Connect Sympla to Looker Studio: Dashboards in Minutes

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Sympla
Looker Studio

Visualize Sympla Data in Looker Studio Easily

Kondado lets you connect your Sympla account to Looker Studio without writing any code. You can replicate your event data on a configurable schedule and build interactive dashboards that help you track ticket sales, monitor attendance, and analyze revenue trends. Simply select Sympla as your data source, choose the pipelines you need, and start visualizing your event metrics in minutes. This direct integration eliminates the need for complex technical setup or intermediate databases, letting marketing and operations teams focus on insights rather than data preparation. Business users can quickly identify their best-performing events and optimize future campaigns using fresh, accurate data.

Kondado provides a direct integration between Sympla and Looker Studio, allowing you to replicate Events, Participants, and Orders data on a configurable schedule and visualize 64 fields in customizable dashboards without technical setup.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

With your Sympla data flowing into Looker Studio, you can combine the Events, Participants, and Orders pipelines to uncover actionable insights about your event business. Track which event categories generate the highest order values, analyze participant registration patterns to optimize your marketing timing, and monitor approval rates to identify payment friction. This combination helps event organizers make data-driven decisions about pricing strategies, promotional campaigns, and venue capacity planning without waiting for manual spreadsheet updates. You can easily spot trends across multiple events and adjust your sales approach based on actual participant behavior.

Try out all the features for free for 14 days

Sympla data available in Looker Studio

3
available pipelines
64
extractable fields

Available integrations

Integration Description
Events Includes information such as event name, start and end dates, and whether it is published or canceled.
Participants Contains data about participants, including last name, email, and unique ticket identifier.
Orders Presents order details such as status, approval date, and total order value.
Events
Includes information such as event name, start and end dates, and whether it is published or canceled.
Participants
Contains data about participants, including last name, email, and unique ticket identifier.
Orders
Presents order details such as status, approval date, and total order value.

Try out all the features for free for 14 days

How to create Sympla dashboards in Looker Studio

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Sympla to Kondado

Authenticate your Sympla account in Kondado and select the Events, Participants, or Orders pipelines you want to visualize in your reports.

2
Select Looker Studio Destination

Choose Looker Studio as your destination to send structured event data directly to your reporting environment.

3
Build Dashboards and Set Refresh

Create your custom dashboards in Looker Studio and configure your preferred data refresh schedule to keep event metrics updated automatically.

Access Sympla data in Looker Studio and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Sympla data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Hundreds of data-driven companies trust Kondado
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Frequently Asked Questions (FAQ)

Answers about visualizing Sympla data in Looker Studio automatically

How do I connect Sympla to Looker Studio using Kondado?
Start by adding Sympla as a data source in your Kondado account and authenticate with your Sympla credentials. Then select Looker Studio as your destination, choose which pipelines to replicate, and Kondado will automatically structure your event data for visualization.
What custom dashboards can I build with Sympla data in Looker Studio?
You can create dashboards tracking ticket sales velocity, participant demographics by event, revenue per event category, and order approval funnels. Combine the Events pipeline with Orders data to analyze which event types drive the most valuable transactions and identify your highest-converting marketing channels.
How often does Sympla data update in my Looker Studio reports?
You choose the refresh frequency based on your business needs, ranging from every 5 minutes for near-real-time event monitoring to daily updates for periodic reporting. This configurable schedule ensures your dashboards reflect current ticket sales and registration numbers without manual refreshes.
Which KPIs should I track when visualizing Sympla event data?
Focus on metrics like total order value per event, participant conversion rates from registration to purchase, average ticket value trends, and event capacity utilization rates. These indicators help marketing teams optimize campaign spend and operations teams manage inventory and venue logistics.
Can I share Sympla dashboards with my team or event sponsors?
Yes, once built in Looker Studio, you can share reports with unlimited viewers using standard Google sharing permissions. This makes it easy to distribute event performance insights to stakeholders, sponsors, or marketing agencies without exporting static files.
Do I need technical skills or SQL knowledge to set up the Sympla connection?
No coding is required. Kondado handles the data replication through a direct integration, so you simply select your data points from the available pipelines and configure your refresh schedule through a visual interface.
Can I combine Sympla data with other marketing platforms in Looker Studio?
Yes, you can blend your Sympla event data with sources like Google Sheets, BigQuery, or other supported platforms to create unified marketing reports. This allows you to compare event performance against ad spend from other channels.
What specific information comes from the Participants pipeline?
The Participants pipeline contains data including participant last names, email addresses, and unique ticket identifiers, allowing you to build attendee lists, analyze demographic patterns, and create targeted post-event marketing segments.

Try out all the features for free for 14 days