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Connect Google Ads to Microstrategy: Dashboards in Minutes

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Connect Google Ads to Microstrategy

Kondado makes it simple to visualize Google Ads data in Microstrategy without any technical setup or intermediate databases. You connect your Google Ads account as a data source, select Microstrategy as your destination, and choose which pipelines to replicate based on your specific reporting needs. Your marketing metrics flow directly into Microstrategy dashboards on a configurable schedule, giving you complete visibility into campaign performance, budget allocation, and conversion tracking across all your advertising efforts.

13
available pipelines
147
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Google Ads now →

Try out all the features for free for 14 days

Kondado provides a direct connection between Google Ads and Microstrategy with 13 available pipelines including Campaign Performance Daily, Ad Conversions by Action, and Geographic Performance, enabling automated data replication on schedules ranging from 5 minutes to daily.

With this streamlined setup, marketing teams and agencies can build comprehensive reports that combine advertising data with other business metrics, creating a single source of truth for strategic decision making. No coding required, no complex configurations: just clear visual data that helps you optimize ad spend and improve ROI.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Google Ads data available in Microstrategy

Each item below is automatically replicated by Kondado from Google Ads into Microstrategy — no schema setup, no manual mapping.

13
available pipelines
147
extractable fields
∞
Auto-refresh

Available integrations

Ad Conversions by Action
Analyze detailed conversions with fields such as campaign ID, conversion action name, and total conversion value.
Ad Group Performance Daily
Examine daily performance with metrics such as impressions, clicks, and total cost by ad group.
Ad Performance Daily
Evaluate daily ad performance with metrics such as clicks, impressions, and click-through rate (CTR).
Age Demographics Performance
Analyze performance by age demographics with data on impressions, clicks, and conversions segmented by age.
Campaign Budget Analysis
Study budget allocation with metrics such as total cost and campaign status to optimize spending.
Campaign Conversions by Action
Explore campaign conversions with fields such as campaign ID, conversion action name, and total number of conversions.
Campaign Performance Daily
Analyze daily campaign performance with metrics such as impressions, clicks, cost, and click-through rate (CTR).
Campaign Video Performance
Evaluate video campaign performance with metrics such as views, clicks, and cost per view.
Custom Report
Create custom reports by selecting specific dimensions and metrics such as account ID and performance metrics.
Gender Demographics Performance
Analyze performance by gender demographics with data on impressions, clicks, and conversions segmented by gender.
Geographic Performance
Analyze performance by region with metrics such as impressions, clicks, and cost, along with dimensions like campaign ID and campaign name.
Keyword Performance Daily
Examine daily keyword performance with metrics such as clicks, impressions, and CTR, along with dimensions like campaign ID and ad group ID.
Search Terms Report
Evaluate search terms that generated clicks and conversions, using metrics such as clicks and conversions, and dimensions like campaign name and ad group name.
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

Combining Google Ads data with Microstrategy unlocks powerful insights for marketing teams and agencies. By replicating pipelines such as Campaign Performance Daily and Ad Conversions by Action, you can track how specific initiatives drive results and identify your highest-performing campaigns at a glance. The Geographic Performance pipeline helps you understand where your conversions are coming from, enabling smarter budget allocation across regions.

With these datasets available in Microstrategy, you can create unified dashboards that show the complete customer journey from click to conversion. Marketing managers gain the ability to monitor CTR trends, analyze demographic performance through Age Demographics Performance data, and make data-driven decisions about ad spend without waiting for manual reports.

Try out all the features for free for 14 days

How to create Google Ads dashboards in Microstrategy

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Your Google Ads Account

Log into Kondado and add Google Ads as a data source by authenticating with your Google credentials to establish the connection.

2
Choose Microstrategy Destination

Select Microstrategy as your destination platform and configure which pipelines to replicate from the 13 available options.

3
Configure Dashboards and Scheduling

Set your preferred update frequency and start building visualizations in Microstrategy using the replicated marketing data.

Access Google Ads data in Microstrategy and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

55pbx
55pbx
ActiveCampaign
ActiveCampaign
Google Ads
Google Ads
Amazon S3
Amazon S3
api4com
api4com
Apple App Store
Apple App Store
ASAAS
ASAAS
AWS CloudWatch Metrics
AWS CloudWatch Metrics
Azure Table Storage
Azure Table Storage
BigQuery
BigQuery
Bing
Bing
Bitrix24 CRM
Bitrix24 CRM
Bling!
Bling!
Blip (take)
Blip (take)
ClickUp
ClickUp
Clockify
Clockify
ContaAzul
ContaAzul
Criteo
Criteo
E-goi
E-goi
EADBOX
EADBOX
Exact Sales
Exact Sales
Facebook Ads
Facebook Ads
Facebook
Facebook
Fatura Simples
Fatura Simples
Freshdesk
Freshdesk
FTP
FTP
Google Analytics GA4
Google Analytics GA4
Google Cloud Storage
Google Cloud Storage
Google Play Store
Google Play Store
Google Search Console
Google Search Console
Google Sheets
Google Sheets
Granatum
Granatum
Hi Platform
Hi Platform
Hotmart
Hotmart
Hubspot
Hubspot
Huggy
Huggy
InfluxDB v1
InfluxDB v1
Infusionsoft (Keap)
Infusionsoft (Keap)
Instagram Ads
Instagram Ads
Instagram
Instagram
Jira
Jira
Linkedin
Linkedin
Loja Integrada
Loja Integrada
MailChimp
MailChimp
Mandrill
Mandrill
Mautic
Mautic
Meetime
Meetime
Mercado Libre
Mercado Libre
Meta Ads
Meta Ads
Microsoft Ads
Microsoft Ads
Microsoft Advertising
Microsoft Advertising
Mixpanel
Mixpanel
monday.com
monday.com
MongoDB
MongoDB
Movidesk
Movidesk
MySQL (& MariaDB)
MySQL (& MariaDB)
NectarCRM
NectarCRM
Notion
Notion
Nuvemshop (Tiendanube)
Nuvemshop (Tiendanube)
Olist Tiny
Olist Tiny
Omie
Omie
Oracle
Oracle
Pagar.me
Pagar.me
Pinterest Ads
Pinterest Ads
Pipedrive
Pipedrive
Pipefy
Pipefy
PipeRun
PipeRun
Ploomes
Ploomes
PostgreSQL
PostgreSQL
Pushwoosh
Pushwoosh
RDStation CRM
RDStation CRM
RDStation
RDStation
Recruiterbox
Recruiterbox
Salesforce Marketing Cloud (Exact Target)
Salesforce Marketing Cloud (Exact Target)
Salesforce
Salesforce
SenseData
SenseData
Shopify
Shopify
SQLServer
SQLServer
Stilingue
Stilingue
Superlogica
Superlogica
Sympla
Sympla
Taboola
Taboola
Tangerino
Tangerino
TikTok Ads
TikTok Ads
TikTok Organic
TikTok Organic
Tiny ERP
Tiny ERP
Toggl
Toggl
Tray
Tray
Trello
Trello
Twilio
Twilio
VNDA
VNDA
VTEX
VTEX
Wake Commerce
Wake Commerce
Webhook
Webhook
Wootric
Wootric
WordPress
WordPress
X Ads
X Ads
YouTube
YouTube
Zeeng
Zeeng
Zendesk Chat (Zopim)
Zendesk Chat (Zopim)
Zendesk
Zendesk

Visualize Google Ads data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Google Ads > Airtable
Alteryx
Google Ads > Alteryx
Amazon Quicksight
Google Ads > Amazon Quicksight
BIMachine
Google Ads > BIMachine
Cortex
Google Ads > Cortex
Data Studio
Google Ads > Data Studio
Geckoboard
Google Ads > Geckoboard
Grafana
Google Ads > Grafana
IBM Cognos Analytics
Google Ads > IBM Cognos Analytics
Klipfolio
Google Ads > Klipfolio
Looker Studio
Google Ads > Looker Studio
Looker
Google Ads > Looker
Looqbox
Google Ads > Looqbox
Metabase
Google Ads > Metabase
Microstrategy
Google Ads > Microstrategy
Pentaho
Google Ads > Pentaho
Power BI
Google Ads > Power BI
Qlik Cloud Analytics
Google Ads > Qlik Cloud Analytics
Qlik Sense
Google Ads > Qlik Sense
Qlik
Google Ads > Qlik
QlikView
Google Ads > QlikView
Redash
Google Ads > Redash
Superset
Google Ads > Superset
Tableau
Google Ads > Tableau
BI TOTVS
Google Ads > BI TOTVS
Zoho Analytics
Google Ads > Zoho Analytics

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Focus on extracting value from your data and leave the rest to us

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Frequently Asked Questions (FAQ)

Answers about visualizing Google Ads data in Microstrategy automatically

How do I connect Google Ads to Microstrategy using Kondado? ▼
Start by adding Google Ads as a data source in your Kondado account and authenticate with your Google credentials. Then select Microstrategy as your destination, choose the specific pipelines you want to replicate, and set your preferred update schedule. The connection requires no coding or technical configuration.
What Google Ads dashboards can I build in Microstrategy? ▼
You can build comprehensive marketing dashboards showing campaign performance, conversion tracking, and budget analysis. Combine data from Campaign Performance Daily and Ad Group Performance Daily pipelines to visualize spend efficiency, or create demographic reports using Age Demographics Performance and Gender Demographics Performance to understand your audience better.
How often does Google Ads data update in Microstrategy? ▼
You can configure automated updates to run every 5 minutes, 15 minutes, hourly, or daily depending on your business needs. This configurable schedule ensures your Microstrategy reports reflect recent campaign activity without manual refreshes, keeping your marketing team aligned with current performance metrics.
Which Google Ads KPIs should I track in Microstrategy? ▼
Focus on metrics available through pipelines like Campaign Conversions by Action for conversion tracking, Keyword Performance Daily for search term effectiveness, and Campaign Budget Analysis for spend optimization. These datasets help you monitor CTR, impressions, clicks, and cost per conversion in unified visualizations.
Are there pre-built report templates available for Google Ads? ▼
Yes, Kondado offers ready-made report templates including the Google Ads Power BI Report, Google Ads Looker Studio Report, and a combined Google Ads and Meta Ads Looker Studio Report. These templates provide immediate visualizations that you can customize for Power BI or Looker Studio, or use as inspiration for your Microstrategy dashboard designs.
Can I share Google Ads dashboards with my team in Microstrategy? ▼
Once your data flows into Microstrategy, you can distribute reports to stakeholders across your organization using Microstrategy's native sharing features. Marketing teams, executives, and agency clients can access consistent, up-to-date advertising metrics without needing direct access to your Google Ads account.
Do I need technical skills to replicate Google Ads data to Microstrategy? ▼
No technical expertise is required. Kondado handles the data replication process through a direct connection, allowing business users to select pipelines and configure schedules through a simple interface. You do not need to manage databases, write code, or handle complex API configurations.

Try out all the features for free for 14 days