags

Includes information about tags associated with contacts, facilitating segmentation and organization of data.

Emails

Provides data on email campaigns, including delivery and open metrics, essential for performance analysis.

Marketing Asset Statistics

Presents metrics on the performance of marketing assets, such as clicks and conversions, allowing for effectiveness evaluation.

Email Campaign Statistics

Includes data on open rates, clicks, and conversions, essential for understanding the performance of email campaigns.

Automation Flow Statistics

Provides metrics on the effectiveness of automation flows, including interactions and conversions generated.

Forms

Captures lead information through fields such as email, name, and created_at, allowing for analysis of conversions and engagement.

Landing pages

Monitors performance metrics such as views, conversion rate, and leads generated, helping to optimize marketing campaigns.

Pop Ups

Records user interactions with pop-ups, including metrics such as impressions, clicks, and close rate, to assess effectiveness.

Webhook Leads

Collects lead data through webhooks, including fields such as email, name, and traffic source, facilitating data integration.

See all available data →

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How to create RDStation dashboards in Pentaho

Visualize your data automatically — no spreadsheet exports or custom scripts.

Connect RDStation as your data source

Log into Kondado and add RDStation as a data source by entering your account credentials. Select the marketing pipelines you need, such as Contacts or Email Campaign Statistics, to start pulling your information.

Choose Pentaho as your destination

In your Kondado setup, pick Pentaho as the destination for your RDStation data. The Via Kondado connection delivers your selected pipelines directly, with no intermediate databases needed.

Build Pentaho dashboards and set refresh

Open Pentaho and use your incoming RDStation pipelines to create marketing reports that track leads, campaigns, and conversions. Set your update frequency in Kondado to keep these reports updated automatically on a configurable schedule.