Dashboards in minutes

Connect Microsoft Ads to Qlik: Dashboards in Minutes

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No credit card required | 14 days | 10 million records | 30 pipelines

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Connect Microsoft Ads to Qlik

Connecting your Microsoft Ads account to Qlik takes just minutes with Kondado, enabling marketing teams to transform raw advertising metrics into actionable business intelligence. Our platform replicates your advertising data on a configurable schedule directly to your Qlik environment, eliminating manual exports and spreadsheet juggling. You can finally see campaign performance, ad spend, and conversion metrics alongside other business data for complete visibility into advertising ROI. With no coding required, business users can set up the connection themselves and start building insightful visualizations immediately. Whether you manage search campaigns on Bing or display ads across Microsoft partner networks, having automated data flows means your dashboards always reflect current performance without waiting for IT support or technical teams to build complex connections.

1
available pipeline
6
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Microsoft Ads now →

Try out all the features for free for 14 days

Kondado provides a direct integration between Microsoft Ads and Qlik that updates every 5 minutes, 15 minutes, hourly, or daily based on your business needs, with no intermediate databases or technical setup required.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
6
extractable fields
∞
Auto-refresh

Pre-configured reports

Relatório customizado
Fully customizable report with dimensions and metrics defined by you
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

With the Relatório customizado pipeline available from Microsoft Ads, you gain complete flexibility to visualize the exact dimensions and metrics that matter for your business. This customizable data stream allows you to track campaign performance across Bing search networks and partner sites, analyzing everything from click-through rates to cost per acquisition within Qlik’s powerful visualization environment. Marketing managers can blend this advertising data with sales figures or customer data to identify which campaigns truly drive revenue, making budget allocation decisions based on comprehensive insights rather than isolated platform metrics. By combining Microsoft Ads data with other sources in Qlik, you create unified reports that show the complete customer journey from initial search to final conversion.

Try out all the features for free for 14 days

How to create Microsoft Ads dashboards in Qlik

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Microsoft Ads to Kondado

Log into Kondado and add Microsoft Ads as a new data source using your Microsoft account credentials. Select the Relatório customizado pipeline and choose which advertising metrics and dimensions you want to replicate to your reports.

2
Choose Qlik as your destination

Select Qlik from the available destinations to establish where your Microsoft Ads data should be sent. You can also send the same data to Power BI, Google Sheets, or BigQuery if you use multiple tools.

3
Configure refresh and build reports

Set your preferred update frequency, from every 5 minutes to daily, to keep your Qlik dashboards current without manual intervention. Once the initial data loads, start building custom visualizations that combine your Bing campaign performance with other business metrics for complete insights.

Access Microsoft Ads data in Qlik and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

55pbx
55pbx
ActiveCampaign
ActiveCampaign
Google Ads
Google Ads
Amazon S3
Amazon S3
api4com
api4com
Apple App Store
Apple App Store
ASAAS
ASAAS
AWS CloudWatch Metrics
AWS CloudWatch Metrics
Azure Table Storage
Azure Table Storage
BigQuery
BigQuery
Bing
Bing
Bitrix24 CRM
Bitrix24 CRM
Bling!
Bling!
Blip (take)
Blip (take)
ClickUp
ClickUp
Clockify
Clockify
ContaAzul
ContaAzul
Criteo
Criteo
E-goi
E-goi
EADBOX
EADBOX
Exact Sales
Exact Sales
Facebook Ads
Facebook Ads
Facebook
Facebook
Fatura Simples
Fatura Simples
Freshdesk
Freshdesk
FTP
FTP
Google Analytics GA4
Google Analytics GA4
Google Cloud Storage
Google Cloud Storage
Google Play Store
Google Play Store
Google Search Console
Google Search Console
Google Sheets
Google Sheets
Granatum
Granatum
Hi Platform
Hi Platform
Hotmart
Hotmart
Hubspot
Hubspot
Huggy
Huggy
InfluxDB v1
InfluxDB v1
Infusionsoft (Keap)
Infusionsoft (Keap)
Instagram Ads
Instagram Ads
Instagram
Instagram
Jira
Jira
Linkedin
Linkedin
Loja Integrada
Loja Integrada
MailChimp
MailChimp
Mandrill
Mandrill
Mautic
Mautic
Meetime
Meetime
Mercado Libre
Mercado Libre
Meta Ads
Meta Ads
Microsoft Ads
Microsoft Ads
Microsoft Advertising
Microsoft Advertising
Mixpanel
Mixpanel
monday.com
monday.com
MongoDB
MongoDB
Movidesk
Movidesk
MySQL (& MariaDB)
MySQL (& MariaDB)
NectarCRM
NectarCRM
Notion
Notion
Nuvemshop (Tiendanube)
Nuvemshop (Tiendanube)
Olist Tiny
Olist Tiny
Omie
Omie
Oracle
Oracle
Pagar.me
Pagar.me
Pinterest Ads
Pinterest Ads
Pipedrive
Pipedrive
Pipefy
Pipefy
PipeRun
PipeRun
Ploomes
Ploomes
PostgreSQL
PostgreSQL
Pushwoosh
Pushwoosh
RDStation CRM
RDStation CRM
RDStation
RDStation
Recruiterbox
Recruiterbox
Salesforce Marketing Cloud (Exact Target)
Salesforce Marketing Cloud (Exact Target)
Salesforce
Salesforce
SenseData
SenseData
Shopify
Shopify
SQLServer
SQLServer
Stilingue
Stilingue
Superlogica
Superlogica
Sympla
Sympla
Taboola
Taboola
Tangerino
Tangerino
TikTok Ads
TikTok Ads
TikTok Organic
TikTok Organic
Tiny ERP
Tiny ERP
Toggl
Toggl
Tray
Tray
Trello
Trello
Twilio
Twilio
VNDA
VNDA
VTEX
VTEX
Wake Commerce
Wake Commerce
Webhook
Webhook
Wootric
Wootric
WordPress
WordPress
X Ads
X Ads
YouTube
YouTube
Zeeng
Zeeng
Zendesk Chat (Zopim)
Zendesk Chat (Zopim)
Zendesk
Zendesk

Visualize Microsoft Ads data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Microsoft Ads > Airtable
Alteryx
Microsoft Ads > Alteryx
Amazon Quicksight
Microsoft Ads > Amazon Quicksight
BIMachine
Microsoft Ads > BIMachine
Cortex
Microsoft Ads > Cortex
Data Studio
Microsoft Ads > Data Studio
Geckoboard
Microsoft Ads > Geckoboard
Grafana
Microsoft Ads > Grafana
IBM Cognos Analytics
Microsoft Ads > IBM Cognos Analytics
Klipfolio
Microsoft Ads > Klipfolio
Looker Studio
Microsoft Ads > Looker Studio
Looker
Microsoft Ads > Looker
Looqbox
Microsoft Ads > Looqbox
Metabase
Microsoft Ads > Metabase
Microstrategy
Microsoft Ads > Microstrategy
Pentaho
Microsoft Ads > Pentaho
Power BI
Microsoft Ads > Power BI
Qlik Cloud Analytics
Microsoft Ads > Qlik Cloud Analytics
Qlik Sense
Microsoft Ads > Qlik Sense
Qlik
Microsoft Ads > Qlik
QlikView
Microsoft Ads > QlikView
Redash
Microsoft Ads > Redash
Superset
Microsoft Ads > Superset
Tableau
Microsoft Ads > Tableau
BI TOTVS
Microsoft Ads > BI TOTVS
Zoho Analytics
Microsoft Ads > Zoho Analytics

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Why Kondado?

Focus on extracting value from your data and leave the rest to us

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Frequently Asked Questions (FAQ)

Answers about visualizing Microsoft Ads data in Qlik automatically

How do I connect my Microsoft Ads account to Qlik using Kondado? ▼
Start by adding Microsoft Ads as a data source in your Kondado account and authenticate with your Microsoft credentials. Then select Qlik as your destination and choose the Relatório customizado pipeline to define which metrics and dimensions you want to replicate. Your data will begin flowing to Qlik within minutes, ready for visualization.
What kind of dashboards can I build with Microsoft Ads data in Qlik? ▼
You can create comprehensive marketing performance dashboards that combine campaign metrics from Bing and partner networks with your internal business data. Common visualizations include cost-per-click trends over time, conversion rate comparisons across ad groups, and ROI analysis by keyword or demographic segment.
How often does the Microsoft Ads data update in my Qlik reports? ▼
Kondado lets you configure automated updates on a schedule that fits your business needs, ranging from every 5 minutes for near-real-time monitoring to daily summaries for executive reporting. You can adjust this frequency anytime based on campaign intensity or reporting requirements.
Which Microsoft Ads KPIs should I track in Qlik for the best insights? ▼
Focus on metrics that connect advertising spend to business outcomes, such as cost per acquisition, conversion rates, impression share, and quality score trends. Tracking these alongside your sales data in Qlik reveals which campaigns deliver actual revenue rather than just clicks.
Are there pre-built report templates available for Microsoft Ads in Qlik? ▼
Kondado provides the data foundation for you to build custom dashboards tailored to your specific marketing goals and business metrics. While we do not offer pre-built report templates, the Relatório customizado pipeline gives you complete control to design visualizations that match your unique reporting requirements.
Can I share my Microsoft Ads Qlik dashboards with my team or clients? ▼
Once your data flows into Qlik, you can leverage Qlik's native sharing and collaboration features to distribute insights across your organization. Marketing teams, executives, and agency clients can access the same current data views without needing direct access to your Microsoft Ads account.
Do I need technical skills or IT support to replicate Microsoft Ads data to Qlik? ▼
No coding or technical expertise is required to set up the connection, as Kondado handles the data replication process through a simple point-and-click interface. Business users and marketing teams can configure the pipeline themselves and start building visualizations in Qlik within minutes.

Try out all the features for free for 14 days