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Connect Google Ads to Alteryx: Dashboards in Minutes

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Connect Google Ads to Alteryx

Visualizing your Google Ads data in Alteryx helps marketing teams uncover campaign insights without relying on technical teams or manual exports. Kondado creates a direct connection between Google Ads and Alteryx, allowing you to replicate advertising metrics automatically on a configurable schedule. You select the specific pipelines you need, from campaign performance to conversion tracking, and your data stays current in Alteryx for immediate analysis.

13
available pipelines
147
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Google Ads now →

Try out all the features for free for 14 days

Kondado enables business teams to replicate Google Ads data into Alteryx through a direct connection, providing automated data updates on schedules ranging from every 5 minutes to daily, with 13 available pipelines covering 147 fields including campaign performance, conversions, and demographic analysis.

With this setup, marketing managers can build dynamic reports in Alteryx that refresh automatically, eliminating the need to download CSV files or maintain complex spreadsheets. Your team spends less time preparing data and more time optimizing campaigns based on actual performance trends.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Google Ads data available in Alteryx

Each item below is automatically replicated by Kondado from Google Ads into Alteryx — no schema setup, no manual mapping.

13
available pipelines
147
extractable fields
∞
Auto-refresh

Available integrations

Ad Conversions by Action
Analyze detailed conversions with fields such as campaign ID, conversion action name, and total conversion value.
Ad Group Performance Daily
Examine daily performance with metrics such as impressions, clicks, and total cost by ad group.
Ad Performance Daily
Evaluate daily ad performance with metrics such as clicks, impressions, and click-through rate (CTR).
Age Demographics Performance
Analyze performance by age demographics with data on impressions, clicks, and conversions segmented by age.
Campaign Budget Analysis
Study budget allocation with metrics such as total cost and campaign status to optimize spending.
Campaign Conversions by Action
Explore campaign conversions with fields such as campaign ID, conversion action name, and total number of conversions.
Campaign Performance Daily
Analyze daily campaign performance with metrics such as impressions, clicks, cost, and click-through rate (CTR).
Campaign Video Performance
Evaluate video campaign performance with metrics such as views, clicks, and cost per view.
Custom Report
Create custom reports by selecting specific dimensions and metrics such as account ID and performance metrics.
Gender Demographics Performance
Analyze performance by gender demographics with data on impressions, clicks, and conversions segmented by gender.
Geographic Performance
Analyze performance by region with metrics such as impressions, clicks, and cost, along with dimensions like campaign ID and campaign name.
Keyword Performance Daily
Examine daily keyword performance with metrics such as clicks, impressions, and CTR, along with dimensions like campaign ID and ad group ID.
Search Terms Report
Evaluate search terms that generated clicks and conversions, using metrics such as clicks and conversions, and dimensions like campaign name and ad group name.
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

Combining Google Ads data with Alteryx analytics capabilities transforms raw advertising metrics into actionable business intelligence for marketing teams and agencies. By replicating pipelines such as Campaign Performance Daily, Keyword Performance Daily, and Ad Conversions by Action, you can analyze click-through rates, cost per conversion, and budget allocation patterns within familiar Alteryx workflows. This combination enables you to identify high-performing audience segments using Age Demographics Performance data, optimize keyword bidding strategies through Search Terms Report analysis, and create unified marketing dashboards that help you reallocate budget toward your most profitable campaigns.

Try out all the features for free for 14 days

How to create Google Ads dashboards in Alteryx

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Google Ads Account

Add Google Ads as a data source in Kondado and authenticate your advertising account to establish the connection.

2
Choose Alteryx Destination

Select Alteryx as your destination and pick the pipelines you want to replicate, such as Campaign Performance Daily or Keyword Performance Daily.

3
Build Dashboards and Configure Schedule

Create your marketing reports in Alteryx and set your preferred data refresh frequency to keep campaign insights updated automatically.

Access Google Ads data in Alteryx and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

55pbx
55pbx
ActiveCampaign
ActiveCampaign
Google Ads
Google Ads
Amazon S3
Amazon S3
api4com
api4com
Apple App Store
Apple App Store
ASAAS
ASAAS
AWS CloudWatch Metrics
AWS CloudWatch Metrics
Azure Table Storage
Azure Table Storage
BigQuery
BigQuery
Bing
Bing
Bitrix24 CRM
Bitrix24 CRM
Bling!
Bling!
Blip (take)
Blip (take)
ClickUp
ClickUp
Clockify
Clockify
ContaAzul
ContaAzul
Criteo
Criteo
E-goi
E-goi
EADBOX
EADBOX
Exact Sales
Exact Sales
Facebook Ads
Facebook Ads
Facebook
Facebook
Fatura Simples
Fatura Simples
Freshdesk
Freshdesk
FTP
FTP
Google Analytics GA4
Google Analytics GA4
Google Cloud Storage
Google Cloud Storage
Google Play Store
Google Play Store
Google Search Console
Google Search Console
Google Sheets
Google Sheets
Granatum
Granatum
Hi Platform
Hi Platform
Hotmart
Hotmart
Hubspot
Hubspot
Huggy
Huggy
InfluxDB v1
InfluxDB v1
Infusionsoft (Keap)
Infusionsoft (Keap)
Instagram Ads
Instagram Ads
Instagram
Instagram
Jira
Jira
Linkedin
Linkedin
Loja Integrada
Loja Integrada
MailChimp
MailChimp
Mandrill
Mandrill
Mautic
Mautic
Meetime
Meetime
Mercado Libre
Mercado Libre
Meta Ads
Meta Ads
Microsoft Ads
Microsoft Ads
Microsoft Advertising
Microsoft Advertising
Mixpanel
Mixpanel
monday.com
monday.com
MongoDB
MongoDB
Movidesk
Movidesk
MySQL (& MariaDB)
MySQL (& MariaDB)
NectarCRM
NectarCRM
Notion
Notion
Nuvemshop (Tiendanube)
Nuvemshop (Tiendanube)
Olist Tiny
Olist Tiny
Omie
Omie
Oracle
Oracle
Pagar.me
Pagar.me
Pinterest Ads
Pinterest Ads
Pipedrive
Pipedrive
Pipefy
Pipefy
PipeRun
PipeRun
Ploomes
Ploomes
PostgreSQL
PostgreSQL
Pushwoosh
Pushwoosh
RDStation CRM
RDStation CRM
RDStation
RDStation
Recruiterbox
Recruiterbox
Salesforce Marketing Cloud (Exact Target)
Salesforce Marketing Cloud (Exact Target)
Salesforce
Salesforce
SenseData
SenseData
Shopify
Shopify
SQLServer
SQLServer
Stilingue
Stilingue
Superlogica
Superlogica
Sympla
Sympla
Taboola
Taboola
Tangerino
Tangerino
TikTok Ads
TikTok Ads
TikTok Organic
TikTok Organic
Tiny ERP
Tiny ERP
Toggl
Toggl
Tray
Tray
Trello
Trello
Twilio
Twilio
VNDA
VNDA
VTEX
VTEX
Wake Commerce
Wake Commerce
Webhook
Webhook
Wootric
Wootric
WordPress
WordPress
X Ads
X Ads
YouTube
YouTube
Zeeng
Zeeng
Zendesk Chat (Zopim)
Zendesk Chat (Zopim)
Zendesk
Zendesk

Visualize Google Ads data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Google Ads > Airtable
Alteryx
Google Ads > Alteryx
Amazon Quicksight
Google Ads > Amazon Quicksight
BIMachine
Google Ads > BIMachine
Cortex
Google Ads > Cortex
Data Studio
Google Ads > Data Studio
Geckoboard
Google Ads > Geckoboard
Grafana
Google Ads > Grafana
IBM Cognos Analytics
Google Ads > IBM Cognos Analytics
Klipfolio
Google Ads > Klipfolio
Looker Studio
Google Ads > Looker Studio
Looker
Google Ads > Looker
Looqbox
Google Ads > Looqbox
Metabase
Google Ads > Metabase
Microstrategy
Google Ads > Microstrategy
Pentaho
Google Ads > Pentaho
Power BI
Google Ads > Power BI
Qlik Cloud Analytics
Google Ads > Qlik Cloud Analytics
Qlik Sense
Google Ads > Qlik Sense
Qlik
Google Ads > Qlik
QlikView
Google Ads > QlikView
Redash
Google Ads > Redash
Superset
Google Ads > Superset
Tableau
Google Ads > Tableau
BI TOTVS
Google Ads > BI TOTVS
Zoho Analytics
Google Ads > Zoho Analytics

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Focus on extracting value from your data and leave the rest to us

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Frequently Asked Questions (FAQ)

Answers about visualizing Google Ads data in Alteryx automatically

How do I connect Google Ads to Alteryx using Kondado? ▼
Start by adding Google Ads as a data source in your Kondado account and authenticate with your Google credentials. Then select Alteryx as your destination and choose the specific pipelines you want to replicate, such as campaign performance or conversion data. Your selected data will begin flowing into Alteryx on your chosen schedule, ready for visualization and analysis without any coding required.
What Google Ads metrics can I track in Alteryx? ▼
You can track over 147 fields across 13 different pipelines including impressions, clicks, conversions, cost per click, and click-through rates. Specific pipelines like Campaign Performance Daily provide budget and status metrics, while Ad Conversions by Action tracks detailed conversion values and action names. This comprehensive data coverage allows you to monitor everything from high-level campaign ROI to granular keyword performance within your Alteryx workflows.
How often does Google Ads data update in Alteryx? ▼
Kondado updates your data on a configurable schedule that you control, with options ranging from every 5 minutes to daily intervals. You can set different refresh frequencies for different pipelines based on your reporting needs, ensuring your Alteryx dashboards always reflect current campaign performance. This automated replication eliminates manual data pulls while keeping your marketing reports current for timely decision-making.
Can I build automated marketing dashboards in Alteryx with Google Ads data? ▼
Yes, once your data replicates into Alteryx, you can build dynamic reports that refresh automatically with new advertising metrics. Combine Campaign Budget Analysis with conversion data to create spending optimization dashboards, or blend Geographic Performance data with sales figures to identify regional opportunities. You can also send your data to Power BI or Looker Studio if you prefer those visualization tools.
Are there pre-built dashboard templates available for Google Ads? ▼
Yes, Kondado offers ready-made report templates including the Google Ads Power BI Report, Google Ads Looker Studio Report, and a combined Google Ads and Meta Ads Looker Studio Report. These templates provide immediate visualizations for key metrics like campaign performance, conversion tracking, and budget analysis without requiring you to build dashboards from scratch. You can use these templates as starting points and customize them to match your specific KPIs and branding requirements.
How do I share Google Ads reports built in Alteryx with my team? ▼
Once you create reports in Alteryx, you can export them as packaged workbooks or publish them to Alteryx Server for team access. For broader sharing options, you can replicate your Google Ads data to Google Sheets for collaborative spreadsheet access, or to BigQuery for enterprise-wide analytics. This flexibility ensures stakeholders can view campaign insights through their preferred platforms.
What pipelines should I select for tracking ROAS in Alteryx? ▼
To calculate return on ad spend, select Campaign Conversions by Action to capture conversion values alongside Campaign Performance Daily for cost data. The Ad Conversions by Action pipeline also provides detailed conversion metrics that help you attribute revenue to specific ads and keywords. Combining these datasets in Alteryx allows you to create custom ROAS calculations and identify which campaigns deliver the highest returns.

Try out all the features for free for 14 days