Connect YouTube to Looker: Dashboards in Minutes
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Visualize YouTube Data in Looker for Marketing Insights
Kondado lets you connect your YouTube channel data directly to Looker without writing code or managing complex infrastructure. You can replicate video performance metrics, audience statistics, and playlist information into interactive dashboards that help marketing teams track campaign results and content strategy effectiveness. Business users gain immediate access to metrics like daily views, subscriber changes, and engagement rates without waiting for technical teams to build custom solutions.
Kondado connects YouTube to Looker using a direct “Via Kondado” connection that requires no intermediate databases or manual data preparation, allowing business users to access updated channel statistics and video metrics on a configurable schedule ranging from every 5 minutes to daily updates.
With automated data refresh, your reports always reflect the latest video performance trends, enabling faster decisions about content calendars, advertising spend, and audience growth strategies. Marketing agencies and SMBs can finally unify their social media analytics with other business data in Looker to demonstrate clear ROI on video marketing investments.
Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required
Combining YouTube data with Looker transforms raw video metrics into actionable marketing intelligence. By accessing pipelines like Daily Channel Statistics and Daily Video Statistics, you can build dashboards that reveal which content drives subscriber growth and identify optimal posting times based on viewer engagement patterns. Marketing teams can analyze Daily Video Views alongside playlist performance to understand how content organization affects watch time and audience retention.
Playlist data completes the picture by showing how curated content collections perform against individual videos. Operations teams use these insights to optimize content libraries, while agencies create client reports that automatically update with fresh metrics, eliminating manual spreadsheet work and ensuring stakeholders always see current channel performance without technical delays.
Try out all the features for free for 14 days
YouTube data available in Looker
Available integrations
| Integration | Description |
|---|---|
| Daily Channel Statistics | Analyze metrics such as views, likes, and comments per day, along with data on subscribers gained and lost. |
| Daily Video Statistics | Examine daily views, likes, and comments of videos, along with metrics like average view duration. |
| Playlist Items | Details videos in playlists, including title, description, and publication date, along with the video's position in the playlist. |
| Playlists | Provides information about playlists, such as title, description, and privacy status, along with the number of videos in the playlist. |
| Daily Video Views | Presents daily views and minutes watched, allowing detailed analysis by video and channel. |
| Daily Channel Views | Shows views and minutes watched per day, with options for detailing by channel and other dimensions. |
Try out all the features for free for 14 days
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