Connect Microsoft Advertising to Looker: Dashboards in Minutes
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Visualize Microsoft Advertising Data in Looker
Kondado connects your Microsoft Advertising account directly to Looker using a Via Kondado connection, eliminating the need for intermediate databases or complex technical setup. You simply add Microsoft Advertising as a data source and authenticate your credentials, then select the specific metrics and dimensions you want to replicate from your campaigns, such as impressions, clicks, and conversion data. Your Bing Ads performance data then flows into Looker automatically, ready for visualization and analysis by your entire marketing team.
Once connected, your team can build interactive dashboards to monitor campaign performance across Bing, MSN, and Microsoft partner networks, track conversion metrics automatically, and make data-driven optimization decisions to improve ROI without writing any code. The direct integration ensures your reports always reflect the latest advertising data without requiring manual exports or ongoing technical maintenance.
Kondado delivers Microsoft Advertising data directly to Looker through a Via Kondado connection, updating your dashboards on a configurable schedule ranging from every 5 minutes to daily, with no intermediate databases required.
Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required
Specific Insights from Microsoft Advertising in Looker
With the Relatório customizado pipeline, you can bring exactly the Microsoft Advertising metrics that matter to your business directly into Looker for comprehensive analysis. Track your cost per acquisition, impression share, and quality score alongside conversion data to identify which Bing Ads campaigns deliver the best return on ad spend. Marketing managers can create comparative visualizations showing performance across different device types, geographic regions, or time periods.
This pipeline enables you to build custom Looker dashboards that monitor campaign attribution, compare performance against goals, and identify optimization opportunities across your Microsoft Advertising spend. You can visualize trends in click-through rates and conversion volumes to make confident, data-driven decisions about budget allocation without switching between multiple platforms.
Try out all the features for free for 14 days
Custom reports
This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.
Pre-configured reports
| Report | Description |
|---|---|
| Relatório customizado | Fully customizable report with dimensions and metrics defined by you |
Try out all the features for free for 14 days
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