Dashboards in minutes

Connect Salesforce Marketing Cloud (Exact Target) to Pentaho: Dashboards in Minutes

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No credit card required | 14 days | 10 million records | 30 pipelines

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Connect Salesforce Marketing Cloud (Exact Target) to Pentaho

Visualizing your marketing data should not require a technical degree or complex infrastructure. With Kondado, you connect Salesforce Marketing Cloud (Exact Target) to Pentaho in minutes, replicating your campaign data on a configurable schedule that fits your business needs. Marketing teams can finally track email performance, subscriber engagement, and list growth without waiting for IT support or dealing with manual exports that quickly become outdated.

9
available pipelines
164
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Salesforce Marketing Cloud (Exact Target) now →

Try out all the features for free for 14 days

Kondado provides a direct integration between Salesforce Marketing Cloud and Pentaho, allowing business users to replicate marketing data on a configurable schedule without technical setup or intermediate databases, enabling immediate visualization of campaign performance and subscriber insights.

By automating data replication from your marketing platform, you eliminate tedious manual work and ensure your Pentaho reports always reflect current campaign results and subscriber behaviors. Whether you need updates every fifteen minutes for active campaigns or daily summaries for strategic reviews, you control the refresh frequency to match your decision-making pace and keep stakeholders aligned with accurate metrics.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Salesforce Marketing Cloud (Exact Target) data available in Pentaho

Each item below is automatically replicated by Kondado from Salesforce Marketing Cloud (Exact Target) into Pentaho — no schema setup, no manual mapping.

9
available pipelines
164
extractable fields
∞
Auto-refresh

Available integrations

Data Extension
Returns data from a specific data extension, including _kdd_rowkey, col_x, col_y, and col_z, allowing for incremental or full integration.
Emails
Provides definitions of stored emails, with fields such as id, status, name, and modifieddate, along with information on dynamic subject line usage.
Events
Captures event data, allowing analysis of interactions with campaigns, including timestamps and other relevant details.
Folders
Organizes and categorizes objects, with fields such as id and folder, facilitating the management of emails and other assets.
List Sends
Records list sends, allowing analysis of metrics such as number of sends and status, essential for marketing campaigns.
List Subscribers
Provides information about list subscribers, including data such as email and status, fundamental for segmentation and engagement.
Lists
Groups subscribers and allows efficient management, with fields such as id and customerkey, essential for targeted campaigns.
Sends
Monitors all sends made, with metrics such as status and timestamps, allowing performance analysis of campaigns.
Subscribers
Contains information about subscribers, including fields such as email and status, essential for list and campaign management.
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

Combining Salesforce Marketing Cloud (Exact Target) data with Pentaho visualization capabilities unlocks powerful marketing intelligence. By accessing pipelines such as List Subscribers, Sends, and Events, you can build comprehensive views that reveal which campaigns drive engagement and how your audience segments respond over time. Analyze send volumes alongside subscriber status changes to identify churn patterns, or correlate email events with conversion metrics to optimize your content strategy. These insights help marketing teams allocate budgets effectively and personalize future campaigns based on actual behavioral data rather than assumptions.

Try out all the features for free for 14 days

How to create Salesforce Marketing Cloud (Exact Target) dashboards in Pentaho

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Your Marketing Cloud Account

Add Salesforce Marketing Cloud (Exact Target) as a data source by entering your credentials and selecting the pipelines you want to replicate, such as Subscribers or Sends.

2
Choose Pentaho Destination

Select Pentaho as your visualization destination to receive the replicated marketing data directly without intermediate databases or complex configuration.

3
Configure Refresh and Visualize

Set your preferred update schedule, from every five minutes to daily, then build custom reports in Pentaho tracking campaign performance and subscriber insights.

Access Salesforce Marketing Cloud (Exact Target) data in Pentaho and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

55pbx
55pbx
ActiveCampaign
ActiveCampaign
Google Ads
Google Ads
Amazon S3
Amazon S3
api4com
api4com
Apple App Store
Apple App Store
ASAAS
ASAAS
AWS CloudWatch Metrics
AWS CloudWatch Metrics
Azure Table Storage
Azure Table Storage
BigQuery
BigQuery
Bing
Bing
Bitrix24 CRM
Bitrix24 CRM
Bling!
Bling!
Blip (take)
Blip (take)
ClickUp
ClickUp
Clockify
Clockify
ContaAzul
ContaAzul
Criteo
Criteo
E-goi
E-goi
EADBOX
EADBOX
Exact Sales
Exact Sales
Facebook Ads
Facebook Ads
Facebook
Facebook
Fatura Simples
Fatura Simples
Freshdesk
Freshdesk
FTP
FTP
Google Analytics GA4
Google Analytics GA4
Google Cloud Storage
Google Cloud Storage
Google Play Store
Google Play Store
Google Search Console
Google Search Console
Google Sheets
Google Sheets
Granatum
Granatum
Hi Platform
Hi Platform
Hotmart
Hotmart
Hubspot
Hubspot
Huggy
Huggy
InfluxDB v1
InfluxDB v1
Infusionsoft (Keap)
Infusionsoft (Keap)
Instagram Ads
Instagram Ads
Instagram
Instagram
Jira
Jira
Linkedin
Linkedin
Loja Integrada
Loja Integrada
MailChimp
MailChimp
Mandrill
Mandrill
Mautic
Mautic
Meetime
Meetime
Mercado Libre
Mercado Libre
Meta Ads
Meta Ads
Microsoft Ads
Microsoft Ads
Microsoft Advertising
Microsoft Advertising
Mixpanel
Mixpanel
monday.com
monday.com
MongoDB
MongoDB
Movidesk
Movidesk
MySQL (& MariaDB)
MySQL (& MariaDB)
NectarCRM
NectarCRM
Notion
Notion
Nuvemshop (Tiendanube)
Nuvemshop (Tiendanube)
Olist Tiny
Olist Tiny
Omie
Omie
Oracle
Oracle
Pagar.me
Pagar.me
Pinterest Ads
Pinterest Ads
Pipedrive
Pipedrive
Pipefy
Pipefy
PipeRun
PipeRun
Ploomes
Ploomes
PostgreSQL
PostgreSQL
Pushwoosh
Pushwoosh
RDStation CRM
RDStation CRM
RDStation
RDStation
Recruiterbox
Recruiterbox
Salesforce Marketing Cloud (Exact Target)
Salesforce Marketing Cloud (Exact Target)
Salesforce
Salesforce
SenseData
SenseData
Shopify
Shopify
SQLServer
SQLServer
Stilingue
Stilingue
Superlogica
Superlogica
Sympla
Sympla
Taboola
Taboola
Tangerino
Tangerino
TikTok Ads
TikTok Ads
TikTok Organic
TikTok Organic
Tiny ERP
Tiny ERP
Toggl
Toggl
Tray
Tray
Trello
Trello
Twilio
Twilio
VNDA
VNDA
VTEX
VTEX
Wake Commerce
Wake Commerce
Webhook
Webhook
Wootric
Wootric
WordPress
WordPress
X Ads
X Ads
YouTube
YouTube
Zeeng
Zeeng
Zendesk Chat (Zopim)
Zendesk Chat (Zopim)
Zendesk
Zendesk

Visualize Salesforce Marketing Cloud (Exact Target) data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Salesforce Marketing Cloud (Exact Target) > Airtable
Alteryx
Salesforce Marketing Cloud (Exact Target) > Alteryx
Amazon Quicksight
Salesforce Marketing Cloud (Exact Target) > Amazon Quicksight
BIMachine
Salesforce Marketing Cloud (Exact Target) > BIMachine
Cortex
Salesforce Marketing Cloud (Exact Target) > Cortex
Data Studio
Salesforce Marketing Cloud (Exact Target) > Data Studio
Geckoboard
Salesforce Marketing Cloud (Exact Target) > Geckoboard
Grafana
Salesforce Marketing Cloud (Exact Target) > Grafana
IBM Cognos Analytics
Salesforce Marketing Cloud (Exact Target) > IBM Cognos Analytics
Klipfolio
Salesforce Marketing Cloud (Exact Target) > Klipfolio
Looker Studio
Salesforce Marketing Cloud (Exact Target) > Looker Studio
Looker
Salesforce Marketing Cloud (Exact Target) > Looker
Looqbox
Salesforce Marketing Cloud (Exact Target) > Looqbox
Metabase
Salesforce Marketing Cloud (Exact Target) > Metabase
Microstrategy
Salesforce Marketing Cloud (Exact Target) > Microstrategy
Pentaho
Salesforce Marketing Cloud (Exact Target) > Pentaho
Power BI
Salesforce Marketing Cloud (Exact Target) > Power BI
Qlik Cloud Analytics
Salesforce Marketing Cloud (Exact Target) > Qlik Cloud Analytics
Qlik Sense
Salesforce Marketing Cloud (Exact Target) > Qlik Sense
Qlik
Salesforce Marketing Cloud (Exact Target) > Qlik
QlikView
Salesforce Marketing Cloud (Exact Target) > QlikView
Redash
Salesforce Marketing Cloud (Exact Target) > Redash
Superset
Salesforce Marketing Cloud (Exact Target) > Superset
Tableau
Salesforce Marketing Cloud (Exact Target) > Tableau
BI TOTVS
Salesforce Marketing Cloud (Exact Target) > BI TOTVS
Zoho Analytics
Salesforce Marketing Cloud (Exact Target) > Zoho Analytics

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Why Kondado?

Focus on extracting value from your data and leave the rest to us

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Wherever you need

With the same platform, you send data to AI (Claude/ChatGPT via MCP), reports, spreadsheets, databases, data warehouses, and data lakes. ETL and ELT

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From wherever you need

Data from over 80 sources for Marketing, Ecommerce, ERPs, Customer Service, Finance, Databases, and much more

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Frequently Asked Questions (FAQ)

Answers about visualizing Salesforce Marketing Cloud (Exact Target) data in Pentaho automatically

How do I connect Salesforce Marketing Cloud to Pentaho without coding? ▼
Start by adding Salesforce Marketing Cloud (Exact Target) as a data source in your Kondado account using your platform credentials. Once authenticated, select Pentaho as your destination and choose which pipelines to replicate, such as Emails, Subscribers, or Sends. The connection establishes immediately without requiring API configuration or technical setup from your team.
What marketing KPIs can I track in Pentaho using Salesforce Marketing Cloud data? ▼
You can monitor essential metrics including email open rates, click-through rates, subscriber growth trends, and list send volumes by visualizing the Events and Sends pipelines. Track campaign performance over time by analyzing send status and timestamps alongside subscriber engagement data. These metrics help you measure ROI on specific campaigns and identify your most responsive audience segments for future targeting.
How often does my Salesforce Marketing Cloud data update in Pentaho? ▼
You configure the update frequency based on your business needs, choosing intervals from every five minutes to daily updates. For active campaign monitoring, fifteen-minute refreshes keep your reports current, while daily schedules work well for weekly performance reviews. This configurable schedule ensures your Pentaho dashboards reflect recent marketing activities without manual intervention.
Can I share Pentaho dashboards with my marketing team? ▼
Yes, once you build your reports in Pentaho, you can distribute them to stakeholders across your organization through standard sharing features. Team members access the same current data replicated from Salesforce Marketing Cloud, ensuring everyone works from unified metrics. This collaborative approach aligns marketing, sales, and operations teams around consistent campaign performance insights.
What types of custom dashboards can I build with Salesforce Marketing Cloud data in Pentaho? ▼
Create subscriber analytics views showing list growth and churn patterns using the List Subscribers and Subscribers pipelines, or build campaign performance dashboards tracking send volumes and delivery rates. You can also develop engagement analysis reports correlating Events data with email content to identify which subject lines and send times generate the best response rates. These custom visualizations adapt to your specific marketing objectives and reporting standards.
Do I need an intermediate database to connect Salesforce Marketing Cloud and Pentaho? ▼
No, Kondado provides a direct integration that sends your marketing data straight to Pentaho without requiring intermediate storage in PostgreSQL, BigQuery, or other databases. This simplifies your architecture and reduces maintenance overhead while ensuring your visualization tool receives clean, structured data ready for immediate analysis.
Can I combine Salesforce Marketing Cloud data with other sources in Pentaho? ▼
Absolutely, you can blend your Salesforce Marketing Cloud data with information from other business systems connected through Kondado. This allows you to create unified dashboards in Pentaho that correlate email campaign metrics with sales data, inventory levels, or advertising spend from other platforms. Cross-source analysis reveals how your marketing activities directly influence revenue and operational outcomes across your entire business ecosystem.

Try out all the features for free for 14 days