Connect Microsoft Ads to Geckoboard: Dashboards in Minutes

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Microsoft Ads
Geckoboard

Visualize Microsoft Ads Data in Geckoboard

Connecting your Microsoft Ads account to Geckoboard allows marketing teams to monitor campaign performance without manual data exports or complex spreadsheet juggling. Kondado offers a simple way to replicate your advertising metrics on a configurable schedule, displaying them in easy-to-read visualizations that update automatically. You can track impressions, clicks, and conversions directly on your office TV or browser, helping you optimize spend and targeting decisions throughout the day while keeping your entire team aligned on marketing goals and campaign results.

Kondado connects Microsoft Ads to Geckoboard using a Via Kondado connection that requires no intermediate databases or complex technical setup, updating your dashboards automatically every 5 minutes, 15 minutes, hourly, or daily based on your specific business requirements.

With this seamless connection, agencies and SMBs can create compelling reports that display cost per acquisition, return on ad spend, and click-through rates as metrics update. The automated data replication ensures your Geckoboard dashboards always reflect the latest campaign performance, eliminating delays between data collection and decision making while providing stakeholders with immediate visibility into marketing ROI.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

With Kondado, you can access the Relatório customizado pipeline to bring fully customizable Microsoft Ads data into Geckoboard. This pipeline allows you to define specific dimensions and metrics that matter most to your business, such as campaign spend, conversion rates, or audience demographics, creating tailored visualizations that answer your exact business questions. Marketing managers use these flexible data points to build dashboards comparing performance across different ad groups, while operations teams monitor budget pacing and impression share to ensure campaigns deliver maximum reach without overspending. By selecting exactly which fields to replicate, you eliminate clutter and focus your Geckoboard displays on the KPIs that drive actionable decisions for your marketing strategy.

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Custom reports

This connector lets you create custom reports with dimensions and metrics of your choice. In addition to the pre-configured reports below, you can build tailored reports for your needs.

1
configurable report
6
extractable fields

Pre-configured reports

Report Description
Relatório customizado Fully customizable report with dimensions and metrics defined by you
Relatório customizado
Fully customizable report with dimensions and metrics defined by you

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How to create Microsoft Ads dashboards in Geckoboard

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Microsoft Ads to Kondado

Log into Kondado and add Microsoft Ads as a new data source by authenticating with your Microsoft account credentials. Select the Relatório customizado pipeline to choose which advertising metrics and dimensions you want to replicate.

2
Choose Geckoboard as Destination

Set Geckoboard as your destination to send the replicated Microsoft Ads data directly to your visualization platform. This creates a direct connection that eliminates the need for manual data entry or intermediate storage solutions.

3
Configure Dashboards and Schedule

Design your Geckoboard reports using the incoming Microsoft Ads fields and set your preferred update frequency from 5 minutes to daily. Your dashboards will refresh automatically on this configurable schedule, keeping your marketing metrics current without additional effort.

Access Microsoft Ads data in Geckoboard and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

Visualize Microsoft Ads data in other BI tools

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Frequently Asked Questions (FAQ)

Answers about visualizing Microsoft Ads data in Geckoboard automatically

How do I connect Microsoft Ads to Geckoboard using Kondado?
Start by adding Microsoft Ads as a data source in your Kondado account and authenticate with your Microsoft credentials. Then select Geckoboard as your destination and choose the Relatório customizado pipeline to begin replicating your chosen metrics. Your data will flow directly into Geckoboard without requiring any intermediate databases or complex configuration.
What Microsoft Ads metrics can I display in Geckoboard?
Through the Relatório customizado pipeline, you can visualize campaign performance indicators including impressions, clicks, conversions, cost per click, and spend data. You define which dimensions and metrics to replicate during setup, allowing you to track specific KPIs like return on ad spend or conversion rates that align with your business objectives.
How often does my Microsoft Ads data update in Geckoboard?
You configure the update frequency based on your business needs, with options ranging from every 5 minutes to daily updates. This configurable schedule ensures your dashboards display near-real-time campaign data without manual refreshes, keeping your marketing team informed with current performance metrics throughout the day.
Can I share my Microsoft Ads dashboard with my team?
Geckoboard allows you to display your Microsoft Ads dashboards on office TVs, browsers, or mobile devices for easy team access. You can create dedicated reports for different stakeholders, such as executive summaries for leadership or detailed campaign views for marketing specialists, ensuring everyone sees relevant insights.
Do I need technical skills to set up the Microsoft Ads connection?
No coding or technical expertise is required to connect Microsoft Ads to Geckoboard through Kondado. The setup process uses simple authentication and point-and-click configuration to select your data pipelines, making it accessible for marketing managers and business users without IT support.
Can I combine Microsoft Ads data with other marketing platforms in Geckoboard?
Yes, you can replicate data from multiple sources through Kondado to create unified dashboards in Geckoboard. While viewing your Microsoft Ads performance alongside metrics from other advertising channels or business tools, you gain comprehensive visibility into your entire marketing ecosystem without switching between platforms.
What is the Relatório customizado pipeline in Microsoft Ads?
The Relatório customizado pipeline provides a fully customizable data connection that lets you select specific dimensions and metrics from your Microsoft Ads account. You choose exactly which advertising data to replicate, such as campaign names, ad group performance, or conversion tracking, ensuring your Geckoboard dashboards display only the information relevant to your reporting needs.

Try out all the features for free for 14 days