Connect Bing to Microstrategy: Dashboards in Minutes

Get started for free

No credit card required | 14 days | 10 million records | 30 pipelines

sso google logo
Sign up with Google
sso facebook logo
Sign up with Facebook
sso microsoft logo
Sign up with Microsoft
sso linkedin logo
Sign up with Linkedin

or sign up with your email

By signing up, you agree to Kondado’s Terms of service and Privacy policy

Bing
Microstrategy

Connect Bing to Microstrategy for Marketing Analytics

Want to turn your Bing Ads performance into actionable insights within Microstrategy? Kondado makes it simple to replicate your advertising data from Bing directly into Microstrategy without technical complexity. You choose exactly which metrics and dimensions matter to your campaigns, then visualize everything in powerful business intelligence dashboards that drive smarter marketing decisions.

Our direct integration eliminates manual data exports and spreadsheet juggling. Marketing teams can track campaign performance, monitor ad spend efficiency, and analyze audience behavior patterns all in one place. Whether you manage search campaigns for an agency or oversee in-house advertising operations, you get complete visibility into your Bing marketing metrics. Set your preferred refresh schedule, from every 5 minutes to daily updates, and keep your reports current without lifting a finger.

Kondado connects Bing to Microstrategy via a direct integration that requires no intermediate databases or complex technical setup, allowing business users to replicate advertising data on a configurable schedule and build custom dashboards without writing code.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

With Kondado, you access the Custom Report pipeline to pull exactly the Bing dimensions and metrics your business requires. This means you can focus on specific campaign performance indicators, keyword analytics, or audience segmentation data that aligns with your marketing objectives. By combining this tailored Bing data with Microstrategy’s robust visualization capabilities, you create comprehensive reports that reveal which ads drive conversions, where to optimize spend, and how search trends impact your bottom line.

Marketing managers use these insights to reallocate budgets toward high-performing keywords, identify underperforming ad groups quickly, and present clear ROI evidence to stakeholders. The ability to customize which data fields you replicate ensures your dashboards reflect the unique KPIs that matter most to your organization, not generic metrics that miss the mark.

Try out all the features for free for 14 days

Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
6
extractable fields

Pre-configured reports

Report Description
Relatório customizado Fully customizable report with dimensions and metrics defined by you
Relatório customizado
Fully customizable report with dimensions and metrics defined by you

Try out all the features for free for 14 days

How to create Bing dashboards in Microstrategy

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Bing as your data source

Authenticate your Microsoft advertising account in Kondado and select the Custom Report pipeline to define which Bing metrics and dimensions you want to replicate.

2
Select Microstrategy destination

Choose Microstrategy to receive your Bing advertising data directly, or explore Power BI and Looker Studio as alternative visualization options.

3
Build dashboards and configure refresh

Create your marketing reports in Microstrategy using the replicated Bing data, then set your automated update schedule to run every 5 minutes, hourly, or daily based on your reporting needs.

Access Bing data in Microstrategy and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Bing data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Hundreds of data-driven companies trust Kondado
arezzo
brf
Contabilizei
dpz
Experian
grupo_soma
inpress
multilaser
olist
unimed
v4_company
yooper

Frequently Asked Questions (FAQ)

Answers about visualizing Bing data in Microstrategy automatically

How do I set up the Bing connection in Kondado?
Start by selecting Bing as your data source in the Kondado platform, then authenticate with your Microsoft advertising credentials. Choose the Custom Report pipeline and select the specific dimensions and metrics you want to replicate into Microstrategy. The setup requires no coding or database configuration, making it accessible for marketing teams and business users.
What Bing advertising metrics can I track in Microstrategy?
You can replicate key performance indicators including impressions, clicks, conversions, cost per click, and quality score through the Custom Report pipeline. This allows you to monitor campaign spend efficiency, track conversion rates across different ad groups, and analyze keyword performance trends. Build comprehensive reports that show exactly how your Bing search campaigns contribute to your marketing goals.
How often does my Bing data update in Microstrategy?
Kondado lets you configure automated updates on a schedule that fits your business needs, ranging from every 5 minutes to daily refreshes. You control the frequency based on how quickly your campaign data changes and how current your reports need to be. This ensures your Microstrategy dashboards always reflect the latest advertising performance without manual intervention.
Can I share Bing marketing dashboards with my team in Microstrategy?
Once Kondado replicates your data into Microstrategy, you can distribute reports to stakeholders using Microstrategy's built-in sharing and collaboration features. Team members access the same current Bing advertising metrics, enabling collaborative decisions around budget allocation and campaign optimization. You control viewing permissions to ensure colleagues see relevant performance data without accessing sensitive account details.
What types of custom dashboards can I build with Bing data?
Create performance dashboards tracking cost per acquisition trends, conversion funnel visualizations showing search-to-sale journeys, or comparative analyses of keyword effectiveness across campaigns. Marketing teams often build executive summaries highlighting total ad spend against revenue generated, plus operational views monitoring daily click-through rates and impression shares.
Do I need technical skills to connect Bing to Microstrategy?
No coding or database expertise is required to establish this connection through Kondado. The platform handles the technical complexity of replicating your Bing advertising data, while you simply select which metrics you want and how often they should refresh. Business users complete the entire setup through an intuitive interface designed for marketers and analysts.
Can I send my Bing data to other tools besides Microstrategy?
Yes, Kondado supports multiple destinations including Power BI, Google Sheets, and BigQuery, allowing you to visualize Bing advertising data in the platform your team prefers. You can create separate connections to send different data sets to different destinations, or switch destinations as your reporting needs evolve.
Can I combine Bing data with other marketing sources in Microstrategy?
Yes, Kondado allows you to replicate data from multiple advertising platforms into Microstrategy alongside your Bing metrics. You can connect various data sources to create comprehensive cross-channel marketing reports that compare search performance against social media or display campaigns. This unified view helps you understand how Bing advertising fits into your broader digital strategy and optimize total marketing spend.

Try out all the features for free for 14 days