Connect Taboola to Grafana: Dashboards in Minutes

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Taboola
Grafana

Visualize Taboola Campaign Data in Grafana

Connecting your Taboola advertising data to Grafana allows marketing teams to monitor native campaign performance through interactive dashboards that update automatically. Kondado provides a direct integration that replicates your statistics by campaign, site, and day into Grafana without requiring any technical setup, coding skills, or intermediate databases. You can configure automated updates to run every 5 minutes, hourly, or daily, ensuring your visualizations always reflect current performance metrics such as impressions, clicks, and conversion costs.

Kondado connects Taboola to Grafana using a Via Kondado connection, eliminating complex infrastructure while delivering near-real-time marketing analytics that help teams optimize CTR, CPC, and ROAS without writing code.

Business users can quickly build custom reports that combine detailed metrics to identify top-performing campaigns and publisher sites across different time periods. This streamlined approach helps agencies and SMBs make confident data-driven decisions about budget allocation, creative performance, and audience targeting without relying on technical teams to maintain complex data flows or manual spreadsheet exports.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

With Kondado’s direct connection, your Statistics by campaign, site, and day data flows seamlessly into Grafana where you can visualize CTR trends, CPC fluctuations, and ROAS performance across different publisher sites. Marketing teams can create dynamic monitors that compare campaign efficiency by day, identify cost patterns across traffic sources, and track how native advertising spend translates into measurable business outcomes.

Agencies benefit from correlating impression volume with click-through rates to optimize creative rotation, while SMBs can analyze daily spend patterns against site performance to reallocate budgets toward high-converting publishers. This combination transforms raw Taboola metrics into actionable intelligence that drives better allocation decisions and improves overall campaign profitability.

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Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
26
extractable fields

Pre-configured reports

Report Description
Statistics by campaign, site, and day Analyze impressions, clicks, and cost by campaign and site. Metrics such as CTR, CPC, and ROAS help evaluate performance.
Statistics by campaign, site, and day
Analyze impressions, clicks, and cost by campaign and site. Metrics such as CTR, CPC, and ROAS help evaluate performance.

Try out all the features for free for 14 days

How to create Taboola dashboards in Grafana

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Taboola as Your Data Source

Add Taboola to your Kondado account and authenticate your advertising credentials to establish the connection. Select the Statistics by campaign, site, and day pipeline to define which metrics will flow to your visualization tool.

2
Select Grafana as Your Destination

Configure Grafana as your target platform to receive the Taboola statistics by campaign, site, and day data. The Via Kondado connection eliminates the need for intermediate storage or complex database setup.

3
Configure Refresh and Build Dashboards

Set your preferred update frequency from 5 minutes to daily, then start building custom reports in Grafana using the replicated campaign statistics. Your marketing metrics will refresh automatically on the schedule you defined, keeping your visualizations current without manual intervention.

Access Taboola data in Grafana and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Taboola data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Taboola data in Grafana automatically

How do I connect Taboola to Grafana without technical setup?
Start by adding Taboola as a data source in your Kondado account and authenticate your advertising credentials. Then select Grafana as your destination and choose the Statistics by campaign, site, and day pipeline to begin replicating data automatically.
What Taboola metrics can I track in Grafana dashboards?
You can monitor essential advertising KPIs including impressions, clicks, cost, CTR, CPC, and ROAS broken down by individual campaigns and publisher sites. These metrics help you evaluate which traffic sources deliver the best return on your native advertising investment.
How often does Taboola data update in Grafana?
Kondado updates your data on a configurable schedule that you control, with options ranging from every 5 minutes to daily refreshes. This flexibility ensures your Grafana visualizations stay current based on how frequently you need to monitor campaign performance.
Can I build custom Taboola performance dashboards in Grafana?
Yes, you can create tailored visualizations that combine campaign statistics with site-level breakdowns to analyze trends over time. While Kondado does not provide pre-built report templates, the 26 available fields give you complete freedom to design reports that match your specific business questions.
How do I share Taboola dashboards with my marketing team?
Once your data flows into Grafana, you can distribute dashboard access to team members through Grafana's native sharing features. This allows agencies and SMBs to collaborate on campaign analysis without requiring everyone to access the Taboola platform directly.
What is the Via Kondado connection for Taboola and Grafana?
The Via Kondado connection creates a direct link between your Taboola advertising account and Grafana without requiring intermediate databases or complex infrastructure. This streamlined approach lets business users replicate data and build visualizations without involving technical teams.
Can I send Taboola data to other tools besides Grafana?
Yes, Kondado allows you to replicate Taboola data to multiple destinations including Power BI, Looker Studio, Google Sheets, and BigQuery simultaneously. This flexibility enables you to analyze the same campaign data across different platforms for various business needs.

Try out all the features for free for 14 days