Dashboards in minutes

Connect Facebook to Metabase: Dashboards in Minutes

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Connect Facebook to Metabase

Kondado makes it simple to visualize your Facebook advertising and page data directly in Metabase without any technical setup or intermediate databases. You can replicate data from your ad accounts, campaigns, and posts on a configurable schedule, keeping your marketing dashboards always current with fresh insights. Simply connect Facebook as your data source, select Metabase as your destination, and start building charts that help you optimize ad spend within minutes.

14
available pipelines
1569
extractable fields
  • ✓No code, no spreadsheets
  • ✓Auto-refreshed data
  • ✓14-day free trial
Connect Facebook now →

Try out all the features for free for 14 days

Kondado offers a direct connection between Facebook and Metabase that delivers 14 ready-to-use pipelines with 1,569 fields, enabling marketing teams to track campaign performance and audience engagement without writing code or managing complex infrastructure.

This connection helps marketing teams and agencies monitor advertising metrics, analyze lead generation forms, and optimize social media strategies through intuitive visualizations. Whether you need to track cost per click across multiple ad sets or measure page engagement trends over time, you get actionable insights that drive better budget decisions and improved marketing ROI without technical complexity.

Our prices start from $19 USD/month, and you can try Kondado for free for 14 days with no credit card required

Try out all the features for free for 14 days

Available data

Facebook data available in Metabase

Each item below is automatically replicated by Kondado from Facebook into Metabase — no schema setup, no manual mapping.

14
available pipelines
1569
extractable fields
∞
Auto-refresh

Available integrations

Ad account performance
Performance analysis includes fields such as total spend, account status, and account age.
Ad accounts
Information on ad accounts, including name, account ID, and currency used.
Ad metadata
Details of ads, such as ad ID, account ID, and ad set name.
Ad performance
Performance metrics include impressions, clicks, cost, and click-through rate (CTR).
Ad preview
Preview of ads based on metadata and creative settings.
Ad set performance
Analysis of ad set performance, including impressions, clicks, and cost.
Adset metadata
Information about the ad set, such as ID and ad set name.
Campaign metadata
Campaign data, including campaign ID and name.
Campaign performance
Campaign performance metrics, such as impressions, clicks, and total cost.
Lead forms
Data on lead forms, including form ID and status.
Page Metrics
Analyze impressions, reach, and engagement, including metrics such as likes, comments, and shares.
Page: Posts
Examine post performance, with data on impressions, clicks, and engagement per post.
Pages
View general information about pages, including name, ID, and engagement data.
Post Metrics
Evaluate detailed post metrics, such as reach, clicks, and cost per engagement.
Full docs on the wiki → Start free trial →

Try out all the features for free for 14 days

With Kondado’s Facebook connection, you can unlock deep insights into your marketing performance by analyzing data from pipelines such as Ad Performance, Campaign Performance, and Page Metrics. These datasets allow you to build comprehensive dashboards that reveal which campaigns generate the most qualified leads, how your ad spend translates into clicks and conversions, and which posts drive the highest audience engagement across your social presence.

By combining Ad Account Performance data with Post Metrics in Metabase, marketing teams can correlate paid advertising results with organic content performance to optimize overall strategy. This connection enables you to identify top-performing creative assets, adjust budget allocation between campaigns as performance trends emerge based on cost per acquisition data, and share unified marketing reports with stakeholders who need clear visibility into social media ROI.

Try out all the features for free for 14 days

How to create Facebook dashboards in Metabase

Visualize your data automatically — no spreadsheet exports or custom scripts.

1
Connect Facebook as your data source

Log into Kondado and add Facebook as a new data source, then authenticate with your Meta Business account to grant access to your ad accounts and pages. Choose from 14 available pipelines including Ad Performance, Campaign Metadata, and Page Metrics to define which marketing data you want to replicate.

2
Select Metabase as your destination

Choose Metabase from the destination options and configure your connection settings to establish a direct link with no intermediate databases required. This creates a seamless pathway for your Facebook advertising and engagement data to flow into your existing Metabase workspace.

3
Build dashboards and configure data refresh

Launch Metabase to create visualizations using your replicated Facebook data, then set your preferred update frequency from every 5 minutes to daily to keep reports current automatically. Your marketing team can now explore campaign performance, lead generation, and audience insights through interactive charts without manual data exports.

Access Facebook data in Metabase and combine it with dozens of other data sources

If the source you want is not listed, drop us a chat message. We love to add new sources!

55pbx
55pbx
ActiveCampaign
ActiveCampaign
Google Ads
Google Ads
Amazon S3
Amazon S3
api4com
api4com
Apple App Store
Apple App Store
ASAAS
ASAAS
AWS CloudWatch Metrics
AWS CloudWatch Metrics
Azure Table Storage
Azure Table Storage
BigQuery
BigQuery
Bing
Bing
Bitrix24 CRM
Bitrix24 CRM
Bling!
Bling!
Blip (take)
Blip (take)
ClickUp
ClickUp
Clockify
Clockify
ContaAzul
ContaAzul
Criteo
Criteo
E-goi
E-goi
EADBOX
EADBOX
Exact Sales
Exact Sales
Facebook Ads
Facebook Ads
Facebook
Facebook
Fatura Simples
Fatura Simples
Freshdesk
Freshdesk
FTP
FTP
Google Analytics GA4
Google Analytics GA4
Google Cloud Storage
Google Cloud Storage
Google Play Store
Google Play Store
Google Search Console
Google Search Console
Google Sheets
Google Sheets
Granatum
Granatum
Hi Platform
Hi Platform
Hotmart
Hotmart
Hubspot
Hubspot
Huggy
Huggy
InfluxDB v1
InfluxDB v1
Infusionsoft (Keap)
Infusionsoft (Keap)
Instagram Ads
Instagram Ads
Instagram
Instagram
Jira
Jira
Linkedin
Linkedin
Loja Integrada
Loja Integrada
MailChimp
MailChimp
Mandrill
Mandrill
Mautic
Mautic
Meetime
Meetime
Mercado Libre
Mercado Libre
Meta Ads
Meta Ads
Microsoft Ads
Microsoft Ads
Microsoft Advertising
Microsoft Advertising
Mixpanel
Mixpanel
monday.com
monday.com
MongoDB
MongoDB
Movidesk
Movidesk
MySQL (& MariaDB)
MySQL (& MariaDB)
NectarCRM
NectarCRM
Notion
Notion
Nuvemshop (Tiendanube)
Nuvemshop (Tiendanube)
Olist Tiny
Olist Tiny
Omie
Omie
Oracle
Oracle
Pagar.me
Pagar.me
Pinterest Ads
Pinterest Ads
Pipedrive
Pipedrive
Pipefy
Pipefy
PipeRun
PipeRun
Ploomes
Ploomes
PostgreSQL
PostgreSQL
Pushwoosh
Pushwoosh
RDStation CRM
RDStation CRM
RDStation
RDStation
Recruiterbox
Recruiterbox
Salesforce Marketing Cloud (Exact Target)
Salesforce Marketing Cloud (Exact Target)
Salesforce
Salesforce
SenseData
SenseData
Shopify
Shopify
SQLServer
SQLServer
Stilingue
Stilingue
Superlogica
Superlogica
Sympla
Sympla
Taboola
Taboola
Tangerino
Tangerino
TikTok Ads
TikTok Ads
TikTok Organic
TikTok Organic
Tiny ERP
Tiny ERP
Toggl
Toggl
Tray
Tray
Trello
Trello
Twilio
Twilio
VNDA
VNDA
VTEX
VTEX
Wake Commerce
Wake Commerce
Webhook
Webhook
Wootric
Wootric
WordPress
WordPress
X Ads
X Ads
YouTube
YouTube
Zeeng
Zeeng
Zendesk Chat (Zopim)
Zendesk Chat (Zopim)
Zendesk
Zendesk

Visualize Facebook data in other BI tools

If the software you need is not listed, drop us a messagem. You can use almost every tool

Airtable
Facebook > Airtable
Alteryx
Facebook > Alteryx
Amazon Quicksight
Facebook > Amazon Quicksight
BIMachine
Facebook > BIMachine
Cortex
Facebook > Cortex
Data Studio
Facebook > Data Studio
Geckoboard
Facebook > Geckoboard
Grafana
Facebook > Grafana
IBM Cognos Analytics
Facebook > IBM Cognos Analytics
Klipfolio
Facebook > Klipfolio
Looker Studio
Facebook > Looker Studio
Looker
Facebook > Looker
Looqbox
Facebook > Looqbox
Metabase
Facebook > Metabase
Microstrategy
Facebook > Microstrategy
Pentaho
Facebook > Pentaho
Power BI
Facebook > Power BI
Qlik Cloud Analytics
Facebook > Qlik Cloud Analytics
Qlik Sense
Facebook > Qlik Sense
Qlik
Facebook > Qlik
QlikView
Facebook > QlikView
Redash
Facebook > Redash
Superset
Facebook > Superset
Tableau
Facebook > Tableau
BI TOTVS
Facebook > BI TOTVS
Zoho Analytics
Facebook > Zoho Analytics

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Frequently Asked Questions (FAQ)

Answers about visualizing Facebook data in Metabase automatically

How do I connect Facebook to Metabase using Kondado? ▼
Start by adding Facebook as a data source in your Kondado account and authenticate with your Meta Business credentials. Then choose Metabase as your destination and select the specific pipelines you need, such as Ad Performance or Page Metrics. Your data begins replicating immediately on your chosen schedule, with no intermediate databases or complex configuration required.
What Facebook marketing KPIs should I track in Metabase? ▼
Focus on metrics that directly impact your return on ad spend, including click-through rates from the Ad Performance pipeline, cost per lead from Lead Forms data, and engagement rates from Post Metrics. You can also monitor account-level spend trends and campaign reach to optimize budget allocation across different audience segments and creative formats.
How often does Facebook data update in Metabase? ▼
Kondado updates your Facebook data on a configurable schedule that you control, with options ranging from every 5 minutes to daily intervals. This flexibility allows you to balance fresh insights with API usage, ensuring your Metabase dashboards reflect recent campaign performance without manual refreshes.
Can I share Facebook dashboards with my team in Metabase? ▼
Yes, once you build your visualizations in Metabase, you can share them with marketing teams, agency clients, or executives through Metabase's native sharing features. Team members can view campaign performance, lead generation results, and audience insights without needing access to your Facebook Business Manager or Kondado account.
Are there pre-built report templates for Facebook advertising analytics? ▼
Yes, Kondado provides ready-made report templates including the Meta Ads Looker Studio Report, Meta Ads Power BI Report, and Google Ads and Meta Ads Looker Studio Report. These templates are also available for Looker Studio and Power BI, giving you instant dashboards for cross-platform campaign analysis while you build custom views in Metabase.
What types of Facebook ad performance data can I visualize? ▼
You can access detailed metrics from the Ad Performance and Ad Set Performance pipelines, including impressions, clicks, conversions, and cost per result across all your campaigns. This data includes creative metadata and audience targeting details that help you identify which ad variations and demographic segments deliver the best results for your business objectives.
Do I need technical skills to set up the Facebook Metabase connection? ▼
No coding or database administration is required to connect Facebook to Metabase through Kondado. The setup process uses simple point-and-click configuration where you select your data endpoints and define update schedules, making it accessible for marketing managers and business users without IT support.

Try out all the features for free for 14 days