Connect Microsoft Ads to Cortex: Dashboards in Minutes

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Microsoft Ads
Cortex

Visualize Microsoft Ads Data in Cortex

Kondado makes it simple to bring your Microsoft Ads performance data directly into Cortex for powerful visualizations and actionable business intelligence. With our direct integration, you can replicate campaign metrics, ad spend, conversion tracking, and audience insights on a configurable schedule without writing any code or managing complex technical infrastructure. Business users can select exactly which advertising dimensions and metrics matter most to their goals, ensuring every dashboard tells a meaningful story. Marketing teams can finally see Bing Ads performance alongside other business metrics to optimize budget allocation, track customer acquisition costs, and improve overall advertising ROI across Microsoft’s search networks.

Kondado connects Microsoft Ads to Cortex through a direct integration that requires no intermediate databases or complex setup, allowing business users to visualize advertising data on dashboards that update automatically every 5 minutes, hourly, or daily based on your specific business needs.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Unlock Bing Ads Insights in Cortex

With the Relatório customizado pipeline, you can pull fully customizable advertising reports containing the exact dimensions and metrics your business needs from Microsoft’s advertising platform. This flexibility allows you to analyze Bing search campaign performance, track ad spend efficiency across Microsoft’s partner networks, and monitor conversion rates by device or geographic region. By visualizing this data in Cortex, marketing managers create unified dashboards that combine advertising performance with sales data, enabling faster decisions about budget shifts and audience targeting strategies. You can also compare Microsoft Ads metrics against other marketing channels to identify your highest-performing platforms.

Try out all the features for free for 14 days

Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
6
extractable fields

Pre-configured reports

Report Description
Relatório customizado Fully customizable report with dimensions and metrics defined by you
Relatório customizado
Fully customizable report with dimensions and metrics defined by you

Try out all the features for free for 14 days

How to create Microsoft Ads dashboards in Cortex

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Microsoft Ads as your data source

Add Microsoft Ads to your Kondado account by entering your credentials and selecting the Relatório customizado pipeline with the specific campaign fields you want to analyze.

2
Select Cortex as your destination

Choose Cortex as the visualization platform where you want to send your advertising data, along with any other destinations like Google Sheets or Power BI if needed.

3
Configure refresh and build dashboards

Set your preferred update frequency from 5 minutes to daily, then start building custom Cortex dashboards that combine Microsoft Ads metrics with your business KPIs for complete performance visibility.

Access Microsoft Ads data in Cortex and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Microsoft Ads data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

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Frequently Asked Questions (FAQ)

Answers about visualizing Microsoft Ads data in Cortex automatically

How do I connect Microsoft Ads to Cortex using Kondado?
Start by adding Microsoft Ads as a data source in your Kondado account and authenticate with your Microsoft advertising credentials. Then select Cortex as your destination and choose the Relatório customizado pipeline to define which campaign metrics you want to visualize. The setup requires no coding or IT support, and your data begins replicating immediately after configuration.
What Microsoft Ads metrics can I track in Cortex dashboards?
You can monitor campaign performance indicators including impressions, clicks, conversions, cost per acquisition, and return on ad spend from your Bing advertising campaigns. The customizable report pipeline lets you select specific dimensions like device type, geographic location, and campaign name to segment your analysis. This allows you to track exactly which Microsoft search network placements drive the most valuable customer actions.
How often does Microsoft Ads data update in Cortex?
Kondado offers configurable update schedules ranging from every 5 minutes to daily, depending on how frequently you need fresh advertising insights. You can set different refresh rates for different reports, ensuring high-priority campaign dashboards stay current while historical analysis reports update less frequently. This keeps your Cortex visualizations accurate without overwhelming your workflow with constant manual refreshes.
Can I share Cortex dashboards with my marketing team?
Yes, once you build your Microsoft Ads dashboards in Cortex, you can share them with team members through standard sharing features available in your visualization platform. Stakeholders can view current advertising performance without needing access to your Kondado account or Microsoft Ads interface. This makes it easy to distribute weekly performance reports or campaign summaries across your organization.
What types of custom reports can I build with Microsoft Ads data in Cortex?
You can create comprehensive performance reports showing budget allocation across campaigns, conversion funnel analysis from Bing search traffic, and geographic performance breakdowns by region. Many users build comparison dashboards that analyze Microsoft Ads alongside data from Google Sheets or Power BI to evaluate cross-platform advertising effectiveness. These custom visualizations help identify which Microsoft search network placements deliver the best return on investment.
Do I need technical skills to set up the Microsoft Ads connection?
No technical expertise is required to connect Microsoft Ads to Cortex through Kondado, as the entire process uses a simple point-and-click interface. You do not need to write SQL queries, manage API connections, or configure database settings to start replicating your advertising data. Business users can complete the setup in minutes and begin building dashboards immediately without waiting for developer resources.
Can I combine Microsoft Ads data with other sources in Cortex?
Absolutely, you can blend your Microsoft Ads metrics with data from other platforms that you also send to Cortex through Kondado, such as your CRM or e-commerce data. This allows you to compare advertising spend against actual revenue numbers or customer acquisition costs in unified dashboards. Combining these data sources reveals the complete customer journey from Bing ad click to final purchase, giving you holistic performance insights.

Try out all the features for free for 14 days