Dashboards in minutes

Connect Microsoft Advertising to QlikView: Dashboards in Minutes

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Connect Microsoft Advertising to QlikView

Connect your Microsoft Advertising account to QlikView without writing a single line of code. Kondado provides a direct connection that replicates your campaign data on a configurable schedule, delivering fresh insights to your dashboards automatically. Marketing teams can track performance metrics, analyze ad spend efficiency, and optimize bidding strategies using familiar visualization tools that transform raw numbers into actionable intelligence.

1
available pipeline
6
extractable fields
  • No code, no spreadsheets
  • Auto-refreshed data
  • 14-day free trial

Try out all the features for free for 14 days

Kondado connects Microsoft Advertising to QlikView through a direct connection with no intermediate databases required, allowing you to replicate customized report data on a configurable schedule ranging from every 5 minutes to daily updates. Business users can focus on campaign optimization rather than data preparation, ensuring decision-makers always have current information to guide advertising investments across Bing and Microsoft partner networks.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
6
extractable fields
Auto-refresh

Pre-configured reports

Relatório customizado
Fully customizable report with dimensions and metrics defined by you

Try out all the features for free for 14 days

With your Microsoft Advertising data flowing into QlikView, you can build comprehensive reports that reveal campaign performance across Bing and partner networks. The Relatório customizado pipeline allows you to define specific dimensions and metrics that matter most to your business, such as click-through rates, conversion values, and impression share data. Marketing managers can create interactive dashboards that compare ad group performance, monitor budget pacing, and identify high-performing keywords to guide daily optimization decisions and reallocate spend toward the most profitable channels.

Try out all the features for free for 14 days

How to create Microsoft Advertising dashboards in QlikView

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Microsoft Advertising data source

Add Microsoft Advertising as a data source by entering your account credentials and selecting the Relatório customizado pipeline with your preferred dimensions and metrics.

2
Select QlikView destination

Choose QlikView as your destination to establish a direct connection that requires no intermediate databases or complex technical setup.

3
Configure refresh and build dashboards

Set your preferred update frequency from every 5 minutes to daily, then start building custom reports in QlikView that track campaign performance and marketing KPIs.

Access Microsoft Advertising data in QlikView and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Microsoft Advertising data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Microsoft Advertising data in QlikView automatically

How do I set up the Microsoft Advertising connection to QlikView using Kondado?
Start by adding Microsoft Advertising as a new data source in your Kondado account and authenticate with your advertising credentials. Then select QlikView as your destination and choose the Relatório customizado pipeline to define which dimensions and metrics you want to replicate. The setup requires no technical configuration or intermediate databases, making it accessible for marketing teams without IT support.
What update frequency options are available for Microsoft Advertising data in QlikView?
You can configure automated updates to run every 5 minutes, 15 minutes, hourly, or daily depending on your reporting needs. This configurable schedule ensures your QlikView dashboards reflect recent campaign performance without manual data refreshes. Choose more frequent updates during active campaign periods or daily syncs for routine budget monitoring and strategic reviews.
Which specific KPIs should I track when visualizing Microsoft Advertising data in QlikView?
Focus on metrics like click-through rates, cost per acquisition, impression share, and conversion values to evaluate campaign effectiveness. You can also monitor quality score trends and device performance splits to optimize bidding strategies across different audiences. These indicators help marketing teams identify underperforming ad groups and reallocate budgets toward higher-converting keywords and demographics.
Are there pre-built report templates available for Microsoft Advertising in QlikView?
Kondado does not provide pre-built report templates for this combination, allowing you complete flexibility to build custom dashboards tailored to your specific business needs. You design the reports in QlikView using the fields from your Relatório customizado pipeline. This approach ensures your visualizations match your unique campaign structure and KPI framework without generic constraints.
Can I share Microsoft Advertising dashboards built in QlikView with my marketing team?
Yes, once your data is replicated to QlikView, you can distribute reports through QlikView's native sharing features to stakeholders across your organization. Team members can access interactive dashboards to explore campaign data without needing direct access to Microsoft Advertising accounts. This simplifies collaboration between media buyers, analysts, and executives while maintaining data consistency.
What types of custom reports can I build with Microsoft Advertising data in QlikView?
You can create performance comparison reports across different ad networks, budget pacing dashboards that track spend against targets, and keyword analysis views that identify top converters. Many users also build geographic performance maps and device-specific conversion reports to optimize targeting strategies. These custom visualizations support daily tactical decisions and long-term strategic planning for paid search campaigns.
How does the Relatório customizado pipeline work with QlikView?
The Relatório customizado pipeline lets you select specific dimensions and metrics from Microsoft Advertising to replicate into QlikView on your chosen schedule. You define exactly which campaign data fields matter for your analysis, ensuring your dashboards contain relevant information without clutter. This targeted approach keeps your QlikView environment focused on actionable marketing intelligence rather than overwhelming data dumps.
Can I send Microsoft Advertising data to other tools besides QlikView?
Yes, Kondado allows you to replicate your Microsoft Advertising data to multiple destinations simultaneously. You can send the same dataset to Power BI, Google Sheets, or BigQuery alongside your QlikView connection. This flexibility enables different teams to work with their preferred visualization tools using consistent, synchronized data from a single source.

Try out all the features for free for 14 days