Connect Salesforce Marketing Cloud (Exact Target) to Microstrategy: Dashboards in Minutes

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Salesforce Marketing Cloud (Exact Target)
Microstrategy

Salesforce Marketing Cloud (Exact Target) Data in Microstrategy

Connect your Salesforce Marketing Cloud (Exact Target) account to Kondado and start visualizing your marketing data in Microstrategy without writing any code. Our platform handles the data replication process automatically, sending your campaign metrics directly to Microstrategy on a configurable schedule. You choose exactly how often your reports refresh: every 5 minutes, hourly, or daily based on your business needs.

Kondado provides a direct integration between Salesforce Marketing Cloud (Exact Target) and Microstrategy, allowing business teams to replicate data from 9 different pipelines including Emails, Events, and Subscribers without technical setup or intermediate databases.

Marketing teams can finally combine their engagement data with business intelligence to make faster, data-driven decisions. Track campaign performance, subscriber growth trends, and email effectiveness directly in Microstrategy dashboards that stay current automatically. No manual exports, no spreadsheet juggling: just clear visual data that helps you optimize your marketing spend and demonstrate ROI to stakeholders.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

With Kondado, you can bring specific Salesforce Marketing Cloud (Exact Target) data into Microstrategy to answer your most pressing marketing questions. Replicate your Sends and List Subscribers pipelines to analyze delivery rates alongside subscriber engagement trends, or combine Events data with campaign calendars to understand exactly when your audience interacts with your content. These insights help you identify your best-performing channels, optimize send times for maximum impact, and segment your audience more effectively to drive higher conversion rates. Whether you are managing multiple client accounts at an agency or running campaigns for a single brand, having this unified data readily available in Microstrategy transforms raw metrics into actionable business strategies.

Try out all the features for free for 14 days

Salesforce Marketing Cloud (Exact Target) data available in Microstrategy

9
available pipelines
164
extractable fields

Available integrations

Integration Description
Data Extension Returns data from a specific data extension, including _kdd_rowkey, col_x, col_y, and col_z, allowing for incremental or full integration.
Emails Provides definitions of stored emails, with fields such as id, status, name, and modifieddate, along with information on dynamic subject line usage.
Events Captures event data, allowing analysis of interactions with campaigns, including timestamps and other relevant details.
Folders Organizes and categorizes objects, with fields such as id and folder, facilitating the management of emails and other assets.
List Sends Records list sends, allowing analysis of metrics such as number of sends and status, essential for marketing campaigns.
List Subscribers Provides information about list subscribers, including data such as email and status, fundamental for segmentation and engagement.
Lists Groups subscribers and allows efficient management, with fields such as id and customerkey, essential for targeted campaigns.
Sends Monitors all sends made, with metrics such as status and timestamps, allowing performance analysis of campaigns.
Subscribers Contains information about subscribers, including fields such as email and status, essential for list and campaign management.
Data Extension
Returns data from a specific data extension, including _kdd_rowkey, col_x, col_y, and col_z, allowing for incremental or full integration.
Emails
Provides definitions of stored emails, with fields such as id, status, name, and modifieddate, along with information on dynamic subject line usage.
Events
Captures event data, allowing analysis of interactions with campaigns, including timestamps and other relevant details.
Folders
Organizes and categorizes objects, with fields such as id and folder, facilitating the management of emails and other assets.
List Sends
Records list sends, allowing analysis of metrics such as number of sends and status, essential for marketing campaigns.
List Subscribers
Provides information about list subscribers, including data such as email and status, fundamental for segmentation and engagement.
Lists
Groups subscribers and allows efficient management, with fields such as id and customerkey, essential for targeted campaigns.
Sends
Monitors all sends made, with metrics such as status and timestamps, allowing performance analysis of campaigns.
Subscribers
Contains information about subscribers, including fields such as email and status, essential for list and campaign management.

Try out all the features for free for 14 days

How to create Salesforce Marketing Cloud (Exact Target) dashboards in Microstrategy

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Salesforce Marketing Cloud

Log into Kondado and add Salesforce Marketing Cloud (Exact Target) as your data source by entering your API credentials. Select which pipelines you want to replicate, such as Emails or Subscribers, to begin the automated data flow.

2
Select Microstrategy destination

Choose Microstrategy as your destination platform to receive the replicated data. You can also send data to Power BI, Google Sheets, or BigQuery if your team uses multiple visualization tools.

3
Build dashboards and configure refresh

Create custom reports in Microstrategy using your live marketing data and set your preferred update frequency. Your dashboards will refresh automatically on the schedule you configured, keeping every stakeholder aligned with current campaign performance.

Access Salesforce Marketing Cloud (Exact Target) data in Microstrategy and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Salesforce Marketing Cloud (Exact Target) data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Salesforce Marketing Cloud (Exact Target) data in Microstrategy automatically

How do I connect Salesforce Marketing Cloud to Microstrategy using Kondado?
Start by adding Salesforce Marketing Cloud (Exact Target) as a data source in your Kondado account using your API credentials. Then select Microstrategy as your destination and choose which pipelines you want to replicate, such as Emails or Subscribers. The connection establishes immediately without requiring database configuration or IT assistance.
What marketing KPIs can I track when I visualize Salesforce Marketing Cloud data in Microstrategy?
You can track essential metrics including email open rates from the Sends pipeline, subscriber growth trends from the List Subscribers data, and campaign interaction patterns using the Events pipeline. Visualize unsubscribe rates, delivery success percentages, and audience segmentation performance to optimize your marketing strategy and improve engagement scores.
How often does my Salesforce Marketing Cloud data update in Microstrategy?
You control the update frequency based on your business needs, choosing intervals from every 5 minutes to daily refreshes. Once configured, Kondado automatically keeps your Microstrategy reports current without manual intervention, ensuring your marketing team always works with the latest campaign data.
Can I share Salesforce Marketing Cloud dashboards with my team in Microstrategy?
Yes, Microstrategy allows you to share dashboards and reports with stakeholders across your organization. Once your Salesforce Marketing Cloud data flows into Microstrategy, you can distribute insights to executives, clients, or team members while maintaining control over who views specific campaign performance metrics.
Do I need technical skills to set up the Salesforce Marketing Cloud to Microstrategy connection?
No technical expertise is required to establish the connection between Salesforce Marketing Cloud and Microstrategy. Kondado manages the data replication process through a simple interface where you select your pipelines and configure refresh schedules using dropdown menus rather than code or complex database queries.
What data from Salesforce Marketing Cloud is available to replicate to Microstrategy?
Kondado offers 9 different pipelines from Salesforce Marketing Cloud including Data Extension, Emails, Events, Folders, List Sends, List Subscribers, Lists, Sends, and Subscribers. This covers everything from individual subscriber details and email definitions to campaign send metrics and folder organization structures.
Can I combine Salesforce Marketing Cloud data with other sources in Microstrategy?
Absolutely, you can combine your marketing data with information from other platforms like BigQuery, PostgreSQL, or other sources connected through Kondado. This allows you to create comprehensive reports in Microstrategy that correlate email campaign performance with sales data, web analytics, or customer service metrics.

Try out all the features for free for 14 days