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Connecting your Instagram Ads account to Looker allows marketing teams to transform advertising metrics into actionable visual insights without writing code or managing complex infrastructure. Kondado provides a direct connection between your Instagram Ads data source and Looker, enabling you to replicate campaign performance metrics on a configurable schedule that matches your business rhythm. You choose the update frequency, whether every 5 minutes for active campaigns or daily for regular reporting, ensuring your dashboards reflect the most recent advertising data without manual intervention.
Kondado connects Instagram Ads to Looker using a direct “Via Kondado” connection that requires no intermediate databases or complex setup, allowing business users to visualize 14 different data pipelines including campaign performance, ad spend, and lead forms in minutes rather than hours.
This solution eliminates manual data exports and spreadsheet consolidation, giving marketing managers and agency teams immediate access to unified advertising analytics. With 1,569 available fields across 14 pipelines, you can build comprehensive reports that track everything from individual ad clicks to account-wide spend patterns, making budget allocation decisions faster and more confident.
Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required
When you combine Instagram Ads data with Looker visualization capabilities, you unlock powerful insights into your social media advertising performance. The Campaign performance pipeline reveals which initiatives deliver the best return on ad spend, while the Ad performance pipeline helps you identify top-performing creative elements through metrics like impressions and cost per click. Marketing teams can also leverage the Lead forms pipeline to track conversion rates and optimize their audience targeting strategies directly within Looker’s familiar interface.
By connecting these specific data streams, agencies and SMBs can create unified dashboards that compare campaign results across different time periods, spot trends in engagement rates, and make data-driven decisions about budget reallocation without switching between multiple platforms.
Try out all the features for free for 14 days
| Integration | Description |
|---|---|
| Ad account performance | Analyze account performance with metrics such as total spend, account status, and age of the account. |
| Ad accounts | View details of ad accounts, including name, account ID, and status. |
| Ad metadata | Explore ad metadata, including ad ID, account ID, and ad set name. |
| Ad performance | Evaluate ad performance with metrics such as impressions, clicks, and cost per click. |
| Ad preview | View ad previews, including creative elements and targeting settings. |
| Ad set performance | Analyze ad set performance with metrics such as impressions, clicks, and total cost. |
| Adset metadata | Examine ad set metadata, including ad set ID and name. |
| Campaign metadata | View campaign metadata, including campaign ID and name. |
| Campaign performance | Evaluate campaign performance with metrics such as impressions, clicks, and cost per result. |
| Lead forms | Analyze lead forms, including collected data and conversion rate. |
| Page Metrics | Analyze impressions, clicks, and total cost, along with metrics such as engagement rate and page reach. |
| Page: Posts | Examine post performance with metrics such as likes, comments, and shares, along with data on reach and impressions. |
| Pages | View information about your pages, including name, ID, and status, along with financial data such as balance and total spend. |
| Post Metrics | Evaluate post performance with metrics such as clicks, cost per click, and click-through rate, along with impressions and reach. |
Try out all the features for free for 14 days
Visualize your data automatically — no spreadsheet exports or custom scripts.
Add Instagram Ads as a data source in your Kondado account and authenticate with your Meta Business credentials to establish the initial connection. Select the specific pipelines you want to replicate, such as Campaign performance or Ad set performance, from the available 14 data endpoints.
Choose Looker from the destination options and configure your connection settings to establish the direct data flow. This creates a seamless bridge between your advertising data and visualization environment without requiring intermediate storage or complex technical configuration.
Access your replicated Instagram Ads data within Looker to create custom reports and configure automatic refresh schedules ranging from 5 minutes to daily intervals. Share these visualizations with your marketing team to ensure everyone works from the same current advertising metrics.
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Try out all the features for free for 14 days