Dashboards in minutes

Connect Meta Ads to Grafana: Dashboards in Minutes

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Connect Meta Ads to Grafana

Connecting your Meta Ads account to Grafana allows marketing teams to monitor campaign performance through interactive dashboards without writing any code or relying on technical teams. Kondado provides a direct connection that replicates your advertising data on a configurable schedule, delivering fresh metrics to Grafana every 5 minutes, hourly, or daily based on your business needs. You can analyze spend, impressions, and conversions alongside other business data sources to make faster optimization decisions and improve your return on ad spend across Facebook and Instagram campaigns.

14
available pipelines
1569
extractable fields
  • No code, no spreadsheets
  • Auto-refreshed data
  • 14-day free trial

Try out all the features for free for 14 days

Kondado connects Meta Ads to Grafana through a Via Kondado connection that requires no intermediate databases or complex technical setup, enabling business users to create visual reports within minutes. Business users at agencies and SMBs use this connection to unify their marketing metrics in one centralized location, eliminating the need to switch between multiple platforms to check campaign health or download spreadsheets. The automated data flow ensures your Grafana dashboards always reflect the latest performance trends from your advertising campaigns, helping you identify winning creatives and underperforming audiences at a glance.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Meta Ads data available in Grafana

Each item below is automatically replicated by Kondado from Meta Ads into Grafana — no schema setup, no manual mapping.

14
available pipelines
1569
extractable fields
Auto-refresh

Available integrations

Ad account performance
Analyze account performance with metrics such as total spend, account status, and age of the account.
Ad accounts
View information about ad accounts, including name, account ID, and currency used.
Ad metadata
Examine ad details such as ad ID, account ID, and ad set name.
Ad performance
Evaluate ad performance with metrics such as impressions, clicks, and cost per click (CPC).
Ad preview
Preview the appearance of ads before delivery, including creatives and formats.
Ad set performance
Analyze ad set performance with metrics such as impressions, clicks, and total cost.
Adset metadata
Explore information about ad sets, including ad set ID and name.
Campaign metadata
Review campaign metadata such as campaign ID and campaign name.
Campaign performance
Measure campaign performance with metrics such as impressions, clicks, and cost per thousand impressions (CPM).
Lead forms
Analyze lead forms, including conversion data and collected contact information.
Page Metrics
Analyze metrics such as impressions, clicks, and page engagement to understand overall performance and audience interaction.
Page: Posts
Examine post details including post ID, number of clicks, and reach to measure the effectiveness of each publication.
Pages
Provides information about pages including name, city, and country for an overview of associated ad accounts.
Post Metrics
Evaluates post metrics such as clicks, impressions, and cost per click to optimize content and advertising investment.

Try out all the features for free for 14 days

With fourteen distinct pipelines available, you can visualize exactly the metrics that matter for your marketing strategy. The Campaign Performance pipeline brings you impressions, clicks, and CPM data to track overall campaign health, while Ad Performance delivers granular insights on individual ad creative effectiveness including cost per click. Combining these with the Lead Forms pipeline allows agencies to monitor conversion quality and cost per lead in customizable visualizations, helping teams quickly identify which audiences and creatives drive the best results without manual data exports. Marketing managers can set up alerts in Grafana to notify them when spend exceeds budget thresholds or when cost per acquisition drops below target levels.

Try out all the features for free for 14 days

How to create Meta Ads dashboards in Grafana

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Meta Ads as Your Data Source

Log into Kondado and add Meta Ads as a new data source by authenticating with your Facebook Business Manager credentials to establish the initial connection.

2
Select Grafana as Visualization Destination

Choose Grafana from the available destinations and configure the Via Kondado connection. This sends your selected advertising pipelines directly to your Grafana instance without intermediate databases.

3
Build Dashboards and Set Refresh Schedule

Create panels in Grafana using your replicated Meta Ads data. Configure the update frequency to refresh every 5 minutes, hourly, or daily based on your reporting requirements.

Access Meta Ads data in Grafana and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Meta Ads data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Meta Ads data in Grafana automatically

How do I connect Meta Ads to Grafana without technical setup?
Start by adding Meta Ads as a data source in your Kondado account and authenticate with your Facebook Business credentials. Select Grafana as your destination and choose the specific pipelines you want to visualize, such as campaign performance or lead forms data. The Via Kondado connection handles the data transfer directly without requiring database configuration or engineering resources.
What marketing dashboards can I build with Meta Ads data in Grafana?
You can create comprehensive dashboards showing funnel metrics from impression to conversion, cohort analysis comparing campaign performance across different time periods, and geographic breakdowns of your audience engagement. Many users combine Meta Ads data with Google Sheets or BigQuery sources to compare advertising spend against sales revenue in unified visualizations.
How often does my Meta Ads data update in Grafana?
You configure the refresh schedule based on your reporting needs, with options ranging from every 5 minutes for high-frequency monitoring to daily updates for executive summaries. The automated replication keeps your dashboards current without manual exports, ensuring your team always sees the latest click-through rates and conversion data from Facebook and Instagram campaigns.
Which KPIs should I track when visualizing Meta Ads in Grafana?
Focus on pipeline-specific metrics such as cost per thousand impressions from Campaign Performance, cost per click from Ad Performance, and cost per lead from Lead Forms data. You can also monitor Page Metrics to understand how your organic Facebook presence supports paid campaign results, giving you a complete view of your social media investment.
Are there pre-built dashboard templates available for Meta Ads?
Yes, Kondado offers ready-made report templates including the Meta Ads Looker Studio Report, Meta Ads Power BI Report, and the combined Google Ads and Meta Ads Looker Studio Report. While these templates are optimized for Looker Studio and Power BI, you can use them as reference models when building equivalent visualizations in Grafana or request custom template development for your specific Grafana setup.
Can I share Meta Ads dashboards with my team or clients?
Grafana allows you to share dashboards through public links, embedded panels, or user-specific permissions depending on your Grafana Cloud or enterprise setup. Marketing agencies often create client-specific views showing only relevant campaigns and metrics, while internal teams can collaborate on optimization strategies using the same underlying data refreshed automatically from Meta Ads.
Do I need a database to store Meta Ads data before visualizing in Grafana?
No, the Via Kondado connection sends your advertising data directly to Grafana without requiring intermediate storage in PostgreSQL, MySQL, or other databases. This direct approach eliminates maintenance overhead and reduces costs while still supporting historical analysis and trend comparison through Grafana's built-in data handling capabilities.

Try out all the features for free for 14 days