Connect Meta Ads to Looker: Dashboards in Minutes

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Meta Ads
Looker

Visualize Meta Ads Campaigns in Looker

Kondado provides a direct connection that lets marketing teams replicate advertising metrics into Looker without technical setup or intermediate databases. Simply select Meta Ads as your data source and Looker as your destination to start analyzing campaign performance, audience engagement, and ROI metrics. You can configure automated updates on a schedule that fits your business needs, ensuring your dashboards always reflect current advertising results.

Kondado connects Meta Ads to Looker through a direct integration that requires no coding, no complex configuration, and no additional data storage, allowing business users to analyze 14 different advertising pipelines including campaign performance, ad spend, and lead generation metrics.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Once your data flows into Looker, you can build comprehensive marketing reports that combine multiple dimensions of your advertising strategy. Analyze your Campaign performance metrics alongside Ad performance data to understand which creatives drive the best results across Facebook and Instagram, or monitor Lead forms to track conversion quality and optimize your acquisition costs. This combination enables marketing teams to identify high-performing audiences, adjust budget allocation based on near-real-time insights, and demonstrate clear ROI to stakeholders without waiting for technical teams to prepare manual reports.

Try out all the features for free for 14 days

Meta Ads data available in Looker

14
available pipelines
1569
extractable fields

Available integrations

Integration Description
Ad account performance Analyze account performance with metrics such as total spend, account status, and age of the account.
Ad accounts View information about ad accounts, including name, account ID, and currency used.
Ad metadata Examine ad details such as ad ID, account ID, and ad set name.
Ad performance Evaluate ad performance with metrics such as impressions, clicks, and cost per click (CPC).
Ad preview Preview the appearance of ads before delivery, including creatives and formats.
Ad set performance Analyze ad set performance with metrics such as impressions, clicks, and total cost.
Adset metadata Explore information about ad sets, including ad set ID and name.
Campaign metadata Review campaign metadata such as campaign ID and campaign name.
Campaign performance Measure campaign performance with metrics such as impressions, clicks, and cost per thousand impressions (CPM).
Lead forms Analyze lead forms, including conversion data and collected contact information.
Page Metrics Analyze metrics such as impressions, clicks, and page engagement to understand overall performance and audience interaction.
Page: Posts Examine post details including post ID, number of clicks, and reach to measure the effectiveness of each publication.
Pages Provides information about pages including name, city, and country for an overview of associated ad accounts.
Post Metrics Evaluates post metrics such as clicks, impressions, and cost per click to optimize content and advertising investment.
Ad account performance
Analyze account performance with metrics such as total spend, account status, and age of the account.
Ad accounts
View information about ad accounts, including name, account ID, and currency used.
Ad metadata
Examine ad details such as ad ID, account ID, and ad set name.
Ad performance
Evaluate ad performance with metrics such as impressions, clicks, and cost per click (CPC).
Ad preview
Preview the appearance of ads before delivery, including creatives and formats.
Ad set performance
Analyze ad set performance with metrics such as impressions, clicks, and total cost.
Adset metadata
Explore information about ad sets, including ad set ID and name.
Campaign metadata
Review campaign metadata such as campaign ID and campaign name.
Campaign performance
Measure campaign performance with metrics such as impressions, clicks, and cost per thousand impressions (CPM).
Lead forms
Analyze lead forms, including conversion data and collected contact information.
Page Metrics
Analyze metrics such as impressions, clicks, and page engagement to understand overall performance and audience interaction.
Page: Posts
Examine post details including post ID, number of clicks, and reach to measure the effectiveness of each publication.
Pages
Provides information about pages including name, city, and country for an overview of associated ad accounts.
Post Metrics
Evaluates post metrics such as clicks, impressions, and cost per click to optimize content and advertising investment.

Try out all the features for free for 14 days

How to create Meta Ads dashboards in Looker

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Meta Ads to Kondado

Log into Kondado and add Meta Ads as your data source by authenticating with your Facebook Business account credentials. Select the specific advertising pipelines you need, such as campaign performance or lead forms data.

2
Select Looker as destination

Choose Looker from the available destinations list to establish a direct connection that delivers your advertising metrics without intermediate databases. This creates an automated flow that keeps your marketing data synchronized on your preferred schedule.

3
Build dashboards and schedule updates

Launch Looker and start creating visualizations using your replicated Meta Ads data, then configure automatic refresh intervals to ensure your reports stay current. You can also explore pre-built report templates to accelerate your marketing analytics setup.

Access Meta Ads data in Looker and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Meta Ads data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Meta Ads data in Looker automatically

How do I connect my Meta Ads account to Looker using Kondado?
Start by adding Meta Ads as a data source in your Kondado account and authenticate with your Facebook Business credentials. Then select Looker as your destination and choose which advertising pipelines you want to replicate, such as campaign performance or ad spend metrics.
What marketing KPIs should I track when visualizing Meta Ads in Looker?
Focus on metrics that drive business decisions, including cost per acquisition from your Ad performance data, conversion rates from Lead forms, and overall return on ad spend from Campaign performance analytics. These insights help optimize budget allocation and creative strategy across Facebook and Instagram campaigns.
How frequently can I update my Meta Ads data in Looker?
Kondado lets you configure automated updates on a schedule that matches your business rhythm, whether you need data refreshes every 5 minutes for active campaigns or daily summaries for reporting. This ensures your Looker dashboards always display current advertising metrics without manual intervention.
Does Kondado offer pre-built dashboard templates for Meta Ads analysis?
Yes, Kondado provides ready-made report templates including the Google Ads and Meta Ads Looker Studio Report, the dedicated Meta Ads Looker Studio Report, and the Meta Ads Power BI Report. These templates offer immediate visualizations for campaign metrics that can be adapted for your Looker environment or used as reference models for building custom analytics.
Can I share Meta Ads dashboards with clients who don't have technical skills?
Absolutely, Looker allows you to distribute interactive reports to stakeholders via scheduled email deliveries or embedded links, letting clients view campaign results without accessing the underlying data configuration. Marketing agencies can white-label these insights to present professional performance reviews to their customers.
What specific Meta Ads data can I analyze in Looker?
You can replicate 14 different pipelines covering everything from Ad account performance and Page Metrics to Post Metrics and Ad preview data, totaling over 1,500 available fields. This includes detailed information about ad spend, impressions, clicks, engagement rates, and lead generation results across all your Meta advertising campaigns.
Do I need to set up a database before connecting Meta Ads to Looker?
No, Kondado uses a direct "Via Kondado" connection that delivers your advertising data straight to Looker without requiring intermediate storage or complex database configuration. This means business users can start building marketing reports immediately without technical infrastructure or IT support.

Try out all the features for free for 14 days