Connect Taboola to Looker: Dashboards in Minutes
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How to Visualize Taboola Data in Looker
Connecting your Taboola advertising data to Looker is simple with Kondado’s direct connection. You can replicate your campaign statistics into Looker without writing any code or managing complex infrastructure, allowing marketing teams to focus on analyzing performance rather than technical setup. The process requires no intermediate databases or IT support, so business users can have their Taboola metrics flowing into Looker within minutes of starting the setup.
Simply select Taboola as your data source and Looker as your destination to begin visualizing your native advertising performance. Once connected, your data refreshes automatically on your chosen schedule, keeping your dashboards current with the latest campaign metrics from all your Taboola campaigns. This streamlined approach helps marketing teams and agencies make faster decisions based on up-to-date insights without waiting for technical resources.
Kondado provides a direct connection between Taboola and Looker that replicates your campaign statistics on a configurable schedule, enabling marketing teams to analyze impressions, clicks, and ROAS without technical infrastructure.
Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required
With your Taboola data flowing into Looker through the “Statistics by campaign, site, and day” pipeline, you can unlock detailed insights into your native advertising performance. This connection brings essential metrics like impressions, clicks, and cost directly into your Looker environment, allowing you to track CTR and CPC trends across different publishing sites. Marketing teams can combine this granular data with other business information to calculate true ROAS and identify which campaigns and sites drive the most valuable traffic.
By visualizing Taboola’s campaign statistics in Looker, you gain the clarity needed to optimize your ad spend and improve targeting decisions. Analyze daily performance patterns to spot trends, compare site-level results to find your best-performing publishers, and monitor cost efficiency across all active campaigns. This combination empowers you to make data-driven adjustments that maximize the impact of your Taboola advertising budget.
Try out all the features for free for 14 days
Custom reports
This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.
Pre-configured reports
| Report | Description |
|---|---|
| Statistics by campaign, site, and day | Analyze impressions, clicks, and cost by campaign and site. Metrics such as CTR, CPC, and ROAS help evaluate performance. |
Try out all the features for free for 14 days
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