Connect Linkedin to IBM Cognos Analytics: Dashboards in Minutes

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IBM Cognos Analytics

Visualize Linkedin Data in IBM Cognos Analytics

Kondado makes it simple to bring your Linkedin marketing data directly into IBM Cognos Analytics without any technical setup or intermediate storage. You connect Linkedin as a data source, choose IBM Cognos Analytics as your destination, and start building reports that help your team make faster decisions. The platform offers a direct integration that replicates your advertising and engagement data on a configurable schedule, keeping your reports current and ready for analysis.

With no code required, business users can access ad performance, conversion metrics, and organic post engagement within minutes. Whether you manage campaigns for an agency or oversee brand presence at a growing company, you get visual data that turns complex marketing activity into clear, actionable insights for your entire team.

Kondado connects Linkedin to IBM Cognos Analytics through a Via Kondado connection, offering 9 pipelines and 394 fields that replicate advertising, conversion, and organic social data on a configurable schedule with no intermediate database required.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

By combining Linkedin data with the reporting power of IBM Cognos Analytics, marketing teams can uncover trends that drive smarter budget decisions and stronger campaign performance across every stage of the funnel. For example, Ad Statistics and Conversion Statistics pipelines let you compare impressions and cost against actual conversion rates in unified reports, while Organization Posts data reveals which content resonates most with your professional audience. These insights help you refine audience targeting, optimize creative spend, and demonstrate clear return on investment to stakeholders without waiting on technical resources.

Try out all the features for free for 14 days

Linkedin data available in IBM Cognos Analytics

9
available pipelines
394
extractable fields

Available integrations

Integration Description
Ad Accounts Unique identifier, status, currency, and notification preferences of ad accounts. Analyze the current status and whether alerts are sent about campaigns.
Ad Statistics Data on impressions, clicks, and cost of ads. Allows evaluation of campaign performance and optimization of marketing strategies.
Conversion Statistics Metrics on conversion, including conversion rates and cost per conversion. Essential for measuring the effectiveness of advertising campaigns.
Conversion Information Details on each conversion, such as source and generated value. Helps understand the impact of campaigns on financial results.
Campaign Metadata Information on campaigns, including budget, objectives, and status. Allows analysis of targeting and delivery strategy.
Creative Metadata Data on creatives used, including format and approval status. Essential for optimizing advertising content.
Campaign Group Metadata Information on campaign groups, such as status and cost type. Allows understanding of the structure and performance of ads.
Organization Posts Data on posts made by organizations, including engagement and reach. Useful for evaluating the effectiveness of published content.
Organization Pages Information on organization pages, including followers and interactions. Allows analysis of brand presence and impact.
Ad Accounts
Unique identifier, status, currency, and notification preferences of ad accounts. Analyze the current status and whether alerts are sent about campaigns.
Ad Statistics
Data on impressions, clicks, and cost of ads. Allows evaluation of campaign performance and optimization of marketing strategies.
Conversion Statistics
Metrics on conversion, including conversion rates and cost per conversion. Essential for measuring the effectiveness of advertising campaigns.
Conversion Information
Details on each conversion, such as source and generated value. Helps understand the impact of campaigns on financial results.
Campaign Metadata
Information on campaigns, including budget, objectives, and status. Allows analysis of targeting and delivery strategy.
Creative Metadata
Data on creatives used, including format and approval status. Essential for optimizing advertising content.
Campaign Group Metadata
Information on campaign groups, such as status and cost type. Allows understanding of the structure and performance of ads.
Organization Posts
Data on posts made by organizations, including engagement and reach. Useful for evaluating the effectiveness of published content.
Organization Pages
Information on organization pages, including followers and interactions. Allows analysis of brand presence and impact.

Try out all the features for free for 14 days

How to create Linkedin dashboards in IBM Cognos Analytics

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Linkedin as Your Data Source

In Kondado, add Linkedin as a data source and authenticate your account to access the available advertising and engagement pipelines. You can then choose exactly which pipelines you want to replicate without writing any code.

2
Select IBM Cognos Analytics Destination

Choose IBM Cognos Analytics as your destination and establish a Via Kondado connection that delivers your Linkedin data directly with no intermediate storage. This creates a clean path from your social campaigns to your reporting environment in just a few clicks.

3
Build Dashboards and Set Refresh Schedule

Inside IBM Cognos Analytics, use your replicated Linkedin data to build custom dashboards that track campaigns, conversions, and content engagement. Configure the refresh schedule in Kondado to keep your reports updated automatically on intervals ranging from every 5 minutes to daily.

Access Linkedin data in IBM Cognos Analytics and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Linkedin data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Linkedin data in IBM Cognos Analytics automatically

How do I connect my Linkedin ad account to Kondado?
Log in to Kondado and add Linkedin as a data source using your standard account credentials. After authentication, browse the available pipelines such as Ad Accounts and Campaign Metadata, then select the fields you want to replicate. The entire process is code-free, so marketers can complete the connection in minutes without help from engineering.
How often does Linkedin data update in IBM Cognos Analytics?
You choose the refresh interval when configuring your replication, with options ranging from every 5 minutes to daily updates. Kondado keeps your IBM Cognos Analytics reports current by pushing fresh Linkedin metrics on that configurable schedule. This means your team always works with recent performance data when optimizing campaigns or presenting results.
What Linkedin marketing metrics work best in IBM Cognos Analytics dashboards?
Business users typically start with Conversion Statistics to measure cost per result and return on ad spend, while Ad Statistics provide clarity on impressions and click trends. Adding Organization Posts data helps you compare paid reach against organic engagement in the same report. These combined metrics give leadership a complete picture of how Linkedin contributes to revenue goals and brand awareness.
How can I share Linkedin performance reports with my team?
IBM Cognos Analytics includes native sharing options that let you distribute reports via email or embedded links to stakeholders across your organization. Because Kondado refreshes the underlying Linkedin data automatically on your set schedule, everyone views the same updated numbers the moment they open the report. This keeps agencies, executives, and creative teams aligned on campaign progress.
Can I combine Linkedin data with other marketing sources in IBM Cognos Analytics?
Yes, you can bring in additional Kondado data sources to build unified cross-channel reports inside IBM Cognos Analytics. Many marketing teams blend Linkedin performance with advertising data from other platforms to compare budget allocation and audience engagement side by side. This approach helps you see the full customer journey rather than analyzing isolated channels.
Do I need technical skills to replicate Linkedin data into IBM Cognos Analytics?
Kondado is built for non-technical users, so no coding, query writing, or database management is required to start. You simply select Linkedin as your data source, pick IBM Cognos Analytics as the destination, and choose your refresh schedule. From there, business users can begin building visual reports immediately using familiar drag-and-drop tools.

Try out all the features for free for 14 days