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Visualizing your transactional email data from Mandrill in IBM Cognos Analytics helps marketing teams track campaign performance and optimize customer communications. With Kondado, you connect Mandrill as a data source and replicate your email activity records directly into IBM Cognos Analytics without complex technical setup. You choose how often your data updates, from every few minutes to daily, ensuring your reports reflect current engagement metrics.
Kondado provides a direct connection between Mandrill and IBM Cognos Analytics, allowing business users to replicate email activity and template performance data on a configurable schedule for immediate visualization.
This approach eliminates manual data exports and keeps your Mandrill reports updated automatically, so you can focus on analyzing open rates, click-through rates, and delivery status rather than managing data preparation.
Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required
With your Mandrill data flowing into IBM Cognos Analytics, you can combine Email Activity and Message Templates pipelines to build comprehensive views of your transactional email performance. Track which message templates drive the highest engagement by analyzing open and click metrics alongside delivery status in customizable dashboards.
Marketing teams can monitor campaign effectiveness across different message types, identify underperforming templates that need revision, and optimize future communications based on historical recipient behavior patterns. This combination turns raw email data into actionable business intelligence that supports data-driven decisions about customer communication strategies without requiring technical expertise.
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| Integration | Description |
|---|---|
| Email Activity | Records of email activity including fields such as message_id, status, and metrics for opens and clicks. |
| Message Templates | Messages with template information including message_id, template_slug, and metrics for opens and clicks. |
Try out all the features for free for 14 days
Visualize your data automatically — no spreadsheet exports or custom scripts.
Log into Kondado and add Mandrill as a new data source by entering your API key and selecting which email pipelines you want to replicate. This establishes the foundation for automated data transfers without requiring technical configuration or database setup.
Choose IBM Cognos Analytics from the available destinations list to receive your Mandrill data, or alternatively send data to Power BI, Looker Studio, or Google Sheets if your reporting needs change. Kondado prepares the data structure automatically for immediate visualization.
Access your replicated Mandrill data within IBM Cognos Analytics to create custom reports tracking email opens, clicks, and template performance, then set your preferred update schedule to keep metrics current. Your dashboards refresh automatically based on the timing you configure, ensuring stakeholders always view up-to-date engagement statistics.
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Try out all the features for free for 14 days