Visualizing Amazon Ads data in Looqbox means turning campaign numbers into clear, visual dashboards your team can read at a glance. Kondado connects your Amazon Ads account to Looqbox through a Via Kondado connection, so advertising data lands directly in your visualization workspace with no intermediate databases and no complex setup. You choose how often data updates, from every 5 minutes to once a day, and Kondado keeps your dashboards current on that schedule. From there, marketing and operations teams build custom views of spend, ACOS, ROAS and attributed sales without writing code.
With Kondado, Amazon Ads data arrives in Looqbox ready to explore: 27 pipelines and 1,247 fields covering Sponsored Products, Sponsored Brands, Sponsored Display, Sponsored TV and Amazon DSP, so business users can compare campaigns, spot wasted spend and defend budget decisions with visual evidence.
Each item below is automatically replicated by Kondado from Amazon Ads into Looqbox — no schema setup, no manual mapping.
27
available pipelines
1247
extractable fields
∞
Auto-refresh
Available integrations
Metadata: Amazon DSP - advertisers
Registration of Amazon DSP advertisers, with advertiser ID, name, country, currency, regional-account flag, timezone, URL, and source ad-account profile_id.
Metadata: Amazon DSP - campaigns (orders)
Registration of Amazon DSP campaigns (orders) per advertiser, with identifiers, name, state, delivery status, dates, budget caps, flights, fees, frequencies, country, marketplace, brand, and optimization settings.
Metadata: Amazon DSP - ad groups (line items)
Registry of Amazon DSP ad groups (line items), with profile, advertiser and campaign IDs, name, state, delivery status, dates, budget, bids, optimization, pacing and targeting settings.
Metadata: Advertising accounts (profiles)
Registration of an Amazon Ads advertising account (profile) visible at login, with profile_id, account data (id, marketplace, name, subtype, seller/vendor/agency type, and valid payment method), country, currency, daily budget, and timezone.
Metadata: Portfolios
Registry of each ad account's portfolios, with account and portfolio IDs, name, state, budget amount, currency, start and end dates, policy, unspent-budget sharing setting, and in-budget indicator.
Metadata: Sponsored Brands - ads
Metadata for Sponsored Brands ads, one row per ad identified by ad_key/ad_id, including account, ad group and campaign, creative, landing page, name, state, and creation/update dates and serving status.
Metadata: Sponsored Brands - campaigns
Metadata for one Sponsored Brands campaign per row, with account, campaign and portfolio IDs, name, state, start/end dates, budget and budget type, cost type, goal, KPI, bid optimization/strategy and adjustments, product location, and multi-ad-group flag.
Metadata: Sponsored Brands - ad groups
Metadata for Sponsored Brands ad groups, with profile ID, ad group ID, campaign ID, name, and advertiser-defined state.
Metadata: Sponsored Brands - keywords
Metadata for Sponsored Brands keywords, one row per keyword, with profile, ad group, and campaign IDs, keyword text, match type, bid, and state.
Metadata: Sponsored Display - product ads
Metadata for Sponsored Display product ads, with one row per ad, containing profile_id, ad_id, ad_group_id, ASIN, campaign_id, and state.
Metadata: Sponsored Display - campaigns
One row per Sponsored Display campaign, with account, campaign, and portfolio IDs, name, budget and budget type, cost type, delivery profile, start/end dates, state, tactic, and rule-based budget processing flag.
Metadata: Sponsored Display - ad groups
Metadata for Sponsored Display ad groups, with profile_id, ad_group_id, campaign_id, name, state, default bid, bid optimization, creative type, and tactic.
Metadata: Sponsored Display - targets
Metadata for Sponsored Display targets, with one row per target (audience/product/contextual), containing profile_id, target_id, ad_group_id, campaign_id, bid, expression, expression_type, resolved_expression, and state.
Metadata: Sponsored Products - product ads
Registration of a Sponsored Products product ad, with account, ad, ad group, and campaign identifiers, ASIN, and state.
Metadata: Sponsored Products - campaigns
Registry of Sponsored Products campaigns, with one row per campaign and fields for name, state, budget and budget type, bidding strategy and adjustments, start and end dates, portfolio, targeting type, tags, and off-Amazon settings.
Metadata: Sponsored Products - ad groups
Metadata for Sponsored Products ad groups, with one row per ad group, containing profile ID, ad group ID, campaign ID, default bid, name, and state.
Metadata: Sponsored Products - keywords
Registration of Sponsored Products keywords, with one row per keyword, including profile, keyword, ad group, and campaign IDs, keyword text, match type, bid, and state.
Metadata: Sponsored Products - negative keywords
Registry of Sponsored Products ad group negative keywords, with profile, keyword, ad group, and campaign IDs, keyword text, match type, and state.
Registration of one Sponsored Products campaign negative keyword per row, with profile_id, keyword_id, campaign_id, keyword_text, match_type, and state.
Metadata: Sponsored Products - targets
Registration of a Sponsored Products target (product/category/auto target), with profile_id, target_id, ad_group_id, campaign_id, bid, expression, expression_type, resolved_expression, and state.
Metadata: Sponsored Products - negative targets
Metadata registry of Sponsored Products negative targets, with one row per negative target and fields such as profile_id, target_id, ad_group_id, campaign_id, expression, resolved_expression, and state.
Metadata: Sponsored TV - campaigns
Metadata for one Sponsored TV campaign per row, with profile_id, campaign_id, name, budget and budget type, country, start and end dates, state, and portfolio id.
Sponsored Brands report
Sponsored Brands report at account/date and campaign, ad group, ad, keyword, product, and placement grain, with impressions, clicks, cost, sales, orders, purchases, and new-to-brand metrics.
Sponsored Display report
Daily rows by account, campaign, ad group, and ad for Sponsored Display, with date, country, currency, status, budget, and metrics for impressions, clicks, cost, purchases, sales, reach, and conversions.
Sponsored Products report
Rows from the Sponsored Products report by account, campaign, ad group, ad, keyword/targeting, and search term, with date, impressions, clicks, cost, sales, purchases, ACOS, ROAS, and 1-, 7-, 14-, and 30-day attribution metrics.
Sponsored TV report
Row of the Sponsored TV report by account, date, campaign, ad group, and keyword dimensions, with budget/status and metrics such as impressions, clicks, cost, CTR, CPM, reach/frequency, conversions, new-to-brand, and off-Amazon conversions.
Amazon DSP report
Each row is an Amazon DSP report record at the selected level, detail, and period, with account and advertiser identifiers, date, country, currency, third-party fees, and event/conversion metrics such as add_to_cart, ROAS, and costs.
Amazon Ads holds a lot of detail, and Looqbox makes it readable. Bring in the Sponsored Products report to follow ACOS and ROAS by campaign, ad group and search term, add the Sponsored Brands report to see how new-to-brand metrics move across creatives, and use Metadata: Portfolios to group spend by business line. Marketing teams can compare Sponsored Display reach against Sponsored TV conversions in one view, then share a single screen with account managers and clients. The result is a shared, visual picture of where ad budget earns its keep.
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How to create Amazon Ads dashboards in Looqbox
Visualize your data automatically — no spreadsheet exports or custom scripts.
1
Connect Amazon Ads as a data source
In Kondado, choose Amazon Ads as your data source, authorize your advertising account, and select the pipelines you need, from Sponsored Products campaigns to DSP advertisers.
2
Select Looqbox as your destination
Set Looqbox as the destination and complete the Via Kondado connection, so your Amazon Ads data flows straight into your visualization workspace with no intermediate database.
3
Build dashboards and set refresh
Assemble your Looqbox dashboards around spend, ACOS and ROAS, then pick the update frequency, from every 5 minutes to daily, so the views stay current on your schedule.
Try out all the features for free for 14 days
Access Amazon Ads data in Looqbox and combine it with dozens of other data sources
If the source you want is not listed, drop us a chat message. We love to add new sources!
Answers about visualizing Amazon Ads data in Looqbox automatically
How do I connect Amazon Ads to Looqbox with Kondado?▼
In Kondado, select Amazon Ads as your data source, authorize your advertising account, and choose the pipelines you want, such as the Sponsored Products report or Metadata: Campaigns. Then set Looqbox as the destination and complete the Via Kondado connection. The whole setup happens in the browser, with no code and no intermediate database.
Which Amazon Ads dashboards can I build in Looqbox?▼
You can build dashboards for spend and budget pacing by portfolio, ACOS and ROAS by campaign and keyword, search term performance, and new-to-brand sales for Sponsored Brands. Teams often place Sponsored Products, Sponsored Display and Sponsored TV views on one screen so channel comparisons stay in context. Every dashboard uses the pipelines you selected during setup.
How often does Amazon Ads data update in Looqbox?▼
You set the refresh frequency yourself when configuring the connection: every 5 minutes, every 15 minutes, hourly, daily, or another interval that fits your reporting rhythm. Kondado then refreshes the selected pipelines on that schedule so your Looqbox dashboards reflect the latest available data. For most marketing routines, hourly or daily updates match the pace of campaign decisions.
Which Amazon Ads KPIs should I track in Looqbox?▼
Start with impressions, clicks, cost, attributed sales, ACOS and ROAS, all available in the Sponsored Products report alongside 1-, 7-, 14- and 30-day attribution windows. Add reach and frequency from Sponsored Display and Sponsored TV, plus new-to-brand metrics from Sponsored Brands. Comparing those figures by campaign, ad group and keyword shows where budget is working.
Are there ready-made Amazon Ads report templates for Looqbox?▼
There are no pre-built templates for this source, so each dashboard is designed around your own account structure and questions. You choose which pipelines to display, which dimensions to group by, and which metrics deserve the top of the screen. Many teams start with a spend and ACOS overview and expand from there.
Can I compare Amazon DSP performance with sponsored ads in the same dashboard?▼
Yes, the Amazon DSP report and the metadata pipelines for DSP advertisers, campaigns and line items can sit alongside Sponsored Products, Sponsored Brands and Sponsored Display data. That lets you see programmatic reach and conversions next to sponsored ad efficiency in one place. It helps you judge how upper-funnel DSP activity supports lower-funnel sponsored results.
Can I share Amazon Ads dashboards with clients and teammates?▼
Yes, Looqbox lets you share dashboards with account managers, media buyers and clients, so everyone works from the same numbers. Agencies often build one view per client, using portfolio data to separate brands and business lines. Because the dashboards update on your configured schedule, shared views stay current without manual refreshes.
Can I send Amazon Ads data to another tool if my team already uses one?▼
Yes. Kondado can deliver the same Amazon Ads pipelines to Google Sheets, BigQuery, PostgreSQL, or visualization tools such as Power BI and Looker Studio. Many teams keep Looqbox for daily campaign monitoring and route the same data elsewhere for finance or client reporting.