Dashboards in minutes

Connect Google Ads to Pentaho: Dashboards in Minutes

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Connect Google Ads to Pentaho

Connecting your advertising metrics to your analytics environment helps you make faster marketing decisions that drive revenue growth. Kondado lets you replicate Google Ads data directly into Pentaho without complex technical setup or intermediate databases that slow down your workflow. You simply choose which data pipelines to activate, from detailed campaign performance to conversion tracking metrics, and your dashboards stay current on a configurable schedule that matches your reporting needs.

13
available pipelines
147
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Google Ads now →

Try out all the features for free for 14 days

Kondado connects Google Ads directly to Pentaho, offering 13 pre-configured pipelines with 147 fields including Campaign Performance Daily, Ad Conversions by Action, and Geographic Performance that update every 5 minutes, 15 minutes, hourly, or daily based on your business requirements.

Business users can finally analyze click-through rates, cost per acquisition, and demographic segments alongside other company data in familiar Pentaho reports. Marketing teams gain complete visibility into budget allocation, keyword effectiveness, and campaign ROI without waiting for technical resources to build custom connections or manage database maintenance.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Google Ads data available in Pentaho

Each item below is automatically replicated by Kondado from Google Ads into Pentaho — no schema setup, no manual mapping.

13
available pipelines
147
extractable fields
∞
Auto-refresh

Available integrations

Ad Conversions by Action
Analyze detailed conversions with fields such as campaign ID, conversion action name, and total conversion value.
Ad Group Performance Daily
Examine daily performance with metrics such as impressions, clicks, and total cost by ad group.
Ad Performance Daily
Evaluate daily ad performance with metrics such as clicks, impressions, and click-through rate (CTR).
Age Demographics Performance
Analyze performance by age demographics with data on impressions, clicks, and conversions segmented by age.
Campaign Budget Analysis
Study budget allocation with metrics such as total cost and campaign status to optimize spending.
Campaign Conversions by Action
Explore campaign conversions with fields such as campaign ID, conversion action name, and total number of conversions.
Campaign Performance Daily
Analyze daily campaign performance with metrics such as impressions, clicks, cost, and click-through rate (CTR).
Campaign Video Performance
Evaluate video campaign performance with metrics such as views, clicks, and cost per view.
Custom Report
Create custom reports by selecting specific dimensions and metrics such as account ID and performance metrics.
Gender Demographics Performance
Analyze performance by gender demographics with data on impressions, clicks, and conversions segmented by gender.
Geographic Performance
Analyze performance by region with metrics such as impressions, clicks, and cost, along with dimensions like campaign ID and campaign name.
Keyword Performance Daily
Examine daily keyword performance with metrics such as clicks, impressions, and CTR, along with dimensions like campaign ID and ad group ID.
Search Terms Report
Evaluate search terms that generated clicks and conversions, using metrics such as clicks and conversions, and dimensions like campaign name and ad group name.
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

With your Google Ads data flowing into Pentaho, you can build comprehensive views of marketing performance that were previously difficult to achieve. The Campaign Performance Daily pipeline shows exactly how your budget translates into impressions and clicks each day, while the Ad Conversions by Action pipeline reveals which specific conversion events drive the most value for your business. Marketing managers use these combined insights to reallocate budgets toward high-converting campaigns and pause underperforming ad groups before they waste spend.

Operations teams can also analyze the Geographic Performance pipeline alongside sales data to identify high-performing regions and optimize targeting strategies. These visualizations enable data-driven creative decisions without technical bottlenecks, ensuring your advertising spend generates maximum return across all demographics and locations.

Try out all the features for free for 14 days

How to create Google Ads dashboards in Pentaho

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Google Ads to Kondado

Authenticate your Google Ads account to establish the data source connection without complex technical setup or intermediate databases.

2
Select Pentaho as destination

Choose Pentaho as your target platform and pick which advertising pipelines you want to replicate into your analytics environment.

3
Configure reports and refresh

Build visual dashboards in Pentaho using your Google Ads data and set your preferred update frequency to keep marketing insights current automatically.

Access Google Ads data in Pentaho and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

55pbx
55pbx
ActiveCampaign
ActiveCampaign
Google Ads
Google Ads
Amazon S3
Amazon S3
api4com
api4com
Apple App Store
Apple App Store
ASAAS
ASAAS
AWS CloudWatch Metrics
AWS CloudWatch Metrics
Azure Table Storage
Azure Table Storage
BigQuery
BigQuery
Bing
Bing
Bitrix24 CRM
Bitrix24 CRM
Bling!
Bling!
Blip (take)
Blip (take)
ClickUp
ClickUp
Clockify
Clockify
ContaAzul
ContaAzul
Criteo
Criteo
E-goi
E-goi
EADBOX
EADBOX
Exact Sales
Exact Sales
Facebook Ads
Facebook Ads
Facebook
Facebook
Fatura Simples
Fatura Simples
Freshdesk
Freshdesk
FTP
FTP
Google Analytics GA4
Google Analytics GA4
Google Cloud Storage
Google Cloud Storage
Google Play Store
Google Play Store
Google Search Console
Google Search Console
Google Sheets
Google Sheets
Granatum
Granatum
Hi Platform
Hi Platform
Hotmart
Hotmart
Hubspot
Hubspot
Huggy
Huggy
InfluxDB v1
InfluxDB v1
Infusionsoft (Keap)
Infusionsoft (Keap)
Instagram Ads
Instagram Ads
Instagram
Instagram
Jira
Jira
Linkedin
Linkedin
Loja Integrada
Loja Integrada
MailChimp
MailChimp
Mandrill
Mandrill
Mautic
Mautic
Meetime
Meetime
Mercado Libre
Mercado Libre
Meta Ads
Meta Ads
Microsoft Ads
Microsoft Ads
Microsoft Advertising
Microsoft Advertising
Mixpanel
Mixpanel
monday.com
monday.com
MongoDB
MongoDB
Movidesk
Movidesk
MySQL (& MariaDB)
MySQL (& MariaDB)
NectarCRM
NectarCRM
Notion
Notion
Nuvemshop (Tiendanube)
Nuvemshop (Tiendanube)
Olist Tiny
Olist Tiny
Omie
Omie
Oracle
Oracle
Pagar.me
Pagar.me
Pinterest Ads
Pinterest Ads
Pipedrive
Pipedrive
Pipefy
Pipefy
PipeRun
PipeRun
Ploomes
Ploomes
PostgreSQL
PostgreSQL
Pushwoosh
Pushwoosh
RDStation CRM
RDStation CRM
RDStation
RDStation
Recruiterbox
Recruiterbox
Salesforce Marketing Cloud (Exact Target)
Salesforce Marketing Cloud (Exact Target)
Salesforce
Salesforce
SenseData
SenseData
Shopify
Shopify
SQLServer
SQLServer
Stilingue
Stilingue
Superlogica
Superlogica
Sympla
Sympla
Taboola
Taboola
Tangerino
Tangerino
TikTok Ads
TikTok Ads
TikTok Organic
TikTok Organic
Tiny ERP
Tiny ERP
Toggl
Toggl
Tray
Tray
Trello
Trello
Twilio
Twilio
VNDA
VNDA
VTEX
VTEX
Wake Commerce
Wake Commerce
Webhook
Webhook
Wootric
Wootric
WordPress
WordPress
X Ads
X Ads
YouTube
YouTube
Zeeng
Zeeng
Zendesk Chat (Zopim)
Zendesk Chat (Zopim)
Zendesk
Zendesk

Visualize Google Ads data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Google Ads > Airtable
Alteryx
Google Ads > Alteryx
Amazon Quicksight
Google Ads > Amazon Quicksight
BIMachine
Google Ads > BIMachine
Cortex
Google Ads > Cortex
Data Studio
Google Ads > Data Studio
Geckoboard
Google Ads > Geckoboard
Grafana
Google Ads > Grafana
IBM Cognos Analytics
Google Ads > IBM Cognos Analytics
Klipfolio
Google Ads > Klipfolio
Looker Studio
Google Ads > Looker Studio
Looker
Google Ads > Looker
Looqbox
Google Ads > Looqbox
Metabase
Google Ads > Metabase
Microstrategy
Google Ads > Microstrategy
Pentaho
Google Ads > Pentaho
Power BI
Google Ads > Power BI
Qlik Cloud Analytics
Google Ads > Qlik Cloud Analytics
Qlik Sense
Google Ads > Qlik Sense
Qlik
Google Ads > Qlik
QlikView
Google Ads > QlikView
Redash
Google Ads > Redash
Superset
Google Ads > Superset
Tableau
Google Ads > Tableau
BI TOTVS
Google Ads > BI TOTVS
Zoho Analytics
Google Ads > Zoho Analytics

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Hundreds of data-driven companies trust Kondado
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Why Kondado?

Focus on extracting value from your data and leave the rest to us

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Wherever you need

With the same platform, you send data to AI (Claude/ChatGPT via MCP), reports, spreadsheets, databases, data warehouses, and data lakes. ETL and ELT

Learn More About Our Platform →
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From wherever you need

Data from over 80 sources for Marketing, Ecommerce, ERPs, Customer Service, Finance, Databases, and much more

Learn More About Our Data Sources →
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Predictable pricing

No surprise invoices, pick a plan and change it anytime

Check out our plans →

Frequently Asked Questions (FAQ)

Answers about visualizing Google Ads data in Pentaho automatically

How do I connect Google Ads to Pentaho using Kondado? ▼
Start by selecting Google Ads as your data source in Kondado and authenticate with your Google account credentials. Choose Pentaho as your destination and select the specific pipelines you want to replicate, such as Campaign Performance Daily or Keyword Performance Daily. Kondado handles the data transfer directly without requiring you to set up intermediate databases or write code.
What Google Ads dashboards can I build in Pentaho? ▼
You can create comprehensive marketing dashboards showing campaign ROI, conversion funnels, and demographic breakdowns using the 13 available pipelines. Combine the Search Terms Report with Keyword Performance Daily to optimize your search strategy, or blend Age Demographics Performance with Gender Demographics Performance to understand audience behavior. These visualizations help you identify which campaigns deserve increased budget allocation.
How often does Google Ads data update in Pentaho? ▼
You configure the update frequency based on your reporting needs, choosing from intervals as frequent as every 5 minutes or as spaced as daily updates. This configurable schedule ensures your Pentaho dashboards reflect recent performance without manual refreshes. Marketing teams monitoring active campaigns typically select 15-minute intervals, while monthly reporting might use daily updates.
Which Google Ads KPIs should I track in Pentaho? ▼
Focus on metrics that directly impact business decisions, such as cost per acquisition from the Campaign Conversions by Action pipeline and click-through rates from Ad Performance Daily. The Campaign Budget Analysis pipeline helps you monitor spend efficiency, while Geographic Performance reveals regional opportunities. Track these KPIs alongside your sales data in Pentaho to calculate true return on ad spend.
Are there pre-built Google Ads report templates available? ▼
Yes, Kondado offers ready-made report templates including the Google Ads Power BI Report, Google Ads Looker Studio Report, and the combined Google Ads and Meta Ads Looker Studio Report. These templates provide immediate visualizations for common marketing metrics without requiring you to build charts from scratch. You can also send data to Looker Studio or Power BI if you prefer those visualization tools over Pentaho.
Can I share Google Ads dashboards with my team in Pentaho? ▼
Once your data replicates to Pentaho, you can distribute reports to stakeholders across your marketing and operations teams using Pentaho's built-in sharing capabilities. Team members access consistent, updated views of campaign performance without needing direct access to your Google Ads account. This ensures everyone works from the same data source when making budget and creative decisions.
Do I need technical skills to replicate Google Ads data to Pentaho? ▼
No coding or database administration is required to establish the connection between Google Ads and Pentaho. Kondado provides a straightforward interface where you select your data source, choose Pentaho as the destination, and activate your desired pipelines. Business users typically complete the setup in minutes without involving IT departments or data engineers.
What data can I access from Google Ads in Pentaho? ▼
You can replicate 147 fields across 13 pipelines including conversion tracking, demographic segments, geographic distribution, and keyword analysis. Access detailed metrics through the Ad Conversions by Action pipeline for attribution insights, or use the Campaign Video Performance pipeline to analyze YouTube advertising results. This comprehensive data access enables deep analysis of your entire Google Ads account structure.

Try out all the features for free for 14 days